This Year:
Volunteering with elephants and children in Thailand!
Switzerland and Thailand:
Luum’s exciting 2025 venues
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Final entry deadline
(4 submissions free of registration fees):

September 27, 2025

Online Judging:

September 29–30, 2025

Notification to Winners:

October 2, 2025

Gathering of Judges
(Geneva, Switzerland):

October 16, 2025

Volunteer Experience & LuumTalks (Bangkok, Thailand):

October 29-30, 2025

Before starting, remember that in order to participate and be able to register and submit materials at no cost, you must be an independent company (not affiliated with traditional multinational networks) or an independent multinational network.

About us

The idea for the Luum Awards came together during the pandemic, inspired by the acts of solidarity seen around the world at that time. The festival organizers created the Luum Awards to recognize the creative works that are promoting a better world, firmly believing in the power of communicators to serve as global change agents.

To promote this goal, we put together a team of first-rate judges every year, made up of leaders of NGOs, brands, and advertising agencies, to evaluate creative and strategic pieces that promote messages related to making the world a better place.

We are the first global creative festival to go zero-paper. Additionally, since 2024, we have held our events in host cities other than Switzerland, where the festival is registered, choosing instead to host our events in the Global South, where we can help communities in need with investment and social/environmental volunteer efforts. You can help us, by becoming a volunteer!

When you participate in Luum you help us support in-need communities. For example, in 2024, we hosted an event in Peru’s Sacred Valley, which resulted in USD $60,000 in direct and indirect investments entering the local economy in a primarily impoverished indigenous region of Peru.

News

Luum Awards Confirms Thailand as the Host Country for its Gathering of Winners and Volunteers

Luum: A New Option for Purpose-Driven Creatives

Discover the Year’s Best Purpose-Driven Creative Campaigns, per Luum Awards

Luum is the First Global Creative Festival with zero Printed Materials and zero Waste

‘Meet’ some of the official winners of the 2024 Luum Awards!

Divine Intervention in the Sacred Valley

ccsbw.org

The global initiative launched by the Luum Awards

Thousands of associations, communities and small and medium-sized NGOs struggle day-in and day-out to address the world’s social and environmental challenges, without the help of communications agencies or marketing experts. This undoubtedly affects their ability to fulfill their objectives.

CCS/BW seeks to accompany these NGOs on their missions, so that, with appropriate strategies they can secure more resources and with creativity they can continue to change lives through more powerful messaging. CCS (Creatives, Communicators and Strategists) can help create a BW (Better World): CCS/BW.

There are many “invisible” causes that need our attention, while everyone focuses on the same “trending” issues. For example, we need more people talking about forestry, cultural protection of displaced indigenous communities, education for children with visual impairments, lifestyle support for people with spina bifida, care for homeless elderly populations, etc.

If you belong to an agency or brand, you can become a global change agent.

Changing lives with Luum Awards and CCS/BW

Luum & CCS/BW 2025 Venues

Hilton Convention Center (Geneva, Switzerland):

Where we will evaluate the festival’s best submissions

Bangkok (Thailand):

The Southeast Asian paradise confirmed for the 2025 Luum Awards

Elephants World:

A sanctuary, where you can volunteer to help us feed and pamper rescued elephants

Meet the juries 2025

We are convinced that creative communications can help us make the world a better place. We CAN be global change agents! To achieve this, we have assembled a first-rate team of festival judges, made up of leaders from NGOs, advertising companies, and creative agencies from around the world.

Tania Tello

Creative Director - McCann Health Sistemas Integrales

MEXICO

Tania Tello

Creative Director - McCann Health Sistemas Integrales

MEXICO

Tania Tello

Creative Director - McCann Health Sistemas Integrales

MEXICO

Tania Tello

Creative Director - McCann Health Sistemas Integrales

MEXICO

Tania Tello

Creative Director - McCann Health Sistemas Integrales

MEXICO

Winners that inspire

Hall of Fame 2024

Network of the Year 2024: VML

Agency of the Year 2024: Dentsu Creative Argentina

Check out the Top 5 independent agencies of Luum 2024