Luum Awards Confirms Thailand as the Host Country for its Gathering of Winners and Volunteers
Luum Awards Confirms Thailand as the Host Country for its Gathering of Winners and Volunteers The Luum Awards, the global advertising festival that awards the best of creative, purpose-driven advertising, is announcing the second edition of its awards format in which winners are invited to participate in volunteer projects. This year, the Luum Award will […]
Luum: A New Option for Purpose-Driven Creatives
Peru’s Sacred Valley of the Incas was the first region to host the new festival format for the Luum Awards: a festival that rewards the best of purpose-driven creative and strategic communications. This new festival format proposes traveling to a new destination for each edition of the festival, and volunteering to support environmental and/or social […]
Discover the Year’s Best Purpose-Driven Creative Campaigns, per Luum Awards
A team of 88 judges, representing communication and advertising agencies, selected the winners of the 96 trophies awarded at Luum 2024. The judges’ panel included Hope Nardini (Global Executive Creative Director, Grey U.S) Sam Haynes (Global Creative Director, Grey London), Bontu Yousuf (Program Manager, Centre for Nature and Climate, World Economic Forum, Switzerland), Francesco Grandi […]
Luum is the First Global Creative Festival with zero Printed Materials and zero Waste
In order to be consistent with its raison d’être, the Luum Awards decided to have zero printed materials at its events this year. The organization firmly believes that creative communication agencies can be change agents, and that an agency’s daily practices can have an impact. As a result, the Luum Awards will no longer use […]
Divine Intervention in the Sacred Valley
Bringing Education and Wellness to the Children of Niños del Arcoíris When we heed divine callings, we can achieve more than we imagine and become true change agents. That is how the Niños del Arcoíris Foundation came to fruition 23 years ago. Today, the Foundation provides educational opportunities and health services to more than 200 […]
Just 9 days left before the deadline to participate in the Luum Awards
Just one week before the deadline for submitting cases to the 2024 Luum Awards, we are continuing to receive cases from The Americas, Europe, Asia and Africa, and confirmations regarding participation in our volunteer experience and academic gathering for creatives in the Sacred Valley or Peru. Geneva continues to be the headquarters for the Luum […]
Dolls for Development
Dolls are more than childrens’ toys. They are small embodiments of our cultural values, fundamental tools for early childhood development, and can even champion women’s empowerment. In the small village of Andahuaylillas, located in the rural highlands of the Peruvian Andes Mountains, the Q’ewar Project is creating sustainable employment for women through the art of […]
Empowering Children Diagnosed with Chronic Illnesses
Fostering Possibility Over Limitation The diagnosis of a chronic illness can be a deeply emotional and challenging time for a family, particularly when it’s a child that is diagnosed. Understandably, parents often want to protect their child from further suffering, which can lead to overly restrictive behaviors or, conversely, a relaxation of household rules. Striking […]
VIDAWASI: The Gift of Health Closer to Home
In June 2010, Jesús Dongo had plans to build a luxury hotel on 14 beautiful acres of property in Peru’s Sacred Valley, but an accident turned his plans upside down. Doctors told Dongo that only a miracle could save the life of his daughter Abigail, then five years old. That is when he promised himself […]
Creativity in Action: The True Impact of Publicity
Over the past decade, we have witnessed the rise of advertising campaigns that promote the common good. Brands and advertising agencies have pivoted towards campaigns that address social and environmental issues, but this trend raises a fundamental question: To what extent is this commitment is authentic, and to what extent is it just a business […]
The 2024 Luum Awards Will Be Judged in Switzerland, But Will be Celebrated with Creative Volunteerism in Peru
Registration for the 2024 Luum Awards is now open, but the big news is that, for the first time, an advertising festival will unite award-winning creatives from around the world for activities designed to make the planet and society better as part of its award ceremony. These activities will take place in Peru, in the […]
Mindshare Spain: Media Agency of the Year at the Luum Awards, Switzerland 2023
Mindshare Spain managed to rank as the top media agency of the year at the Luum Awards this year. Additionally, Mindshare managed to position itself as the seventh best ranking network at the 2023 edition, in what proved to be a competitive field. Luum awarded 101 trophies to the best creative campaigns for social or […]
The Independent Creative Agency of the Year at the Luum Awards, In Switzerland, is African!
