Senior Copywriter
MUTANT
BELGIUM
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Luum Awards 2025. All rights reserved.
With over 13 years’ experience working with United Nations agencies and NGOs at local and international level, Aimee strongly believes in positive change that communication can enable in communities, countries and regions in the world.
Her experience involves supporting health programmes in communities in the DR Congo, helping families to adopt healthy habits such as nutritious meals, access to education for children and young adults.
Graduate of the University of Buenos Aires (UBA) with a degree in Communications with a focus on journalism; Technical Specialization in Journalism from the Taller Escuela Agencia (TEA) and Specialization in Digital Journalism from the Inter-American Open University (UAI). She has worked as a journalist with different media outlets and as an editor, producer and columnist for different radio, TV and online media outlets. She has also given several courses and presentations.
Colombian Environmental Engineer & MSc in Environmental Evaluation and Management, responsible for keeping track of a company's environmental impact. She has more than eleven years suggesting ways to harmonize industrial activities with nature, including efforts such as minimizing pollution and adverse effects of production on the environment.
Her most recent line of work is based on the Carbon footprint reduction while preserving productivity, the efficient use of water resources, the protection of strategic places for biodiversity and the promotion of sustainable construction and circular economy.
Vice President of strategic planning and social media at DDB Latina, the division of DDB that reunites all the latin markets (Latin America, Spain, and the Hispanic market in the US). He previously worked as Vice President of Strategic Planning in DDB Colombia and DDB Mexico. He leads the Social Media Lab, a unit created in 2011 with the purpose to understand and get insight of the consumers by using Social Media platforms.
Since 2008, he has been part of the Planning Futures Group, a global committee that includes the most recognized planners of the DDB Network. He is one of the authors of the spanish version of: “Hacker, Maker, Teacher, Thief: The Future of Advertising” published by Creative Social, on December 2014.
During her 10 years in management, the agency has positioned itself as one of the most creative independent at the Chilean market in various international rankings with multiple awards whether in Chile and abroad. She was the first Latin American in received the 2018 Women in Marketing (WiM)’s award from UK for “Best Leader in Marketing – Agency Side”; selected as one of 40 Over Forty 2020 list and this year won the MKTG BEST Chile 2020 as best agency CEO.
She has been jury at Effie Latam, AME Awards (twice), Gerety Awards, Creativepool, Women In Marketing (twice), Next Creative Leaders at The One Club and recently Webby Awards, and also co-host the podcast Taking The Lead.
He is one of the leading Bolivian Creative Directors. His work towards placing the country on the advertising map is at the heart of his campaigns and has seen him awarded many times.
He started his advertising career at BBDO Perú, working later for agencies as McCann Perú, Pragma D´Arcy Perú, moving later to McCann Bolivia as General Creative Director making it the Agency of The Year from 2003 to 2008 when he finally started his own business, an innovation company he leads as Creative Chairman & Founder, awarded Agency of the Year since 2010 till now.
Degree in Audiovisual Communication from the National University of San Martin, with extensive experience in the development of creative and institutional content and over 10 years experience in Digital Media.
In addition, she has a Diploma bachelor's degree in Human Resources, (National University of San Martin), Something that allowed her the chance to get a different vision of communications which focuses more on a humanitarian and sustainable perspective.
Santiago is the creative leader in all LATAM for Mercedes-Benz and he’s been working in global creative projects for the luxury cars brand. He’s not only been in creative festivals as a participant but also as a renowned jury in several festivals such as El Sol Festival (Spain), New York Festivals (USA), Lisbon International Advertising Festival (Portugal) and others. He has worked with brands including Mercedes-Benz, AB Inbev, DIRECTV, Coca-Cola, Vodafone Europe and more. He has met great people in some of the biggest agencies like Leo Burnett, Saatchi & Saatchi, Publicis Emil, Ogilvy, McCann, Proximity BBDO and Grey London. He has a dachshund called Pincho who he claims is the source to do better work every day.
Project’s coordinator of excellence in social development and biodiversity of the Colombian-German ColombiaConnect program. Biologist at the Pontifical Javeriana University, M.Sc. in sustainable management of aquatic resources and Ph.D. in aquatic sciences at the University of Jyväskylä (Finland). Her research work focuses on the design and implementation of different methodologies for the biomonitoring and bioevaluation of ecosystems in order to determine their state of degradation after the impacts of human activities.
Alfonso is an international creative with a mixed bag of experience collected across the globe. He worked, among others, in Del Campo Saatchi & Saatchi in Madrid, MullenLowe MENA in Dubai, or hasan&partners in Helsinki. Currently, he’s Creative Lead at Wunderman Thompson Finland.Over the years his work was featured in leading trade press and awarded at Cannes, Epica, Eurobest, Dubai Lynx, The Loeries, Caples, etc.
Born and raised in San Francisco, California, Olivia moved to Europe after college and began working in marketing at the strategic consulting firm Cluster Consulting. Olivia handled the fast growing firms’ advertising, events and branding, and quickly gained more responsibilities until she became the director of branding for Europe and Latin America. At the age of 27, together with her two business partners, she founded APPLE TREE where, as the Chief Creative Officer, she oversees the creative output from the agency’s 5 offices for clients like Audi, BMW, FC Barcelona, Lavazza, LEGO, Nike, Novartis, Visa, and many others. The agency has received numerous international awards for creativity and has been voted the “Best agency to work for” in Spain since 2017. Olivia has sat on the juries of several creative festivals as well as the board for the San Francisco - Barcelona Sister City fund, and Spain’s Club de Creativos. She guest lectures, whenever possible, for the EU Business school, Esade, etc.
He’s the former General Creative Director of 4am Saatchi & Saatchi, and also of Interaction. Under his creative lead, Interaction became the second most effective independent agency of the world according to Effie Index, and also was named the 2nd most creative agency of the world at WINA 2019. He has been a jury in some of the most important festivals of the industry such as: New York Festivals, Ojo de Iberoamerica, WINA, Ad Stars, Echo Awards and Festival Antigua. He won the local Young Lions competition in the Cyber Category back in 2014, and represented Costa Rica at the Young Lions International competition at Cannes, France.
Oscar is a consultant and entrepreneur 100% focused on HealthCare (Patient Engagement Strategies and Innovation Solutions in Pharma Marketing). With a profile of more than 20 years of experience in the digital environment focused on: innovative vision, Rich Data, creative thinking, business development and StartUps mentoring. He is enthusiastic, athletic, positive, happily married and the father of 3 children.
He had the privilege of knowing the manual craft techniques of the late 80's, being of great importance for the development of a refined technique and knowledge of the purposes of art direction. Since then, he has worked at numerous agencies, large, medium and small, managing to develop work within large multinational corporations and structural development of smaller agencies, contributing to the implementation of the advertising culture. In his career, he won a series of awards such as One Show, NYF, Eurobest, Epica Awards, Lusos, Communication Arts, FePI, ACT Responsibile. He also has several publications in the Archive magazine and was number 1 at the ranking of Bestadsontv during 2011, among the top worldwide art directors. He has extensive experience as a judge in several categories at international advertising festivals: NYF, Lusos, BestAds, Global Awards, Golden Awards, WINA, FePI, Lisbon and AdForum.
With an experience over 15 years in the advertising industry, he has worked for the biggest advertising agencies in Colombia, including Ogilvy, Leo Burnett, Saatchi & Saatchi, Publicis and currently DDB Colombia. During his career he has worked for international and local brands, such as Coca-Cola, Renault, AB InBev, McDonald’s, and many more. He loves art direction in every single way, and the power it has to move and connect people.
Kohei Kawasaki is the Executive Officer and Chief Creative Officer of LIFULL, leading their award-winning creative team and is responsible for all brand strategy, design and marketing communications for the entire group. Since joining LIFULL in 2017, Kohei has led the successful launches of LIFULL corporate identity and brand film. He has also launched Earth Cuisine, a project to provide dishes that help realize a sustainable society, and have developed products that eat wood, bamboo, and cacao waste. Prior to LIFULL, Kohei served as the Senior Creative Director of J. Walter Thompson Japan. Earlier in his career, he worked as a Creative Director at Leo Burnett Tokyo and started his career as a Designer and Art Director at IMG SRC Tokyo. He has won for almost every industry award, including the Cannes Lions, D&AD, ADC, One Show, Clios, The Webby Awards, ADFEST, Spikes Asia and the Japan Media Arts Festival.
Starting as a volunteer, with over 13 years’ experience working in the social sector at TECHO NGO, both local and international positions. In TECHO we create encounters between different people, volunteers and residents, and these encounters change their everyday realities. I strongly believe that every person and every community has the abilities to overcome poverty and discover their own power of change. My experience involves creating, developing and supporting integral social programs in vulnerable communities going through poverty situations. These programs such as housing, access to education and job opportunities, health solutions, among others, showed me that each community has capacities and real possibilities to overcome inequality and create impact if they work as a team and believe in change.
Alan is one of the most awarded Bolivian Creatives in the history of his country. He has over 12-years of experience working in different Latin American markets - including Bolivia, Argentina, Peru, and Costa Rica- in agencies such as JWT, DDB, MCCANN, Wunderman Thompson. He is currently the General Creative Director of Brandy & Technology in Costa Rica. Throughout his career, he has received awards at the most important festivals - Cannes Lions, D&AD, ONE SHOW, LIA, El sol, New York Festival, Tambuli Awards, Ads Star, El Ojo de Iberoamérica, Effie Latinoamérica, Effie Costa Rica, Effie Perú, Open TV Awards, FIP, among others. Alan has also participated as a judge in different festivals, such as New York Festival, FEPI, TOTEM Awards, Wina, FIAP, Ads Star. Among others. The main accounts he worked for included - Movistar, Red Bull, Reebok, McDonalds, Toyota, Coca-Cola, Sodimac, Nestlé, Scotiabank, and different foundations, government organizations, and NGOs.
Genna is the Communications Manager for the Kofi Annan Foundation, where she leads internal and external communications across the Foundation's work areas and protects and promotes Kofi Annan's legacy. The Kofi Annan Foundation is an independent, not-for-profit organisation that works to promote better global governance and strengthen the capacities of people and countries to achieve a fairer, more peaceful world. She has over 15 years in the private and non-profit sectors, both client and agency side, specialising in digital communications. She holds a bachelor's degree in Social Sciences from Durham University. A mother of two, Genna is passionate about creativity and storytelling, especially when linked to human rights, social and environmental causes. She also loves to perform in amateur theatre in her spare time.
With a degree in Advertising and Public Relations from the Universitat Ramón Llull (URL) in Barcelona, she has 5 years of experience in large international advertising agencies in Barcelona, Madrid and Bogotá, where she worked as a Strategic Planner. In addition, she has always believed in our social responsibility as individuals to build a better citizenship, so she decided to take a Master's degree in International Cooperation from the University Rey Juan Carlos (URJC). Thanks to this, she worked for more than two years at the Spanish Agency for International Cooperation and Development (AECID) and, for more than three years, she has been working in communication for the achievement of the rights of LGTBI people in Spain in the Spanish Federation of Lesbians, Gays, Trans and Bisexuals (FELGTB).
Manuel Frank has been leading Edelman’s creative business across Germany since 2014. He leads a team of 50+ creatives, web developers, project managers, film producers and paid, search and social media specialists. He started out as a Copywriter in Munich more than 15 years ago and has worked for agencies in Munich, Hamburg and Berlin, including the hot shop Wildschuetz and DDB Hamburg and Berlin. For his work, he has received many national and international awards including ADC Awards, SABRE Awards, DMMA Online Star, Kontakter Campaign of the Year Award and a much sought after EFFIE Award.
A post graduate in Economics, from the top ranking University of Warwick (United Kingdom), with a passion for Consumer Behaviour Understanding, Abhinay has been an instrumental force in driving the vision of the Data Sciences division of Dentsu as one of its founding employees in South Asia. In his 5 years in the industry, he has risen from being a young manager with Carat (the media flagship agency of Dentsu) to Vice President– Asia Pacific of its Data Sciences division. He has won numerous industry awards recognizing top talent in the region such as the Impact Top 30 Under 30, the Social Samosa Top 30 under 30, Leaders of Tomorrow and was even featured in the 2019 Forbes 30 Under 30 list. He was also Asia’s sole nominee for New talent in UK’s prestigious DataIQ Awards in 2018. He has also given TEDx talks on topics in advertising and the future of talent. He is an active member of the advertising and media industry in India and is on the Board of the Young Professionals Program of the Indian chapter of the International Advertising Association. When he isn’t at work, Abhinay drives his passion for creating a more inclusive society as a part of his role as Founder-Member in the Youth Council of Kindness Unlimited – India’s apex body for Kindness.
Aníbal has twenty years of experience in advertising creativity for traditional and digital media, in five different markets, including Puerto Rico, the Caribbean, LATAM, the United States Hispanic Market and the United States General Market. His digital vision and strategic planning have earned him recognition in prestigious festivals such as Cannes, LIA, Clio, FIAP, among others. He has stood out as a jury in various competitions, including FIAP, El Ojo de Iberoamérica, Festival Caribe, El Caracol de Plata, Chamba Festival, Addy's and Cúspide. In 2016 he was recognized by the advertising magazine Latinspots as one of the 50 most important creatives in the Latin American region. That same year he led his agency to be # 1 in Puerto Rico at the Cannes Lions and the London International Awards. He currently serves as Director of Innovation and Creativity of the Arteaga & Arteaga agency and is a professor of Creativity for Digital Media at the Escuela de Creativos de Argentina.
Better known as “Lalo”. HAs 15 years of experience in advertising agencies, with awards in WINA, Effie, Fiap, El Ojo de Iberoamérica and Wave Festival. Gold in Young Creatives Fiap, Buenos Aires.
With a Marketing and Communications career in advertising extending over 23 years, Luis is a multi-award Creative Director with awards collected from around the globe.
Founder of M&A Creative Agency, an award-winning creative agency, specialized in 360º communication services On and Offline, in Food and Beverage Luxury Packaging, Healthcare and Industry. During his 23 years, he and his teams have worked with major European and International brands, such as Burmester, L’Atelier Paris, Phillips, Hugo Boss, Olympus, Miranda Bike Parts, Polaris, Heineken, New York Times, Jean Jean, just to name a few
She is the Founder of Paint a Smile Foundation, dedicated to transforming bare medical facilities worldwide into therapeutic environments since 2000. Experienced Founder with a demonstrated concerte history of working in the philanthropy industry, Laura’s track record covers nonprofit organizations, negotiation, business planning, entrepreneurship and event management. Strong business development professional with a keen eye for innovation to serve and blend the medical, artistic and therapeutic goals of Paint a Smile.
For over 20 years, I have worked and volunteered my time in the communications field across various corporate and nonprofit sectors. These include consumer electronics, automotive electronics, human rights, gender equality, climate, business ethics, health and food. In the past 2 years, it has been my honour and privilege to work for Giving Women, a membership-based association which seeks to build a community of informed women philanthropists to make a meaningful difference in the lives of vulnerable women and girls in need around the world.
She joined the team in 2016, when the company was in active transformation phase from AdPro to Isobar Ukraine. Anna has 20 years of experience in the advertising industry, maintaining excellent business results in all ventures and driving companies' revenue growth. As a certified Coach and Service Design Implementation Practitioner, Anna focuses on providing disruptive leadership and building strong teams by training and developing talents. She has increased the agency's clientele and team's loyalty level throughout her management in Isobar Ukraine. With the agency's team, she focuses on complex strategic tasks for the online transformation of clients' businesses to achieve their full digital potential and build outstanding customer experience. In 2021 the IAB Ukraine rating called Isobar Ukraine #2 in intellectual service and #3 in content categories.
Marta's career began at Young&Rubicam and then took her to Saatchi&Saatchi. After a few years, she moved to Havas, where she started collecting awards: first some metals for the Italian Art Directors Club and The One Show, then she went on to win the Facebook Hack for Good competition. In 2017 she represented her country in Cannes for the Young Lions competition. Right now, Marta is committed to creating cultural projects for her city, Milan, and she is working for the creative agency Imille as their Creative Lead. Just over 10 years ago, Giovanni read Bruno Munari’s “Da cosa nasce cosa” and he learned that in order to turn ideas into reality he had to acquire and constantly improve a method. He knew that to pursue this goal it would have been a long path, a real journey. This adventure turned out to be made of people, places, choices, successes, mistakes and hard work. From Rome to Milan, from Grey to Wunderman Thompson, from Massimo Pitis to Stefano Colombo, Giovanni had the honor to grow with extraordinary people. And he is still doing it: at the moment he's crafting ideas with the creative agency Imille as their Creative Lead.
He has been working approximately 15 years for brands like Procter & Gamble, Nestlé, Mars, Samsung, Unilever, Pepsico, Beeline, and many others, as an Art Director, Creative Group Head, Creative Director, Executive Creative Director, and Regional Creative Director & Advisor, in Chile (BBDO and other agencies), Russia (BBDO and Contrapunto) and in the Central Asia and Caucasus region (TBWA, CHEIL and currently FCB). He has earned more than 200 awards and honors at different international festivals like Clio Healthcare, Epica Awards, Golden Drum, AD Stars, PIAF, Red Apple, Golden Hammer, KIAF, AD Black Sea, Creativity Awards, White Square, IDEA, Popok, ADCR, Best of Central Asia & Caucasus, and National Diploma at Cannes Lions, becoming the most awarded Creative Director in the whole region, and in addition of been during several times in a row "agency of the year” throughout the Central Asia region
I started my career at Leo Burnett as a copywriter with the certainty that creativity could really change human's behavior. More than 12 years later I still believe faithfully in this. I have worked in the largest advertising agencies in Costa Rica such as: Leo Burnett, Jotabequ / GREY, Publimark MullenLowe where I have shared with multidisciplinary and very talented teams where I have learned a lot from each of them. As creative director I have been in charge of brands such as: PMI (Philip Morris International), BAT (British American Tobacco), Coca Cola, kölbi, Hyundai, LifeMiles, Banco Popular, Musi Convenience Stores, Isuzu, INEC, TSE, Pozuelo, Universidad lnternacional de las Américas. I have won awards at festivals such as: El Ojo de Iberoamérica, Adstars, Festival Volcán, CMM Awards, Effie Awards, among others. I have also been a judge at some local and international festivals. Right now I am a creative director at Publimark Mullenlowe, one of the largest agencies in Costa Rica.
Noel Lang is a founding partner and creative director of Gettingbetter, an independent agency located in Alicante, Spain. His resume does not include any time spent in agencies belonging to international networks, not even in national agencies in Madrid or Barcelona, so his career has been built from the conviction that creativity should not be at odds with any project, regardless of its origin or size. As a result of this philosophy, some of the campaigns he has directed, such as Asociación de ExHombres Lobo for Parkinson Alicante, La Cerveza de la Gente Salada for Er Boquerón, Change The Story for the European Parliament or #NoMoreMatildas for AMIT have been recognized in national and international festivals, such as Premios Nacionales de Marketing, C de C | Premios Nacionales de Creatividad, Cannes Lions International Festival, El Sol Festival Iberoamericano de la comunicación publicitaria or WINA Festival, achieving in the last edition of the latter, the highest award of the festival, the Titanium trophy and being named third best creative director.
Before joining VMLY&R as CCO, Santiago worked for a decade at DDB in their Chicago, Miami, NY, Puerto Rico, and Colombian offices. His work for brands such as Unilever, Coca-Cola, and Clorox, has been recognized at Cannes Lions, Clio, One Show, D&AD, Webbys, LIA, NY Festivals, Effie (U.S. and Latam); and featured on Time Magazine, Mashable, Forbes, AdWeek, Lürzer’s Archive, and hundreds of publications around the world. Cuesta studied advertising and music in Bogota; and screenwriting in NYC and Seattle. Currently teaching "Creative Data" at Miami Ad School, he has also given workshops and seminars in multiple academic institutions and conferences. In addition, Cuesta has participated as a juror at festivals such as El OJO (Latam), AdStars (South Korea), AdForum PHNX (USA), Cúspide and Young Lions (Puerto Rico), and Antigüa (Guatemala). As former vocalist and guitarist of the dance-punk band Nicer Dicers, Santiago shared the stage with artists like 30 Seconds to Mars.
Skin and Blister* was born to improve the way we communicate in health, for the benefit of every body. Founded at their mum’s kitchen table, Katie and her sister Fiona Edwards, set-up on a mission to put the care back into healthcare communications. They make complex information meaningful, accessible and useful for all. As an advertising agency, specialising in strategy and content, Skin and Blister creates marketing for the benefit of humans, animals and the future of medicine. Highly ambitious, Katie strives to leave things better than she finds them. Having experienced her own health setbacks, she feels particularly inspired to help those facing challenging diagnoses. Her wish is that no person suffers because they don’t understand their health choices. Throughout her career, Katie developed the skills to set up an agency, having won and judged multiple creative awards within pharmaceutical marketing. Katie cares deeply about the future of the planet, experiencing a pinch-me moment when Skin and Blister was featured on the Roche website as a sustainable partner.
Felipe is a Chilean Creative Director/Copywriter. His work has been recognized at festivals such as The One Show, Cannes Lions, London International Awards, The Capples Awards, El Ojo de Iberoamérica, among others. Today he works as Creative Director at Porta, the largest independent agency in Chile, leading the creative team of Santander Bank, one of the 20 largest banks in the world. In addition, for 10 years, he has worked as Creative Director for the Chilean Red Cross, developing national and international campaigns, where “Lost” stands out: a global campaign for the Restoring Family Links Program of the International Red Cross and Red Crescent Movement, translated into 6 different languages and winner of a dozen awards at festivals worldwide.
My international career spans across Europe and APAC, where I was lucky enough to work for the best creative agencies alongside high profile and renowned Creative peers. Thanks to this global exposure, I worked on many international brands like Heineken, Lexus, adidas, CBA, Europcar, KFC, Coca-Cola, Phillips, Mercedes-Benz, and reap the rewards by winning some International and local awards along the way (Cannes Lions, D&AD, The One Show, Effie awards). To me strategic thinking and cultural diversity are the fundamentals. I am now part of Dentsu Network in Paris, working across DentsuMB, Isobar and Gyro.
A 15-year advertising career that started in London before moving to the sunny shores of Sydney and Adelaide. Worked across a diverse mix of agencies, clients and industries but always drawn to those with the influence and passion to drive change. 3 years ago, we started TBWA\Adelaide with the guiding purpose: Creativity that moves the world forward.
He started his career as a copywriter at a local agency in 1999. Later, after winning an award for copywriters in Japan, he moved to a global agency. He became interested in digital/social/creating buzz, etc., partly because the advertising industry was experiencing a digital wave at that time. As a result, he was able to win several awards in these categories. Currently, he is in charge of around 20 brands, including food, confectionery, home electronics, airlines, as a GCD of Beacon Communications. And every day, he sees all of them have sincerely committed to social and environmental issues.
Starting from a young age and with a degree in Marketing and Advertising from Belgrano University in Argentina, she has more than 5 years of experience working with digital, social, and content marketing. She began her journey, working with start-up businesses, helping them develop their perfect marketing strategy, doing this allowed her to learn and find new perspectives to advertising, focusing more in connecting with the target audience from a more real and “filter free” way. Now, working for a multinational agency, she tries to apply these same perspectives to bigger brands.
Nicola has been putting the “digital” in advertising for more than 25 years, working for agencies and international networks. His experience spans across digital, advertising, direct, social media, PR and healthcare. He worked for local or global brands and companies such as Harley-Davidson, Unilever, McDonald’s, Nissan, Henkel, Lufthansa, Nivea, UniCredit Group, easyJet, Sony Playstation, Google and more, and served as a Juror in several Awards. He is active in the Italian Art Directors Club and a member of the board. He’s on a mission to change the conventions about advertising, one by one.