For the first time, an African agency has been named Independent Agency of the Year at the Luum Awards. In the fourth editions of the festival, X3M Ideas of Nigeria secured this honor by winning 1 Grand Prix, 1 Gold and 2 Silvers, which positioned the agency to be selected as the world’s best independent […]
Dentsu Argentina: Latam Agency of the Year and Second Highest-Ranked Globally at the 2023 Luum Awards, Switzerland
Thanks to its Argentina office, Dentsu was ranked as the third best network of the year and as the second-best agency of the year at the 2023 edition of the Luum Awards. The festival presented 101 awards to the top creative campaigns for social or environmental causes during an in-person event at the Hilton Convention […]
VMLY&R: Network of the Year for a Better World, Luum Awards, Switzerland 2023
The successful case “DOGS WITHOUT BORDERS,” produced for SFBO (French-Brazilian Society of Oncology), by VMLY&R offices in Spain, New York, and São Paulo, along with the case “The Undercover Names,” produced for the CLEO Institute by Zubi VMLY&R USA, helped rank VMLY&R as the top Network of the Year at the 2023 Luum Awards: the […]
The Independent Creative Agency of the Year at the Luum Awards, In Switzerland, is African!
For the first time, an African agency has been named Independent Agency of the Year at the Luum Awards. In the fourth editions of the festival, X3M Ideas of Nigeria secured this honor by winning 1 Grand Prix, 1 Gold and 2 Silvers, which positioned the agency to be selected as the world’s best independent […]
In Switzerland, Luum Presented the Year’s Best Ideas for Purposeful Communications
Nearly one hundred trophies were presented on November 2, at the Hilton Hotel and Conference Centre in Geneva, Switzerland, as part of the third edition of the Luum Awards, the only global festival that rewards creative communications contributing to efforts to make the world better. VMLY&R was named Network of the Year with 1 Titanium, […]
List of Agency Finalists for the Luum Awards 2023
The final list of winners will be announced on October 18, and then, on November 2, at the Hilton Convention Centre in Geneva, Switzerland, the winners will find out what awards they are taking home, including the Grand Prix and Titanium awards. Zubi VMLY&R | USA VMLY&R | Spain, New York, São Paulo X3M Ideas […]
Luum Awards Supports Important Initiative by the WWF, UNDP and GEF Corazón de la Amazonia
Four (4) professionals from the Luum Awards’ communications and marketing team traveled to San José del Guaviare to lead workshops for associations and small business owners from the Guaviare community, in collaboration with the WWF, PNUD and GEF Corazón de la Amazonia. Located in the Amazon, Guaviare is a strategic area for jaguar conservation efforts. […]
LUUM AWARDS 2023 ANUNCIA LAS FECHAS LÍMITE DE CONVOCATORIA
Spanish version Luum Awards celebra su tercera edición en noviembre de 2023, consolidándose como el primer festival publicitario global que destaca el trabajo orientado a despertar conciencia social, cívica o ambiental para contribuir a la construcción de un mundo mejor. Este evento, que se ha consolidado como líder en la promoción de la concienciación social, […]
Luum Awards supports important Initiative by the WWF, UNDP and GEF Corazón de la Amazonia
Four professionals from the Luum Awards’ communications and marketing team traveled to San José del Guaviare to lead workshops for associations and small business owners from the Guaviare community, in collaboration with the WWF, PNUD and GEF Corazón de la Amazonia. Located in the Amazon, Guaviare is a strategic area for jaguar conservation efforts. On […]
The Luum Awards 2023 Announces October 3 Submission Deadline
The Luum Awards will be celebrating its third edition in November 2023, consolidating its standing as the first global advertising festival to highlight creative communications aimed at rousing social, civic or environmental awareness, in an effort to contribute to making the world a better place. Those interested in participating in the Luum Awards have until […]
Luum is reinventing itself, to commemorate the best of issue-driven creativity, from Switzerland
Starting this year, the Luum award ceremony at the Hilton in Geneva (Switzerland), will be transformed into an experience, in which the winners will give back to society through content. More than just a purely social award ceremony, it will be a productive space, in which the winners will participate as spokespersons in an international […]
Luum Awards supports WWF’s Amazon initiative
Four (4) professionals from the Luum Awards’ communications and marketing team will travel to San José del Guaviare in mid-September to join the World Wildlife Fund (WWF) for a series of workshops that it will be offering to the Guainía Amazonian community, which community resides in a strategic corridor for jaguar conservation. Within the framework […]