I’m Angélica Espinosa, Designer, Art Director, and yeah, woo-hoo, Head of Art. I’m Colombian by birth and Hungarian at heart. I grew up with a great passion for art, design, good ideas (and beer!), and that’s why I decided to dedicate my life to advertising, a job that unites all these things into one. I’ve been working in our industry for more than 16 years, having tried my hand at BTL, ATL, editorial design, packaging design, digital design, branding, and web design. It’s been a long journey, from Publicis Colombia, continuing on to other agencies in Colombia, moving to Malta, before finally arriving at Saatchi and Saatchi Hungary, where I’m now. I’m still excited about art, design, good ideas (and beer!) to this day and I’m always super hungry for new challenges in my career.
With a career spanning more than 10 years, Sebastián Vildósola has promoted digital creativity in Chile; working with agencies such as MAYO FCB, RAYA y VML&R he became the Creative Director General of La Familia LatAm in Santiago and Lima. He has worked with different brands, such as Falabella, Movistar, Sodimac, Santander, Derco, Scotiabank, the Chilean government, Parisian government, among others. He has received awards at different creative festivals, including Cannes Lions, El Ojo de Iberoamérica, FIAP, WAVE, El Sol, WINA, CLIO, NY Festival, EFFIE local and LatAm, and has received more than 100 local awards.
She has served as the Head of Digital Recruitment for WWF Spain for more than 4 years. He manages the 360º campaigns responsible for the recruitment of new partners for the NGO. Badia directly collaborates with advertising agencies in conceptualizing campaigns to advance the brand and mission of WWF Spain, the largest organization dedicated to defending nature.
Named twice as one of the ‘Top ten most influential people in communication and marketing under 30 in the US, Björn (45) went on to become Chief Executive & Creative Officer at Ogilvy Group Germany. Under his leadership, Ogilvy Germany was listed as one of the most innovative companies in Germany three years in a row (2018, 2019, 2020). His vast international experience includes GREY London, GREY New York, Wieden+Kennedy Amsterdam, DDB Berlin and M&C Saatchi Berlin. Björn, too, has won his fair share of awards, including a Euro Effie Grand Prix, an EPICA Grand Prix, Eurobest Grand Prix, Cannes Lions, Clios, D&Ads, two Campaigns of the year and a ‘Prix Un Certain Regard’ at the real Cannes Film Festival. Not the ad festival.
Last year Sheryl Sandberg (COO Facebook) called his much talked about work for German rail ‘The Future of Advertising’.
Creative Director and Thinker Strategic with more than 20 years of experience in Communication and Advertising... Commitment and multi disciplinary thinking is at the core of what I believe in works that inspires and drives a positive change, my responsibility as creative is to solve not just businesses problems but to contribute to give voice to those without on, help people share their stories, and especially shine light on global issues to drive positive change, for people, for the planet, and for the industry. I benefit from a rich and broad multi-sector experience and I have supported numerous institutions, private and public, global and local brands, at the national and regional levels. I also worked as creative crowdsourcing for a wide range of international brands and my work has been recognized with awards from several platforms.
Felicia started her career as a Copywriter in a small local agency and continues to grow in different agencies, including Y&R, Publicis, McCann and Havas. She is now the Creative Director of Ogilvy Indonesia with more than 15 years of experience. Over the course of her career, Felicia has worked with a list of clients that spans both consumer and corporate, ranging from Nestle and Starbucks, through to Citibank. But her works that have been recognized both internationally and in Indonesia are social and environmental issues related, with accolades from Adfest, Spikes, New York Festival, AdStars and Citra Pariwara.
Graduated from the Vilnius Academy of Arts (MA) with a degree in History of Art, after a few years in design magazine and as an art critic, she started her career in advertising and almost two decades worked as a copywriter and creative director in the biggest agencies in Lithuania : DDB / Vilnius, AddelTaiwas OGILVY, HAVAS IdeaVilnius, etc. A year ago Renata became a founding partner of independent agency MARIOS. Renata Sarkauskaite holds over 50 local and international advertising festival awards (including New York Festival, Golden Drum, EPICA, Golden Hummer, Baltic Best, ets.). She is a lecturer at the International Advertising School "The Atomic Garden".
Originally from the UK, Simon’s role has developed over the past 15 years from a traditional branding designer with experience across business, government, and consumer brands, to a more recent focus on digital and design for health. Simon’s experience with clients such as Bristol-Myers Squibb, Biogen, Eli Lilly and Pfizer involves articulating highly regulated, often data heavy information on topics such as oncology, neuro-muscular, and cardiovascular disease. His work in health data design has led to educational ties with Torrens University and Billy Blue College in Australia – through their collaboration on ‘Design Can Save Your Life’ a challenge for students on the importance of health data in shared decision making. He is passionate about developing a stronger dialogue between creatives and health specialists to challenge legacy thinking and deliver best practice healthcare communications.
Only member of the ADC Switzerland from the French part of Switzerland, Gabriel joined, in 2014, Havas Switzerland as a Creative Director. In 2019 he became one of the co-managers of Geneva’s office. During his career he had the opportunity to work and collaborate with local, national and international clients. For all clients, creative strategy and creativity were at the heart of the process. His work has been awarded at Cannes, the One Show, NY Festival, ADC*E, Eurobest, Epica, and all the main festivals in Switzerland.
Alberto is the founder and CEO of IM+C, a rare communication agency where creativity and media strategies are worked and delivered in a joint manner to clients such as Rituals, Kawasaki, FC Barcelona, Roche Bobois, Turismo de El Salvador and many more in up to 50 countries since 2014. He previously was a top executive at world-leading media holding groups Dentsu, WPP and Havas, managing global campaigns for Vodafone, Seat, Indesit and many others. Alberto is a well-known eco-conscious activist. He founded his first ecologic company in 2008, he has been contributing for different projects and initiatives for the last 20 years, and he thrives to make sure IM+C becomes a fully-sustainable communications agency.
Born to Romanian parents and raised in Mexico City, Luis Miguel Messianu has played a respectable and influential role in the most important developments of the U.S. Hispanic market during an advertising career that spans three decades. His trajectory is defined by a conscious effort to help pioneer the melding of marketing niches into a nuanced and evolving total market. His award-winning work for multinationals such as McDonald’s, State Farm, Clorox, MillerCoors, Sprint, Blue Cross Blue Shield, General Motors, Coca-Cola, Nestlé, Goodyear, Quaker, and L’Oréal, is a testament to that effort. Luis Miguel’s contributions to the industry have been recognized by many organizations. In 2015, he was named Legend Honoree by ADCOLOR and in 2019 he was inducted into the Culture Marketing Council (CMC) Hall of Fame.
There isn’t a single day that passes by that Frederico isn’t touched by the creative spirit of artists, photographers, writers, painters, musicians, etc. And he tries his very best to add up to this "global soul of inspiration" as he calls it, by bringing his own ideas to life. A quest that began almost 20 years ago, working for commercial and social causes advertising for the different global markets likes EMEA, LATAM and APAC. Samsung, HP, Fox International Channels, Nestlé, Bentley Motors, Xbox, Colgate, Virgin Active, Bentley Motors, DIAGEO and BP are some of the clients he has worked for, as well as the Amnesty International, RSPCC and the Spitalfields Crypt Trust. Until recently he was the Global Creative Director at the U-Studios, OLIVER Agency inhouse agency at Unilever, working for all of its 300+ global brands. He’s now the Executive Creative Director at Interweave Agency in London & Athens. Frederico has won more than 50 international awards including Cannes Lions, the South American El Ojo, the Lovie Awards and the UK’s DADIs and BIMAs Awards and has been judging various prestigious international festivals such as Cannes Lions, Dubai Lynx, D&AD and the New York Festival.
Clara is Creative Director at Uncle Grey (part of Grey Group) in Denmark. But she started her career on the other side of the Atlantic in New York. After a few years of living in Hell’s Kitchen, Clara moved back to her native Denmark, where she has worked in agencies like DDB, Hjaltelin Stahl, part of Accenture Interactive, and Uncle Grey At all these agencies she has won everything from Effies to Lions for clients such as McDonald’s, IKEA, and Canon. And this is not her first rodeo. Or jury. She has done her duty at many award shows, and in her spare time, she is on the board of directors and jury president at the biggest advertising and design award in Scandinavia, Creative Circle. She has also co-founded a platform for female creatives in advertising and the first education for copywriters in Denmark. Her mom says she works too much, but luckily, she is having fun doing it...
He is a Colombian copywriter with 8 years of experience. Passionate about storytelling and new ways to show creativity. He enjoys exploring different ideas and telling stories. He loves to travel and be inspired by creativity in different places. He has been to Panamá, Madrid, Barcelona, Ibiza, Paris, Amsterdam and he lived and worked in Dubai for a while. He worked with different global accounts including Coke, Starbucks, Domino's Pizza, AB InBev, Bancolombia, LATAM, Suzuki, Phillip Morris, Honda and DirecTV; And some local brands: Alquería, Rey Soap, Sufi, Todo Rico Snacks and Super Ricas Snacks. His projects were featured in Lürzer's Archive, Effies, Ads Of The World, AdForum, Adeevee, Best Ads On Tv and Welovead.
“Follow your intuition. Find the truth. Create good work. Make an impact. For the years that I have spent in advertising, these have been the pillars that have guided me along the way into creating impactful, award-winning campaigns for local and international clients. So, who am I? I am a former cellular and molecular biologist turned award-winning insight-obsessed Associate Creative Director; currently working at Isobar Kenya. I believe in every single human being having a purpose in this world. So being in an industry that influences millions gives us the unique opportunity to use our powers for good. For the good of our clients, yes, but also, and probably most importantly, for the good of our society. In addition, I am also a budding poet, (@reluctant_fingers), a prolific wardrobe singer/ music producer; a second born with five incredibly talented siblings by extremely funny, inspiring parents, and a huge Marvel and DC universe fan currently recovering from the fact that I may never again see Tony Stark in action."
Marta began her professional career working as a journalist for different newspapers in her native Barcelona. It was in 2007 when she made the professional leap to the world of advertising. She started as a copywriter at Contrapunto BBDO, and two years later she joined Atletico International to work for SEAT. In 2010 she lands in Madrid and continues her advertising career at DOUBLEYOU, the leading digital agency. In 2013 she moved to Hamburg (Germany) to work at the international hub of FCB to develop worldwide campaigns. Three years later she returned to Madrid and continued her career at VCCP and then MRM/MCCANN to work for both for national and international clients. During all those years she has created work for global beasts such as Microsoft, Mastercard and Nivea, to name a few. And she’s worked on ideas were you can clearly see she has a soft spot for big ideas involving tech. She has just returned to Barcelona, her hometown, as Executive Creative Director at Havas. Marta Caseny has a degree in Journalism and Advertising and Public Relations from Ramon Llull University in Barcelona. She has several degrees in English and French Literature (British Council and Institut Français de Barcelona).
She is an Argentinian multi-award-winning Executive Creative Director with more than 18 years in the advertising industry. Mariana has global experience serving leading ad agencies as Leo Burnett, Grey, Saatchi & Saatchi, Ogilvy, Wunderman, and Cheil. She worked for some world-class clients such as Coca-Cola, Unilever, Procter & Gamble, Subway, Under Armour, Toyota, Greenpeace, and most recently, she is responsible for Samsung communication in Central America. Mariana was a co-founder of two startups in Argentina and part of the Gender Equality Board at Star Holding Panama.
He is Founder and Creative Chairman of Paradais DDB, Major in Advertising from the University of San Francisco in Quito, Ecuador. He is a member of DDB Latina Creative Council and IAB Ecuador. He has been the Most Awarded Creative Director from Ecuador by the Effie Awards. Also, he has been Gran Effie Winner in 2014, 2015, 2017 and the 2020. Agustín has been judge in the Young Lions, Effie Awards and Luz Awards in his country. His list of awards includes 2 shortlist in Cannes Lions (2019), El Sol, El Ojo de Iberoamérica, FIAP, Festival Caribe, Effie Awards Ecuador, Condor de Oro, Lux Awards and Effie Awards Latam.
He started his career in Auckland New Zealand but has spent the last 10 years in Germany between Berlin and Düsseldorf where he leads a team of digital specialists that work across the clients at the agency. Andy’s work has been Internationally recognised at the highest level by D&AD, Cannes, OneShow and many more. When he’s not making advertising he’s hanging out with his family. He also designs products, takes pictures and plays the guitar.
As someone who doesn’t identify solely as an ‘Art Director’, ‘Copywriter’ or ‘Strategist’ but learns the skills daily to involve herself in all those spheres of creative work, Rebecca wishes to change the way advertising teams function by bringing in the hybrid culture. An independent creative from Mumbai with over 8 years of experience in the industry, she began her career in 2011 as Creative Visualizer at a Mumbai-based advertising design studio - Encyclomedia, where she worked on advertising campaigns with brands like KFC, Coke, Reebok, McDonalds. She is a Miami Ad School graduate of 2015, and has interned at JWT New York and Ogilvy Mumbai. She then worked at BBH-Mumbai as Creative Partner for 2.5 years, where she won businesses like Netflix, Becks Ice, Channel V, Snapdeal, Uber, and created 360 campaigns for brands like Axe, Abbott, Vat69, Child Rights & You. She went on to lead a team of 5 creatives at VMLY&R Mumbai as Associate Creative Director (2019-2021), working on digital campaigns for Heinz Indonesia, Marico, Ageas Federal Life Insurance, Platinum Guild of India, Cipla. Her work has claimed awards at Kyoorius, ProMaxBDA, The Drum Advertising, D&AD NewBlood, and was a winner at the Social Samosa Superwomen 2021 Awards.
With a career of almost 25 years in marketing, Franky Willekens worked for numerous well-known international and local brands in agencies such as Ogilvy and BBDO. Since 2019, he is Chief Strategy Officer at BBDO Belgium. As expert in digital marketing and paid, owned an earned media strategies, he has a strong interest in all things digital. He is mostly left-brained but also appreciates purposeful good creative work. He likes sports and a great (Belgian) beer as much as driving conversions from digital content and experiences.
Marina is currently CD at Mercado McCann, where she partnered with creative titans in leading business titans (including Coca-Cola, Netflix, Uber, TyC Sports and more). Before then, she was based in the US. Working at The Community she was entrusted mainly with Verizon, America’s largest wireless network. There, she also had the privilege to work for other major accounts, including Domino’s, Corona, Oreo, BMW, Google, Revlon and more. Side-by-side with her team, she successfully delivered new business, e.g. Ritz and Sour Patch Kids. She first joined the agency at the Buenos Aires office, where she created internationally acclaimed campaigns for Rolling Stone Magazine, drove forward brands like Ferrero Rocher and Emirates, landed new business pitches like Diageo and Universal Music, and –as of 2013– she was part of Mauricio Macri’s governmental & presidential campaigns (who actually became Argentina’s president in 2015). Most recently, she was summoned to be in the OOH & Print One Show jury. She also had the honor to be an Argentinean Creative Circle’s Film jury and –after winning the US Hispanic Young Lions competition in 2018– she got to join the Grand Jury in El Sol, Bilbao’s Ibero-American Advertising Festival.
Sara Teves Badr has 13 years of integrated and brand-building experience, with work spanning across different markets: Middle East, Eastern Europe, Africa, Latin America, Australia, Asia. She currently leads and is part of the core team on campaigns for Grey Singapore’s biggest clients: GSK and P&G. Prior to Singapore, she spent 5 years working in the Philippines on accounts ranging from luxury to mass brands in Ace Saatchi & Saatchi for three years and in Ogilvy Action/Bates 141, working on activation-led campaigns, for two. In her career, she has garnered numerous international and local accolades such as Cannes Lions, Spikes, Adfest, and Gong Show. Sara strongly believes in the power of creativity to change the world for the better – by starting a conversation, leading a movement, standing up for the oppressed, giving people a voice, and creating action that touches people’s lives and helps build a better world.
“Coffee aficionado. Question Kid. Two-wheels fanatic. Amateur racer. Part-time painter" Born and bred in Hong Kong but later jumped onto an advertising catapult that flung him all the way to New York City and back to Asia. In the 20 years that followed, Pierre not only picked up wins from shows such as the Cannes Lions, Clio, LIA, Art Directors Club, New York Festivals, The One Show, RX Club, IPA, Globals, Lisbons, AIGA, China 4A's, HKDA, but also built a reputation as an all-round ad man with a creative flair that's on par with his acumen in business strategy, brand analysis and development, as well as collaborative practices within global networks which lead the offices to collect numbers of global, regional and local business wins. He has always strived to make his mark and winning the ACE B2B best of show, MMM’s Marketer of the Year in 2008, and in 2010, AMM Professional Choice Awards for Clients. Under his creative supervision, he continues to collect Campaign Asia’s Agency of the Year under two difference agency network. Latest success in China lead him to capture one of the only 3 gold in China and the first Gold for the agency at the prestige Cannes Lions 2016, he also lead the team to get the Cannes Lions Agency of the year in 2019 and runner up in 2016. An active member in the industry, he been given talks in schools and events. He also serve as Jury members around the world included: Effie, LIA, Lisbon, NYF, ADC, MMM, Globals, Clio, Jury president for Spikes and the prestige Cannes Lions which help set the benchmark for the first Cannes Lions Health and Lisbon Health.
Master in Gender and Development and in Public Politics. Mejor in Anthropology with experience in design of public policy and management of social projects and programs, with focus in Gender, Rights, Inclusion and Intercultural affairs, social responsability specially in education, nutrition, children and youth rights and work teens al risk. Knoeledge to coordinate and manage multidisciplinary teams, work towards goals and build and strengthen relationships with strategic partners, donors and government. Knowledge of technical and administrative public management procedures.
Florencia Loda is a Creative Director with more than 12 years of experience in the advertising industry. She works at VMLY&R Argentina for clients such as LG, Ladysoft, Arcor, Fundación Vida Silvestre, Danone, Sanofi, among others. She also worked for several years at Grey Argentina, for clients such as Ferrero, Coca-Cola, P&G, GSK, NBC, Hoteles Dazzler, Fundación Favaloro. Many of her works managed to become large advertising campaigns, some awarded at international and local festivals such as Cannes Lions, Clio Awards, Effie Latam, D&AD, FIAP, Wave festival, Effie Argentina, El Ojo de Iberoamérica and El Diente Argentina.
Anindya Banerjee is a hybrid Executive Creative Director with specialization in both mainline and digital advertising. He has worked in three cities (Delhi, Bangalore and Mumbai) and 6 agencies (Contract a JWT subsidiary, Ogilvy, Publicis, Saatchi, M&C Scarecrow and FCB Ulka). Currently, he is with FCB Ulka. In 2020-21, Anindya and his team created a campaign for LGBTQ rights for The Times of India. Apart from bringing the LGBTQ community into the mainstream, the campaign won a plethora of awards at Spikes, One Show, D&AD and Cannes. In addition, he has also handled clients like World Wildlife Fund, Government of India, Kansai Nerolac Paints, IndianOil, Shell, ICICI Bank, Nestle, HP, IBM and GSK. With most clients, he has tried to create Public Service campaigns.
Ruben is a creative copywriter who started his career in Antwerp, Belgium. After a few years at LDV United (WPP group) he moved to Brussels to continue his career at independent agencies such as Air Brussels and Lucy Agency. Currently, he is working for Mutant, recently elected as Belgium's most promising agency of the year. Over the years, Ruben has won both national and international awards in Cannes and at the Webby Awards with projects for Special Olympics and Club Brugge, among others.
"I believe in communication as the most powerful phenomenon to build brands that speak the truth". Creator of valuable content for projects and brands that need to generate real, credible and lasting connections with their audiences. International consultant with 19 years of experience, building reputations for global brands such as Nestlé, Nokia, DHL, Delta Air Lines, Citi Bank, Unilever among others. Extensive experience creating corporate visibility, relationship and advocacy strategies, based on an integrated vision of marketing-communication fully aligned to the companies' business objectives. She enjoys teaching and serving, being a professor for 19 years in the main universities in El Salvador. Activist of the power that brands have to achieve great social changes
An editor first and foremost, Alexandra began her career as a journalist, after leaving a local newspaper she inadvertently got into the advertising world through AWA, a digital agency that assigned Coca-Cola as her first account. She tried a little bit of everything digital content, UX and copywriting for the web, before she found her love for writing for traditional and digital media. She continued her career at McCann Erickson where she worked with Chevrolet for 5 years, while moving up from being an editor to becoming the Creative Director. She is currently the Associate Creative Director for Mullenlowe Delta Ecuador, where she works with brands such as TITANIUM, Indurama and ClubMiles. In 2017, she was the became the first Ecuadorian to be selected for See It Be It LATAM, at the El Dorado Festival in Bogotá, Colombia, and in 2018 for the original edition of Cannes Lions with Chloe Gottlieb and Madona Badger. She has served on the judges’ panel for New York Festivals, Young Lions and Locoto.
He currently serves as the Communications Director for Doctors Without Borders (Médecins Sans Frontières - MSF) branch in Spain, at the Operational Center in Barcelona. He has a Master’s degree in Communications and Journalism, and a complementary degree in International Relations and Conflict Management. After gaining experience in radio and print journalism, Dumont joined Doctors without Borders Belgium in 2005. As the emergency communication lead, he has worked in Peru, Ethiopia, Gaza, the Dominican Republic, the Democratic Republic of the Congo, Haiti, Kyrgyzstan, Libya, Philippines in Liberia (during the Ebola outbreak) and in Iraq. Between 2010 and 2015 he served as the Operational and Audiovisual Communications Coordinator for MSF Belgium / Operational Centre in Brussels, before joining MSF Italy as the Communications and Advocacy Director between 2015 and 2020. François speaks French, English, Dutch, Italian and Spanish.
Christina Knight is a Swedish Brit with 35 years’ experience of advertising. She is currently Executive Creative Director at ‘The Amazing Society’ in Stockholm; previously at Lowe Brindfors, DRAFT FCB and Ogilvy/INGO, among other agencies. Christina has been awarded worldwide, both for her creative work including, Guldägget, Cannes Lions, ECHO Awards etc. - and for her creative leadership, i.e ‘Women in Marketing/London - Special Award for Outstanding Contribution to Marketing 2019’. She is the primary spokesperson for gender equality, inclusion and diversity in the Swedish ad industry. She lectures worldwide and has written two books: "Mad Women - A Herstory of Advertising (2013/2021) and "Not Buying It - A Guide to a New Era of Advertising" (2018). Christina is the Vice Chairperson of UN Women Sweden and, also the founder of ‘Mad Women Academy’ for online training on equity and gender equality, launching 2021.
Rana Khoury, Creative Director and Social Entrepreneur, is behind most of the gender equality award winning campaigns coming out from the Arab region. Her work has won many international awards amongst which18 Cannes Lions, but also from D&AD, EPICA, EFFIES, CAPLES, LYNX to name a few. She also served in regional and international juries. She has dedicated the last years of her career to campaigns that would bring real change on the ground, and many of those she worked on have had a huge impact on the community in both Lebanon and the region and contributed to real change on institutional levels. Khoury also taught at the American University of Beirut a Creative Writing class for Media and Communication. Recently, she established a social enterprise called “Phenomenal Women” that links women from difficult backgrounds, survivors of domestic violence, trafficking, sexual abuse and discrimination to training opportunities and job prospects.
With a Master’s degree in Content & Media Strategy and more than 6 years of experience in communication and advertising, Klara possesses profound knowledge in the fields of strategic branding and marketing. In her role as a Creative Campaign Manager within one of the leading global media, marketing and corporate communications agencies, OMD Germany, she is developing strategic communication concepts for a wide range of clients from various industries.