Publicidad social y marketing con causa: recta final para los Luum Awards 2023
*Spanish version El festival internacional volverá a reconocer y premiar las mejores iniciativas de marketing y trabajos publicitarios enfocados en lograr un mundo mejor el próximo mes de noviembre El festival publicitario Luum Awards celebrará su tercera edición el próximo 2 de noviembre de 2023. El certamen aborda su tercera edición con el objetivo de convertirse en […]
Luum Awards is Reinventing Itself to Commemorate the Best of Issue-driven Creativity from Switzerland
Starting this year, the Luum award ceremony at the Hilton in Geneva (Switzerland), will be transformed into an experience, in which the winners will give back to society through content. More than just a purely social award ceremony, it will be a productive space, in which the winners will participate as spokespersons in an international […]
The Luum Awards is Reinventing Itself to Celebrate the Best of Issue-Driven Creativity
Starting this year, the Luum award ceremony at the Hilton in Geneva, Switzerland, will be transformed into an experience, in which the winners will give back to society through content. More than just a purely social award ceremony, it will be a productive space, in which the winners will participate as spokespersons in an international […]
Luum transforms its award ceremony into an international forum
GENEVA, SWITZERLAND — Starting this year, the Luum award ceremony at the Hilton in Geneva, Switzerland, will be transformed into an experience in which the winners will give back to society through content. More than just a purely social award ceremony, it will be a productive space in which the winners will participate as spokespersons […]
Luum Forum “Publicity that changes the world”
On June 16, during the Referentes Tomilli 2023 event, Alexandra Goméz of WWF Colombia moderated the forum “Publicity that changes the world,” featuring creative industry leaders such as, Mario Bertieri (Los Goodfellas) and Luum 2022 winners, Camilo Afanador (Geometry), Roberto Caro (El Bando Creativo), Camila Farias (RC Farias, Colombia), Aníbal Quiñonez (Puerto Rico) and Alan […]
Luum is reinventing itself, to commemorate the best of issue-driven creativity, from Switzerland
Starting this year, the Luum award ceremony at the Hilton in Geneva (Switzerland), will be transformed into an experience, in which the winners will give back to society through content. More than just a purely social award ceremony, it will be a productive space, in which the winners will participate as spokespersons in an international […]
News
LEARN MORE ABOUT THE AGENCIES THAT WILL TAKE HOME AWARDS FROM LUUM, SWITZERLAND Agencies from all 5 continents will take home trophies from the second edition of the Luum Awards, the only international festival to only award gold medals to the best creative works promoting social, environmental and wellbeing issues. One hundred trophies were awarded. […]
SHORTLIST LUUM AWARDS 2022
Zubi Advertising (US) x 4 Zulu Alpha Kilo (Canada) x 4 X3M Ideas (Nigeria) x 1 Xelmy (Andorra) x 2 Walkers (Chile) x 2 WORKKIT Bangkok (Thailand) x 1 Volcanum Creative Lab (Brazil) x 1 VMLY&R (Colombia) x 3 VMLY&R Health (Italy) x 1 VMLY&R Health (Spain) x 4 Valor (Peru) x 2 VCCP (Spain) […]
News
Next week the Luum Awards organization will announce the winning agencies of this year’s competition, which sought to reward the most outstanding creative and strategic works promoting Social, Health, and Environmental issues over the last year. The awards show had the participation of 80 jurors and the involvement of creative and communications agencies from 5 […]
News
Fue un éxito el nacimiento de Luum Awards, el festival publicitario que se propuso premiar exclusivamente a los mejores trabajos creativos de contenido social y medioambiental de los 5 continentes. Como también fue un éxito la participación española en este festival que se celebró en el Centro de Convenciones Hilton de Ginebra, Suiza. Luum Awards 2021 tuvo 80 […]
News
The first edition of the Luum Awards, the first advertising festival to exclusively reward the best creative works with social and environmental content from all 5 continents, was a success. European’s participation in this festival – held at the Hilton Convention Center in Geneva, Switzerland was also a success. The 2021 Luum Awards had 80 […]
News
El jurado estará compuesto por responsables en comunicaciones de las principales ONGs internacionales y directivos de agencias creativas multinacionales e independientes. Elegirán los mejores trabajos creativos que fomentan las causas sociales y medioambientales. Llegó Luum Awards, un nuevo festival mundial de publicidad con causa social. La premiación será el 3 de noviembre y hay tiempo […]