Frances channels creativity to help change lives for the better. Tackling some of New Zealand’s trickiest problems across the country’s biggest behaviour change programmes, her work has become ingrained in Kiwi culture, and been shared across the world. From turning seatbelt wounds into marks of pride with ‘Belted Survivors.’ To uncovering the prevalence of drug-driving harm with ‘The Unsaid.’ Creating tools to fight racism with ‘Give Nothing to Racism’ and ‘Voice of Racism.’ Introducing a new lens on climate action with ‘Gen Less.’ And most recently, helping to create ‘The world’s best COVID-19 response’ – Bloomberg. Over her decade-long career, she has consistently ranked as one of New Zealand’s top Creatives, with her work being recognised for both creativity and effectiveness across shows globally, including D&AD, Cannes Lions, New York Festivals, Spikes Asia, Clio Awards, Effies and The Webby Awards.
Natasha is an accomplished HR professional with a combination of Diversity & Inclusion, Communications and Talent Acquisition experience across the UK, Australia, New Zealand, Japan and Korea. Throughout her career, she has advocated for an empathetic, people-first approach to leadership and truly believes this is key to a successfully inclusive environment.
Since joining Kraft Heinz (and whilst navigating the pandemic as an expat) she has led the Hybrid Working model roll out, piloted Women in leadership programs, and set up rigorous Mental Health and wellbeing initiatives across the business.
Her mission is to drive value and a sense of belonging, by growing and nurturing diverse talent. At Kraft Heinz we are on a journey of continuous improvement and are always looking for wyas to innovate and challenge the status quo.
Miguel is a Marketing and Advertising professional with a unique career in 4 different countries including Mexico and US Hispanic Market. Born and raised in Peru, he attended the University of Lima where he studied Communications. He began his career as a copywriter at Saatchi& Saatchi. From there he went onto work at some of the most renowned agencies such as McCann Erickson and Ogilvy. He was the very first creative to lead a McCann Erickson branch in Bolivia. He opened the office, and was able to obtain the top ranking in the local market after only 2 years under his leadership. He was recruited for a top position at a well known U.S. Hispanic agency in Los Angeles California. He has had the opportunity to work for a wide range of clients in many categories such as: Coca-Cola, Nestlé, Kia Motors, Universal Studios, Toyota, Farmer John, Del Real Foods, Epson, HP, Motorola, Beers, Banks and Holiday Inn to name just a few.
TODAY... Lauren Haberfield is the Executive Creative Director of Edelman France. Originally from Melbourne, Australia, she has over 10 years experience using creativity to impact postive change, leading a wide range of adward winning campaigns. With expertise in conception, art direction, strategic thinking and copywriting, she champions a strong concept executed with simplicity.
YESTERDAY... Starting her career in 2011, Lauren has worked for a variety of international brands (Ray-Ban, La Roche Posay, Evian, Nestlé, Disneyland Paris, Purina, Pornhub, Nespresso, Westfield, MINI) and organizations (Innocence in Danger, RSCPA, Sea Shepherd, Breast Cancer Foundation) at BETC, McCann Paris, Marcel WW and
Ogilvy One. She has picked up over 70 creative awards (Cannes Lions, D&AD, The One Show, Clios, Lia Awards, Webbys, NY Festival, Epica, Gerety Awards, Cresta, Eurobest, Club des DA, Strategies) and has served on juries all over the world (NY Festivals, ADCC, AWARD Awards, Club des DA, Adstars, Gerety Awards). Within the creative community, Lauren is a recognized thought-leader and has delivered talks internationally and
spoken on various panels. She is a columnist for ‘Little Black Book’, has published op-eds in publications including ‘AdAge’ and ‘Adnews’, been interviewed for ‘It’s Nice That’ and is a Miami Ad School mentor.
He studied Copywriting at Underground Argentina and created the Best Work of the Year. He also studied Art Direction and Photography.
He won more than 40 Awards in regional Festival such as EFFIE, Ojo de Iberoamérica, FIAP, FIP, WINA and Argentinian Creative Circle and more.
Brands: Uber, Stella Artois, HSBC, Movistar, Mc Donald’s, KFC, Johnnie Walker, Axe, Rexona, Gillette, Head & Shoulders and more.
He is founder of Animal Academy that won Best education institute for 3 years in a row in the Copywriter Festival Iberoamerican in Chile.
Selected Jury in 2022: New York Festivals Awards (EE.UU.), Ad Stars (Korea), PHNX by Ad Forum (Virtual), Luum Awards (Switzerland) and 21 times more in EFFIE´s, Young Lions, Volcán de Oro, FICE, WINA, El Sol (Spain) and more.
He co-Direct 2 videoclips, 1 for the Latin American Idol TV Program from SONY.
Alix has an extensive experience, covering everything from Luxury advertising campaigns to complicated digital systems design and retail experiences . He has worked with some of the world's leading brands, such as Burberry, Moncler, Gucci, Chanel, Louis Vuitton, Dior, Belstaff, Bally, Nike, BMW, Bentley, Mercedes, McLaren, Land Rover Range Rover, Dom Perignon, Pernod Ricard, GREAT, Bang & Olufsen, Sony, BBC, UBS, Premier League and many more. He oversaw the vision and execution for multiple business’s, creating true omni-channel experiences through web3, e-commerce platforms, experiential retail spaces both virtual and physical.
Alix has always rooted his creativity in real business and human insights, aiming to drive client business forward by creating valuable connections between brands and their customers. He has throughout the years been on the forefront of innovation, helping clients not only adapt to our ever-changing world, but leading within their categories and set examples for others to follow.
Now working in communications as the multimedia manager at UNAIDS, Charlotte Sector worked as an Executive Producer at France 24 in Paris, France where she helped launch the channel in 2006. Before that she worked in New York, United States for ABC News and CNN. She won Emmy recognition for September 11 coverage.
Charlotte graduated from Columbia Journalism School (2000) and obtained degrees from the Institut de Sciences Politiques in Paris as well as the University of Vermont. Originally from France, Charlotte is a native French and English speaker and is fluent in Spanish.
Loretta is the Communications Manager for the International Labour Organization (ILO) Office for the Andean Countries, where she coordinates all public information and communication actions for Bolivia, Colombia, Ecuador, Peru and Venezuela, including media outreach, digital campaigns, event management, etc. She has more than 8 years’ experience working on external communications and social communication campaigns for the United Nations System and more than 15 years as Head of Communications in international cooperation organizations, in Peru, Spain and India. She has a master’s degree in Institutional Communication Management and International Cooperation for Latin America. Loretta is passionate about reaching out to different audiences through well-tailored communication initiatives to engage them in individual and collective action to advance social justice and human rights.
As Head of Communications, Courtney Calardo oversees the overall development and implementation of BRAC’s Ultra-Poor Graduation Initiative (UPGI) communications strategy.
Prior to joining BRAC UPGI, Courtney was the Communications Manager at Family Planning 2020, where she worked to promote greater access to and information on sexual and reproductive health for women and girls around the world. Courtney brings 10 years of experience in strategic communications with a primary focus in international development.
Courtney has provided strategic communications and partnership development support to social entrepreneurs with innovative, evidence-based solutions for major global issues, as well as key implementing partners, and she worked to promote the integration of innovation in development programming overall during her time at USAID. With additional experience in the private sector as a consultant, Courtney has supported the development and execution of communication strategies for academic institutions, international governments, NGOs and the private sector.
Courtney graduated from Indiana University Bloomington with a B.A. in Journalism and International Studies, Human Rights and Social Movements.
Has worked as a copywriter for the past 11 years in many markets at a local, regional and global level. From his native Peru to Argentina, London, Madrid and now Milan for Heineken and Barilla worldwide. A truly global mindset creative, he has been recognised with most international awards from the industry and worked on iconic clients like Coca-Cola, Nissan, Mastercard, Google, Vodafone and others.
Ignacio began his professional career at Bates Argentina as a copywriter, where he discovered his skill in the industry. He later joined the Procter & Gamble regional team at Gray Argentina. After several years of working for multiple sectors, he emigrated to Mexico as Creative Director of Alquimia S2. Upon his return to Argentina, he was part of the creative hub of McCann Worldgroup. Today he is the Regional Creative Director of PALM ERA, a multicultural agency with presence in 6 Latin American countries. During its history, Porto has won more than 25 national and international awards, such as Fiap, Wina, Círculo de Creativos Argentinos, NY Festival, Wave, and among its latest recognitions, PALM ERA has been selected as the best Florida agency in the United States.
Tatiana is a Journalist and Master in Strategic Communication, CEO and founder of MGC, an integral communication company with 15 years in the market, which consolidated itself as a leader in Chile, to later expand throughout Latin America, where it currently operates in Argentina, Colombia, Peru, Mexico, Caribbean and Miami.
The company consists of 8 areas and more than 200 professionals, which are grouped into two main areas: Content creation (Content Lab, Creativity, PR, Influencers, Digital, Storytelling) and Concrete creation (Event production, Market research).
Jorge A. Plasencia is co-founder, chairman, and CEO of Republica Havas, one of America's leading
creative, media, and communications agencies. Since launching the agency in 2006, he has provided strategic, brand, communications, and growth counsel to Fortune 500 and blue-chip companies. Republica joined forces with Havas Group, a subsidiary of Paris-based Vivendi, in 2018. Prior to Republica, Jorge was corporate vice president and operating manager of Univision Radio, where he played a leading role in the integration and cross-platform opportunities of Univision's television, radio, and digital properties.
At age 17, Jorge co-founded Amigos For Kids, a Miami-based nonprofit organization serving underprivileged children and families — an institution that he has since nurtured to national prominence. He is chairman emeritus of Amigos For Kids.
A member of the Council on Foreign Relations and the Florida Council of 100, Jorge was nominated by President George W. Bush — and confirmed by the U.S. Senate — to serve on the advisory board of the Broadcasting Board of Governors' OCB. Jorge currently serves on the board of trustees of the Adrienne Arsht Center for the Performing Arts of Miami-Dade County, the Board of Directors of the Friends of the American Latino Museum and on Miami-Dade County’s Cultural Affairs Council. He has received numerous business and entrepreneurial accolades, including Ernst & Young's Entrepreneur of the Year Award, CEO of the Year by the Greater Miami Chamber of Commerce and Ultimate CEO by the South Florida Business Journal. An inductee into the Miami Dade College Hall of Fame, Jorge earned a bachelor's degree with honors from Barry University, and completed the
Advanced Management Education.
Graduated from Sciences Po Paris and HEC (MBA), Jean-Paul has spent two years as officer in Marine’s troops before starting his advertising career at BDDP and at McCann-Erickson where he was Business Development Director. Then he became Bozell European Managing Director, (merged with FCB), before joining Maurice Lévy at Publicis in 2000 as
Associate Director at Publicis Conseil .
In 2003, he was appointed Renault Worldwide Account Director and a member of the Publicis WW Management Board. Jean-Paul was named CEO of Leo Burnett France in July 2008. Under his leadership the agency work has been rewarded by creative accolades celebrating creativity and marketing effectiveness all over the world including the prestigious Cannes
Lion’s Festival (23 lions in 3 years). Leo Burnett has been named Agency of the year in 2016.
Jean-Paul has been leading international communications efforts for numerous corporations, brands, and institutions such as GM, Apple, BMW, Coca-Cola, Allianz, Daimler, Chrysler, AlliedSignal, Sanofi, UNESCO, United Nations, Yoplait Altice,
SFR, Jeep, Fiat, P&G, Kellogg’s, the French Ministry of Culture, Tourism of Tunisia, Lafarge, Philip Morris, Pfizer, Barclays...He has also been a communications consultant for several Ministries and CEOs. In June 2018 he has been appointed Publicis Groupe Global Client Leader for Sanofi.
Javi starts as a junior art director at Ogilvy Madrid. And 15 years later he assumes the position of Executive Creative Directors in the same company. During this period, He has worked for clients such as Heineken, Decathlon, Iberia Airlines, Ford, Banco Santander, Unilever, KFC, Zalando, HBO, Turismo de España, Mondelez.
His work has been recognized at different national and international festivals: Cannes, One Show, Club de Creativos of Spain (C de C), El Sol Iberoamericano... In the last year, he has helped Ogilvy Madrid to be proclaimed best creative agency of the year in Spain.
Born in Mexico, he grew up and studied his entire advertising career in France, graduating with a Master's degree in Marketing and Advertising Strategy at the University of Paris Pantheon-Assas. There he himself began his career as a creative in agencies such as Lowe Lintas, J. Walter Thompson, Publicis and LittleBig.
Recognized by Scopen's Agency Scope study as the most admired marketing professional in 2019 and among the 10 most creative leaders in 2021 in Mexico, from December 2016 to January 2019 he also assumed the presidency of the Círculo Creativo de México. Since January 2021, he has served as Vice President of the Alliance for the Strategic Value of Brands (AVE).
He is a proud board member of the conspiracy to change advertising.
Named twice as one of the ‘Top ten most influential people in communication and marketing under 30 in the US,’ Björn (45) went on to become Chief Creative Officer, and later also Chief Executive Officer, at Ogilvy Group Germany. While he quarterbacked influential work for German Rail, Coca-Cola and Siemens in 2018, he also boosted the Frankfurt office to 48th Most Creative Agency in the World for the first time ever.
In 2019 he bettered that to 42nd. Björn’s ambition is to continue evolving the agency into a globally relevant creative company fueled by his creativity+ vision. Under his leadership, Ogilvy Germany was listed alongside Google and Uber as one of the most innovative companies in the world in 2020, and one of the most innovative companies in Germany three years in arow (2018, 2019, 2020 by Statista). So far, 2021 is a record-breaking year for Ogilvy Germany businesswise. And its best since 1996.His vast international experience includes GREY London, GREY New York, Wieden+Kennedy Amsterdam, DDB Berlin and M&C Saatchi Berlin. Björn, has also won his fair share of awards, including a Euro Effie Grand Prix, an EPICA Grand Prix, Eurobest Grand Prix, Cannes Lions, Clios, D&ADs, two Campaigns of the Year and a ‘Prix Un Certain Regard’ at the real Cannes Film Festival. Not the ad festival.
Elena is the Head of Global Campaigns at WWF International. Her work focuses on designing and implementing global campaigns to accelerate the delivery of conservation impact for one of the largest environmental NGO networks. Campaigns include Save Our Shared Heritage, which successfully removed multiple industrial threats from World Heritage sites across world; and campaign No Plastic In Nature, which calls for the development of a global treaty to end plastic pollution and received 8 Cannes Lions in 2021. Before joining WWF, for over 13 years, Elena worked at international advertising agencies, including Saatchi&Saatchi in Moscow and London, to deliver effective communication campaigns for a diverse set of companies and organizations in EMEA. Elena has a master’s degree in Environmental Technology from Imperial College London.
Returning to TBWA in 2018 as Hong Kong’s ECD, Jerome has led the agency to become the most innovative and creatively effective agency in the market. For three years in a row, TBWA\Hong Kong was awarded Creative Agency of the Year 2019, 2020 & 2021, and for the second year running, Digital Agency of the Year 2020 & 2021 by Campaign Asia Pacific, as well as a contender at the inaugural Campaign Global Creative Agency of the Year.
It has since consistently ranked the #1 Most Effective Agency in Hong Kong, in both the Effie Index and WARC Effective 100 rankings. In 2021, the agency won its second consecutive Grand Effie, while Jerome was ranked Hong Kong’s #3 Most Awarded Creative Director in Campaign Brief Asia’s Creative Rankings.
Prior to Hong Kong, he spent 9 years at McCann in several offices, including Bangkok, Shanghai, Singapore and Kuala Lumpur. In his previous role, Jerome served as ECD, Global – Digital Foundry at Commonwealth\\McCann, where he spearheaded digital creative and innovation.
Online media strategy and planning (full-funnel); Since 8 years industry expert of the most important online marketing platforms like Google, Facebook, TikTok, Snapchat, LinkedIN, Programmatic, HubSpot, etc. Deep Ad Technology Know How.
Dr. Mir Damoon Mir is the Founder and Chief Creative Officer of the Iran-based, multi-award-winning advertising agency, Zigma8. For almost a decade, he and his team at Zigma8 agency have been providing world-class communications solutions to national and international clients.
Dr. Mir Damoon Mir is widely known across the Middle East for his impressive results achieved during his 20-years of experience as a brand strategist and consultant for many international enterprises and brands. Major players such as Samsung, Panasonic, Master Card, and more have benefitted from his creative foresight and strategic expertise. This expertise is just one of the reasons why he is often requested to give interviews and commentary in publications and conferences.
Kelly Woh is renowned for her idea generation and passion for flawless. She loves to create engaging solutions that impact brands and culture. Kelly has over 18 years working experience in China and joined Ogilvy Shanghai as Group Creative Director in 2015. She was tasked as an integrated role and setting up the digital-driven creative team for China. Since then, she has pushed the boundaries of sociable digital creative, adopting new technologies to provide innovative solutions to clients. Throughout her career, Kelly has worked on numerous clients like Nike, Adidas, Coca-cola, Sprite, Lego, Shiseido, Uniqlo, Unilever, VW, Kraft, KFC and other international and local clients. Kelly was also featured as one of The Top10 Malaysia Creative Youth awards; Campaign Asia-Pacific 20 exceptional women to watch in Asia-Pacific Marketing and The A-List Campaign Asia winner in 2017.
Before joining Ogilvy, She worked at AKQA and Ogilvyone, has created several award-winning Integrated and digital campaigns for global clients such as Nike, Adidas, Kraft and Unilever in the significant industry award like Cannes Lions, OneShow, Clio, Adfest & Spikes. Besides, Kelly serves as a jury for D&AD, OneShow, Art Director Club, Adfest, Adstar and several China local awards.
Valerie's love for painting since 5 spawned a career of more than 20 years across brand-building and integrated creative solutions for major brands such a Hewlett-Packard, Procter & Gamble, Singapore Airlines, HSBC, Burger King, VISA, Singapore Tourism Board, Changi Airport, Central Provident Fund, Shell, GSK, Cycle & Carriage, Friesland Campina and many others.
In 2010, Valerie was made the first female chairperson in the history of the Creative Circle Awards Singapore and went on to judge at all major shows: Spikes Asia, Cannes Lions, D&AD, Clio, One Show, London International Awards and Effies.
Over the years, she has made her mark at One Show, London International, Effies, Golden Drum, Spikes Asia, Adfest and the Webby’s. Under her leadership, JWT Singapore picked up the Best Of Show award, at Creative Circle Awards 2012. That same night, they were also awarded Digital Agency of The Year and the Grand Prix for Digital/Mobile. Most recently at Cannes Lions 2022, she helped her region pick up a Grand Prix, 2 Silver, 1 Bronze and 15 Shortlists.
For all her achievements, she was awarded Singapore’s first Digital Creative Director of The Year award at the 2011 Advertising Hall of Fame event and she continued to defend this title again in 2012. She has also been voted by IAS as one of Singapore's Most Influential CD from 2011 to 2018.
Her love for creativity spans beyond communication and one of her proudest achievements is creating her own ice cream brand and shop Licktionary, with her husband Farrokh Madon.
Degree in Advertising from DMJX in Copenhagen.
Started his career at DDB 10 years ago and have worked at both traditional advertising agencies and digital agencies in Copenhagen. Now as a Senior Art Director at the Digital CX Agency Nordlid.
He has developed award winning campaigns for national and international companies and have worked with clients like McDonalds, RSA Insurance, Coca Cola, Huawei, Danish Lottery and Carlsberg.
Nordlid means “The Nordic team” and is a creative digital agency and part of Bording Group.
Pravara Sardesai is Marketing Officer with UNICEF in India Country Office. She was an advertising and communication professional for around 6 years with Ogilvy before joining the development sector. She completed her Executive MBA from Indian Institute of Foreign Trade in International Marketing. As a part of UNICEF, she is responsible for all the marketing communication for fundraising by UNICEF across India.
Doctor and Master in Language Sciences, specialist in Multimedia Production and Neuroscience, graduated in Social Communication, with specialization in Advertising and graduated in Letters with qualification in Portuguese. He is a professor and teaches in undergraduate and graduate courses. He also works as a publicist, developing institutional and promotional communication projects, advertising campaigns, content for digital media, strategic planning and sensory marketing actions, guerrilla marketing and live marketing. He has already won The New York Festival, Prêmio Lusófonos de Criatividade, Dotcomm Awards, Davey Awards, Viddy Awards, Hermes Awards, AVA awards, Muse Awards, Wina Awards, Luum Awards, Festival Fepi , Gramado Advertising Festival International Award, the Clap Award, Festival Plus de Publicidade, Prêmio Catarinense de Propaganda and was a finalist in the Acaert Radio and Television Award and in Lisbon Health. He has articles published in national and international conferences and journals. His publications address topics such as: transmedia, consumption, imagination, branding, postmodernity, myths and creativity
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With extensive experience in digital, he has been working for 20 years in the advertising market as a creative and content professional. His career also includes passages in agencies such as Jotacom The Cross Performance Agency, Proximity BBDO, Grey Group, G2, Rapp Brazil, Sunset and Salem. Among the brands he has worked with are Duolingo, Pepsi, P&G, Samsung, Santander, Avianca, BMW Group, Mastercard, Loctatite. Felipe also adds to his career performances as a judge, in addition to winning awards at important national and international festivals such as the Effie Awards Brasil and Latam, Lisbon Tech International, Lusófonos Creativity Awards, ECHO Latam and Global, Lurzer's Archive, Creative Club Festive São Paulo and ABRADI Award, in which he was recognized as a Digital Creative Professional of the year (2019).
Nicola Rovetta has been putting the “digital” in advertising since more than 20 years, working for agencies and international networks. His experience spans across digital, advertising, direct, social media, PR and healthcare. He worked for local or global brands and companies such as Harley-Davidson, Unilever, McDonald’s, Nissan, Henkel, Lufthansa, Nivea, UniCredit Group, easyJet, Sony Playstation, Google and more, and served as a Juror in several Awards. He is active in the Italian Art Directors Club and a member of the special teams.
Jason is the newly appointed Head of Creative Excellence, Publicis Groupe, Asia Pacific, Middle East and Africa, tasked with elevating the creative output of the Groupe’s most significant and ambitious clients across the region. He was formerly the Chief Creative Officer of Leo Burnett Australia, an agency consistently recognised for its entrepreneurial culture and progressive creativity.
He is passionate about business transformation, design thinking, and helping brands navigate the rapidly changing communications landscape. He’s been behind highly awarded projects such as One House, Reword, #MyFamilyCan, BYO Cup Day, and many more, transforming Leo Burnett Australia into one of the world’s most creative agencies.
In 2022, Leo Burnett Australia won the Cannes Lions Grand Prix for Innovation, was ranked #2 Most Innovative Marketing and Media Company by the Financial Review, ranked #1 in Australia, and #23 globally in the WARC 100 Most Effective Campaigns. Ranked #3 Most Creative Asia-Pacific Agency at Spikes Asia winning 2x Grand Prix’s for Innovation and Integrated, a global finalist for Innovation by Design in the prestigious Fast Company Architecture Award, plus 9x Gold AWARD Awards. And in 2021 Leo Burnett was ranked #3 Cannes Lions Regional Agency of the Decade (Pacific).
He is a respected member of the creative community, both locally and internationally. Leo Burnett is the only Australian agency to have won the coveted Cannes Lions Grand Prix for Good. His work regularly features at Cannes Lions, D&AD, One Show, Clio, Webby's, SXSW, Spikes, Effies, and AWARD.
After several years studying B.Com CA, Camilla got out just in time, pursuing a career in advertising. After a number of years working on TV ads, print and radio campaigns, she found her way into the more experimental and innovative side of advertising, focusing on behaviour change through succinct customer journeys with creative solutions at their core.