Spanish judges in Luum Awards: El Publicista
El nuevo festival global enfocado a publicidad social y al marketing con causa se celebrará en Ginebra el próximo 4 de noviembre. La iniciativa, que parte de la organización de WINA Festival , tiene como objetivo galardonar y reconocer los mejores desarrollos de publicidad con causa social a nivel mundial. El certamen, que solo otorgará […]
Luum Awards selects judges from Africa: Bizcommunity
The Luum Awards, a global festival that exclusively awards the best creative campaigns for social and environmental issues, has a selection of judges that include executives of creative agencies and directors for communications and marketing for global NGOs. Read the full article in: https://www.bizcommunity.com/Article/196/11/220303.html
Luum Awards to reward social and environmental advertising
Luum Awards, the festival for creativity and strategy, has launched with a top-tier panel of judges made up of leaders and professional communication managers of NGOs and associations; as well as directors and managers of multinational and independent creative agencies, to reward the best creative works that foster social, civic or environmental awareness. Read the […]
News about Luum Awards
The Luum, a new awards show with a multidisciplinary panel of judges, has been launched. Its mission is to reward the best creative works that foster social, civic or environmental awareness from the 5 continents. Read the full article in: https://www.arabadonline.com/en/details/events/Luum-Awards-a-new-global-festival-for-advertisements-with-a-social-purpose-is-launched
Press release from Asia
The Luum Awards has launched for 2021 with a multidisciplinary panel of judges made up of leaders and professional communication managers of NGOs and associations; as well as directors and managers of multinational and independent creative agencies, to reward the best creative works that foster social, civic or environmental awareness from the 5 continents. Read […]
Luum Awards in Africa
Estão abertas a partir de hoje as inscrições para o Luum Awards, neste momento o único festival global que premeia exclusivamente mensagens de sensibilização sócio-ambiental na publicidade. O Luum Awards (Genebra, Suíça), é lançado com uma equipe multidisciplinar de júris, composta por líderes responsáveis pela comunicação das principais ONGs internacionais e directores das mais destacadas […]
Press release from Europe
La iniciativa, que parte de la organización de WINA Festival, tiene como objetivo galardonar y reconocer los mejores desarrollos de publicidad con causa social a nivel mundial. El certamen, que solo otorgará oros en su palmarés, cuenta con un jurado internacional de más de 80 miembros y ofrece una posibilidad de inscripción limitada pero gratuita. […]
Great news from Asia!
The Luum Awards has launched with a multidisciplinary panel of judges made up of leaders and professional communication managers of NGOs and associations; as well as directors and managers of multinational and independent creative agencies, to reward the best creative works that foster social, civic or environmental awareness from the 5 continents. Read the full […]
#NoMoreMatildas: the campaign to make women in science visible
The Spanish agency Getting Better, is among the winners in WINA Festival 2021, with the successful #NoMoreMatildas campaign, seeking to cease the idea that science is a man’s thing. “In Spain, girls grow up thinking that science is a man’s thing. This is proved by the largest study on the presence of women in educational […]
Règles Élémentaires: the powerful campaign by Serviceplan France
In France, around 1.7 million women do not have the financial means to buy intimate hygiene products – or not in sufficient quantity. Consequently, it’s difficult for some of them to continue with normal day to day life with dignity when menstruating. For some of these women, the solution lies in absence preferring not to […]
Protect Childhood 2021
Dubai Foundation for Women and Children (DFWAC) has announced the launch of its annual “Protect Childhood” campaign to prevent child abuse for the 11th year in a row, sponsored by ministry of interior (UAE), the theme this year is “Don’t parent with your ego”, and will run until the end of April. Taken from: tomilli.com
Greenpeace “gives the planet a voice”
What would planet earth say if it could speak to us? Under this premise, Greenpeace Colombia and GREY created ‘Earth is Saying’, that was conceived as a way of turning dry and unrelatable numbers into an emotional and meaningful message. Personifying planet earth, the agency believes, is the most effective way to drive home the […]