It was here her life changed forever. Exploring innovative solutions to solve business problems; like building a real-life website on a 2km cycling track for Toyota RAV4, turning a non-profit organisation into a Media Agency to feed hungry children for the PSFA, and telling people to “say it with a cactus” instead of flowers in Netflorist’s drought campaign, Camilla has won a number of awards, both locally and internationally; including Cannes Lions, Loeries, Bookmarks, Webbys, D&AD, FWA and One Show. She has also sat on the Cannes, Dubai Lynx, Creativepool, One Show, Loeries and Bookmarks panels, and has a seat on both the IAB and Creative Circle councils in South Africa. She was also in the top 100 Creativepool's Creative Industry Influencers of the Year for 2020.
Advertising creative with more than 14 years of experience, he worked in agencies at the Uruguayan market like: Cautiva and Punto Ogilvy and in the Peruvian market: Pragma, MullenLowe and Tribeca Media, where he holds the position of General Creative Director.
He is also a creativity teacher at Brother Lima.
Throughout his career his work has been recognized at different local and international festivals.
Renata Leao is helping to co-lead a fast-growing creative department at DAVID Sao Paulo - where she provides creative leadership across the business working closely with DAVID´s partners and leaders.
For the past 22 years, she has also worked at Wunderman Thompson, WMcCann, AlmapBBDO, F/Nazca Saatchi&Saatchi and Ogilvy & Mather, being responsible for global and regional award-winning work for clients like Burger King, Coca-Cola, Google, Avon and Unilever.
Her work across different media platforms has been recognized with over 40 international awards: Cannes, Clio, LIA, The One Show, Wave, and many others.
But she still feels her greatest achievements are still in the making.
With over 25 years of international experience in technology, digital, and communication companies, I’ve been playing leadership roles in the marketing and communication industry in the last decades, managing multicultural and cross-disciplinary teams to deliver value to clients, helping them connect their businesses with consumers in a meaningful way.
Holding an MBA in Business Management by FGV, I have been expanding my knowledge through leadership extension programs as the ones held at Wharton School and INSEAD Business School.
Delna’s advertising career started when she decided to take a brief hiatus from filmmaking for a chance to write alongside this mercurial creative director at a hot shop called Ambience.
She finds herself some 20-odd years later as newly minted Chief Creative Officer for Ogilvy, Africa. And looking forward to developing the Agency into one that has depth & breadth of talent to create multiple-platform ideas for both local and global clients.
Creative highs for her have come in many shapes and forms:Gold Lions, Blue Elephants, Pencils (graphite, gold and yellow); the #Femvertising Awards, Spikes, Effies. And, taking a former agency from never ran to a Top 10 Creative Agency in 18-short months.
She has been on a jury in the most recognised advertising festivals, such as Cannes, D&AD, Gerety, Kyoorius and, has made it to the list of Women Who've Changed the Face of Media as well as the 50 most Influential Women on multiple occasions.
Delna has always had a long-standing love/hate relationship with caffeine. And is an avid reader, known to consume a book a day when
Santi Sánchez is founding partner and executive creative director at Rosebud. Since 2008 puts soul and vision to many of the brave campaigns signed by the agency.
During his career, Santi has created and crafted campaigns for all kind of media, from tv to digital. He has worked for brands such as Red Bull, Nestlé, Oxfam, Unibet, Luckia, Norauto, Sprinter Sports, Red Cross, Trops, Pascual, Snatt’s.
Many of these works have been awarded in festivals as El Sol, Eurobest, El Ojo de Iberoamérica, Best Awards, La Lluna or WINA Festival, were Rosebud became agency of the year in the current edition, thanks to the non-profit project La Venuseta.
Manages two portfolios within Ogilvy, working with recognised local and international organisations across multiple industries since joining the agency in 2008. She was recognised as 2014 Southeast Asia’s Young Achiever of the Year by Campaign and has spearheaded numerous award-winning campaigns for categories focusing on insights-driven campaigns, effective engagement, and successful launches. She also facilitates workshops including for messaging, storytelling and media coaching exercises for senior executives.
In her role as Executive Director of PR & Influence, Social practice in Singapore, Q works closely with the APAC president and the network to drive an earned-first – not earned-only – agenda for clients to deliver results-oriented work as well as issues and crisis management. Since then, she has extended her portfolio of capabilities and drive integration in social media, advertising, and Islamic marketing, amongst others. Q specialises in issues-prone, volatile industries such as the finance, healthcare and property sectors, amongst others.
Follow your intuition. Find the truth. Create good work. Make an impact.
For the six years that I have spent in advertising, these have been the pillars that guided me along the way into creating impactful, award winning campaigns for clients such as Godrej, ICEA LION, Safaricom, P&G, Coke, Philips, Diageo, Mondelez, among a few.
So who am I? I am an award-winning insight-obsessed Associate Creative Director currently working at Isobar - Dentsu Kenya, a global full-service data and idea led digital agency.
I believe that deeply understanding your consumer’s truth is the key to unraveling how to truly connect with them. This will always be part of my arsenal for crafting powerful brand stories and applying this aided me in creating campaigns that resulted in my being listed in the Next Creative Leaders 2021 by The One Club for Creativity and The 3% Movement - a first for an East African woman.
I'm always in awe of the impact we can make in this industry. We can form and inform culture and inspire action in millions. I believe we should all hold that power responsibly, always be true to ourselves and make work that will leave some good in the world.
Because our work is our legacy.
As Zulu Alpha Kilo’s President & CEO, Mike oversees all aspects of the agency’s business. His passion for building high-performance teams has made him a highly sought-after leader in the advertising industry. Throughout his career, Mike has built a reputation as a thought leader in digital, social and non-traditional marketing. He’s been an integral part of Zulu’s success - being named Ad Age’s International Small Agency of the Year and Campaign US Independent Agency of the Year. The shop was also named to Forbes list of Best 25 Small Companies and one of Canada’s Most Admired Corporate Cultures. As an independently-owned creative agency of 140 “Zuligans”, Zulu has built an international reputation as an industry outlier and one of the world’s most respected independent agencies. The 14-year-old shop has grown with big-name clients such as Subaru, Bell, Campbell’s, Whirlpool, Harry Rosen, HomeEquity Bank, Interac, and Save-On-Foods, and has recently expanded with offices now in Toronto, Vancouver, and New York.
Joaquin comenzó su carrera en el año 2004 como director de arte. Trabajó en agencias como Agulla&Baccetti, Lowe, JWT y BBDO trabajando para marcas como Ford, Pepsi, Nike, Unilever entre muchas otras. Durante su carrera ha ganado premios en los principales festivales del mundo. Desde el 2019 lidera creativamente BBDO Argentina.
Throughout his career Rubén Sánchez has worked for different agencies such as VCCP, MRM//McCann, M&C Saatchi or PS21 where he has worked for clients such as Microsoft, McDonald's, Vans, Banco Santander, Pepsico Group, Bumble or AliExpress among others.
He has been fortunate to see his work recognized in festivals such as El Ojo, Eurobest, The One Show, Clio, D&AD or Cannes Lions - including a Grand Prix.
He currently combines his work as Creative Director at True with that of professor in the Master's Degree in Advertising Creativity at The Atomic Garden Madrid.
They always thought that I would be an art director because I drew very well, but just as Rafa Nadal decided to play with his left arm, being right-handed, I decided to be a copywriter. For making it difficult for me and being contrary, which is very common in this profession (lol). It hasn't gone bad for me. Not as well as Rafa, of course, but I´ve been working in nice agencies (McCann, BBDO, Leo Burnett…) I’ve won prizes at the most famous festivals and above all, I’ve being happy doing what I like (most important issue).
In those agencies, I managed important accounts such as Hyundai, Kia, Coca Cola, Pepsi, Renault, Repsol, ING, Telefónica, Vodafone, Orange, Iberia, TNT, MTV, 3M... And always with wonderful people from whom I have learned, both in this industry and in life.
Now, I´m ECD at Innocen Spain, and I try to transfer that learning and the passion that I continue to have for this fantastic profession to my team.
Alejandra is a Mexican multicultural creative with experience in sustainability & genre perspective. She is a multidisciplinary creative director, copywriter, voiceover, & sometimes a speaker. Currently living in Chicago
She have worked both in networks and independent agencies serving global and national brands like: Grupo Cuauhtémoc Moctezuma, Cerveza Indio, Chupa Chups, Alfa Romeo, Fiat, Mitsubishi, Jeep, Unilever, Rexona, Axe, Hellmann’s, Absolut, José Cuervo Especial, Hasbro, Dormimundo, Burger King, Jaguar, Land Rover, Greenpeace & Unicef.
Tap Kruavanichkit is a chief creative officer and co–founder of Farmgroup (www.farmgroup.co.th), a Bangkok-based creative and design consultancy. Founded in 2005, Farmgroup has worked with several major brands including the Apple, Association of Siamese Architect, Country Group Development, Central Group, Singha Corporation, The Mall Group, Universal Music Thailand, and Football Association of Thailand, with projects reigning across different fields of art and design from branding and custom type design to installation and commercial interior spaces. Tap believes that by integrating the different disciplines, we are able to create a more complete brand experiences and contribute to better businesses, cultures, and communities. Besides working for clients, Farmgroup also annually organizes the Hotel Art Fair (www.hotelartfair.com), gathering top galleries around the region under one roof for a weekend. The fair aims to provide the public with a more casual and comfortable atmosphere to view art.
As president of MullenLowe Boston, Kelly is part of a leadership team responsible for managing the largest advertising agency in Boston. Kelly works with many of the agency’s most progressive and innovative clients, including KFC, T.J.Maxx, Credit Karma, E*TRADE, and Navy Federal Credit Union. Prior to joining MullenLowe, she served for 10 years as a senior vice president of marketing at Bank of America, where she oversaw advertising, agency management, and brand. During her Bank of America years, Kelly was an avid supporter of the Special Olympics, and managed a team of over 300 differently abled people. Kelly’s commitment to diversity and inclusion is demonstrated inside and outside the agency, oriented toward current and future leaders with the goal of creating long-term change. She has recently contributed to the launch of an industry-first program to help mothers return to work, www.momternships.com. In addition, she has served as an executive sponsor, mentor, and champion of several grassroots, employee-led diversity organizations as well as serving on the Advisory Board for the 3% Movement and taking the role of Event Chair for the 2020 ABCD Community Heroes Celebration. She has been noted for her commitment to these goals by Boston Magazine for Boston Magazine’s 100 Most Influential People (2020), Campaign US for the Female Frontier Award “Championing Change” (2020), and Boston Business Journal’s Power 50, The Region’s Most Influential Leaders (2019). Kelly is certified in Positive Psychology from the Whole being Institute and is also the creator of an online forum related to professional and personal development, myyearofwhittling.com.
Fue Partner, CCO de Prolam Y&R. CCO de The Bravo Group, NY, USA. He sido premiado en Cannes, Clio’s, Andy’s, D&AD, ADC, LIAA, One Show, NY Festivals, El Sol, Lápiz de Platino, FIAP, El Ojo, Wave, Fice, Fepi, Wina, Achap, Effies. Fue nombrado Mejor Director Creativo Chile por MKTG BEST. Ha sido Presidente Jurado Radio de El Ojo, Argentina; Presidente Jurado Radio en Wave, Brazil; jurado en Cannes en 3 oportunidades; Clio’s; NY Festivals; Eagle Awards, Mexico; APAP, Perú; Tatakuá, Paraguay; Caribe, Panamá; Fepi, Argentina; AdStars, Asia; y Presidente del Jurado en A!, de Achap.
From saving an endangered rhino species and reducing the HIV infection rate among urban youth in Africa to using an ageing black kung-fu master and a love-seeking octogenarian to sell talk time & mobile data bundles, Emuron has spent more than a decade creating communication for a vast range of categories on the African continent.
Emuron has taken his writing and creative thinking across almost every key sub-Saharan African market where he has milked true local insights by interacting with every day people at local bars and flea markets to create, craft and tell locally relevant African stories.
In a career that spans over a decade, he has created campaigns for a range of markets including but not limited to: Kenya, South Africa, Uganda, Tanzania, Rwanda, Burundi, Zambia, Malawi, DRC, Congo Brazzaville, Ethiopia, Angola, Seychelles, Madagascar, Burkina Faso, Gabon, Ghana, Nigeria, Niger and Tchad. During this period, he has worked on a range of brands across categories, including but not limited to: Telecommunication, Finance, Health Marketing, Beverages, Durables, Aviation and Motor, FMCG, Electronics, Government and Animal Conservancy and has shown the ability to quickly adapt to new categories and territories.
Emuron’s work has picked up a range of local, regional and international awards including Clios, Cannes Lions, One Show, Dubai Lynx, Loeries and APAs. His highlights have included winning a Grand Clio and Dubai Lynx Grand Prix for Good.
He has also served a s jury member at a host of awards shows including the Clios, One Show and Loeries.
Melanie Tobal is the Founder and Director of Publicitarias, a nonprofit organization that since 2017 promotes diversity and gender perspective across the advertising industry. Publicitarias has ambassadors in Argentina, Chile, Peru, Mexico, Guatemala, Ecuador, Dominican Republic and the United States.
Early in her career, Melanie worked as a Creative Director for clients like Diageo, Oracle, CCU, LoJack, among others. Today she is Cofounder and ECD of Hermana, the first Argentine advertising agency created from a gender perspective, Creative Consultant at Posta, Argentina's leading podcast production company, and creator and host of Spotify's original podcast Acabar.
Psychologist by training, publicist by trade.
Venezuelan by birth and more recently nationalized as a Costa Rican. Thanks to my master's degree in Human Behavior Research, I have been able to apply the knowledge of the discipline of consumer psychology in the strategic development of brands, enhancing the possibility they have of impacting the world.
I have always been linked to the world of agencies, starting with Leo Burnet, Publicis Groupe, Concept McCann and Lowe in Venezuela. Due to the political crisis in my country, I decided to accept an opportunity at Publimark MullenLowe Costa Rica. Now I have more than 5 years at GarnierBBDO, a distinguished agency in the region with more than 100 years in the market, where I work as Director of Strategy & Business.
Gabriela is a designer at heart, true cancerian, a good listener, a passionate traveler, an avid lover of history and stories, a big fan of color, and a self-proclaimed "over 50" creative art director warrior who believes that big ideas can only come from experience of a genuine insight.
In more than 30 years as a creative working at global and local agencies she built a strong portfolio of work for a variety of clients such as MasterCard, General Motors, Unilever, Nestlé, Ferrero, Coca-Cola, J&J, Monsanto, Bayer, Colgate, Aché, Galderma, AstraZeneca, Pfizer, Sanofi, Janssen, Medley among others. That demonstrates the range of her experience to develop campaigns in different segments across ATL, BTL, POS, digital media, and product innovation for consumer retail, BTB/BTC, and healthcare DTC/HCP.
Dedicated to perfection, Gabriela is always anticipating issues, communicating diplomatically, and keeping up to date with trend innovations and emerging media platforms in order to pursue a goal: to develop more than beautiful visual campaigns, to inspire and collaborate with a diverse group of creatives to create as a team, and to deliver for all clients a relevant and powerful conceptual idea that will resonate with their target audiences.
Nick began his career in traffic, routing ads by day and writing spec ones by night when a creative director explained, “the best ideas come out of nowhere.” After working his way into the creative department, he’s been adventuring around the world searching for those ideas and more. Millions of miles later, and countless nights lost, hungry and cold, he is pretty sure he may have misunderstood what that meant.
He has found inspiration everywhere, learned truth is a universal language and discovered the best way to tell a brand’s story is to have plenty of your own.
Nick is currently a Global Creative Director for CW/McCann helping steer Chevrolet around the world while living in the woods of Northern Michigan.
Matej Kodrič is an experienced creative director who has grown and developed his skills both in global (JWT, Saatchi & Saatchi), and in the largest Slovenian advertising agencies. Along the way, he worked for famous brands such as Toyota, P & G, Volksbank, Sberbank, Coca cola, Slovenian National Olympic Committee, Sandoz, Colgate, Mastercard and a number of the biggest Slovenian brands, for which he won many national and international awards. In his work, he focuses on social responsibility and sustainable campaigns and advocates ideas that change the world. In his free time he collaborates in advancing social cohesion in his local environment.
Paloma is the Creative Director of Oniria/TBWA. She was born in Asunción, Paraguay, and she started her career as a publicist when she was only 17 years old.
Paloma believes that advertising can be a driver of social change, from shaping the perceptions and culture of people. Especially when creativity challenges the status quo.
As a head phrase she has very present “Make it smart. Make it beautiful. Have fun” emphasizing those simple, but at the same time, impactful ideas.
In her case, she has worked for brands such as; Dove, Itaú, Skol, Corona, WWF, Uber, Pedigree, Toyota, McDonald's, and others.
She was one of the creative directors behind ideas tales such as “Paseo del recuerdo” by Itaú, Prices Uber, “Lime Bottle” by Corona, Water Harp by Sonidos de la tierra, just to mention some hits in her career.
Named as “Creative Woman” in Women Marketeers 2019, Ana María Castro-Mendívil (42) is the founder and Chief Creative Director of La Agencia®, one of the most relevant and longest running independent agencies (2007) in the Peruvian market.
She has worked for important brands in Peru, Brazil, Miami and France, companies such as Sigma Alimentos, Molitalia, Alicorp, Gloria, Nike, among many others, one of her latest projects being the development of a "Peru por Naturaleza" brand for PROFONANPE, a non-profit private entity, specialized in the collection and management of financial resources in an efficient manner, destined to the execution of programs and projects that contribute to the conservation of biodiversity, the mitigation and adaptation of climate change.
Today La Agencia® - Laboratorio Creativo, directed by Ana María since its foundation, manages more than 40 important mass consumption brands in the Peruvian market, developing Branding, On & Offline communication, the performance of their web or e-commerce.
Ana María is a faithful believer that every campaign that is carried out must have a purpose to educate and improve us as a society.
Denisa started her career as a copywriter in Ogilvy & Mather and continued to grow and create good work as a Senior Copywriter & Group Creative Director in agencies like Saatchi & Saatchi, Isobar Dentsu, MRM // McCann, Leo Burnett, and currently Cheil Centrade, both in digital advertising and ATL.
She worked for clients like Coca-Cola, Lidl, Metropolitan Life, Anais, Kozel, Ursus, First Bank, Raiffeisen, Unilever, Nestlé, Mondelēz. Her work was noticed in Cannes Lions, Golden Drum, IAB MIXX, Effie. When she’s not creating campaigns, she volunteers for animal protection, fostering and rehabilitating dogs.
He champions powerfully simple thinking that solves real world and business problems. His career has spanned 20 years, starting in London at St Luke’s where he learnt the craft of storytelling across global brands and not-for profits. In finding his way to Australia he’s delivered creative excellence and award wins across agencies, in-house and even a stint on the tools in a VFX post house. His proudest moment is saving 46 million tampons from landfill with his work on Mooncup in the UK and most recently driving diversity policy change in one of Australia’s leading television networks. He’s excited everyday by the power that briefs and the industry have to move the world forward and passionate about developing the future of diverse talent in this industry.
As a kid, Bartek wanted to be a hero. Since he ended up in advertising, he regularly tries to save the world, or at least make it better. Of course, he knows that it won’t happen. But still, it’s worth giving a shot.
Fighting famine in the Horn of Africa with UNICEF. Check.
Giving children from SOS Children’s Villages an even start during back to school. Check.
Reminding Poles to use diacritics together with Polish Academy of Sciences. Check.
Pointing out that Jesus was a refugee during the migrant crisis together with refugees.pl. Check.
Caring for the small business owners and the aesthetics of Polish streets with Business Facelift, protecting seniors from thieves with Scamproof Crossword, ensuring safe shopping during the pandemic thanks to SafeWAZE2Shop and hacking Google voice assistant with OK, Babcia to help old people feel relevant again – all together with Mastercard. Check.
Making ecology an important topic during the elections and promoting WWF report through Ecopatriots and The 6th Extinction. Check.
Rewriting Noble Prize-winning novel, The Peasants and turning it into a STORYTEL audiobook called The Future Peasants, all to teach kids about climate change. Check.
Helping autistic kids create Christmas Survival Guide. Check.
Encouraging Europeans to join #MySanctions and fight Putin by saving energy. Check.
Bartek has also makes commercials to sell BBDO’s clients products and services. Damn good commercials.
Klára Palmer began her career in 2005 at DDB Prague. After a few years of working on campaigns for McDonald’s and Volkswagen she moved to Proximity Prague to gain experience on O2 and Shell. She then spent time at Nydrle in 2012 in a multi disciplinary role of Copy Writer and Idea maker, which saw her expand her digital portfolio. This converted her into a leadership role as Associated Creative Director. It was at Y&R Prague and later at McCann where her Internationally Award Winning work promoted her to the position of Executive Creative Director, managing creative for international brands such as Mastercard and ASAHI breweries.
Her work has been awarded among the best in shows such as Cannes Lions, London International Awards, One Show, Golden Drum and many others. She is currently a member of the ADC Czech Republic committee taking care of the local ADC awards.
During the past years she has also served as a jury member at local and international awards shows such as Cannes Lions, NY Festivals Global Awards, ADC Creative Awards and others.
Uruguayan, Pablo is Graduated in Communication Sciences from the University of the Republic, specializing in Advertising and Institutional Relations. He has complemented his academic training with creativity, writing and leadership workshops.
Pablo began his career as a Copywriter Jr. at Lowe Ginkgo Uruguay. After being promoted to Copywriter Sr., he transferred to Leo Burnett Montevideo, where he served as ACD. He became Creative Director of Lowe Venezuela years later, working regionally for Unilever, J&J and Alitalia, among other clients.
In 2004 he settled in Mexico, playing an active role in the growth of one of the most successful agencies of that time, Olabuenaga Chemistri. There, he served as a Grouper until 2010. That year he joined Leo Burnett Chicago Lápiz as Creative Director, working for different P&G brands. Years later he returned to Mexico to lead a Creative Group at Y&R, coordinating global communication actions for Revlon and diverse projects for Dannon.
After being a Group Creative Director at BBDO Mexico for 5 years, he was promoted as Executive Creative Director where he currently co-leads the agency's creative department, overseeing work for clients such as Ford, Mars, Pepsico, Essity and Uber.
Over the last 25 years I have worked as a Creative Director / Copywriter for the largest
advertising groups, such as DDB, Publicis, Mccann and Interpublic, serving key consumer
brands like Phillip Morris, ABInbev, Claro, McDonald ́s, Renault, Oracle, Johnson & Johnson, P&G, Pernod Richard, Unilever, Avianca, Nestlé and Natura.
I have been leading creative teams across all the communication categories – advertising,
brand experience, shopper marketing and digital.Three years ago, I moved to Colombia, and I started working for DDB Colombia as a General Creative Director in the Brand Experience unit. Currently I also hold the position of General Manager for two business units: Brand Experience and Shopper marketing. Due to my leadership and creativity skills, I was awarded at several international festivals like LIA, Effie, El Ojo, El Dorado and Clio. In addition to that I run an educational music and content project named ̈Freely, aprender émágico”, for children in Brazil.
With 7 years of experience in advertising, dedicating her life in social networks, she started her career in Strategic Smarter Marketing growing and opening up to important advertising agencies such as Leo Burnett México and Ogilvy México. She has led great projects with international brands such as: Oreo, Ritz, General Motors, Cadillac, Mazda, Discovery ID, Microsoft, HBO, Cisco, HP, La Salle, McDonald's, among others. Among her achievements are: El Ojo de Iberoamérica, Cannes Lions and belonging in 2020 to the Cannes Lions See It Be It Program "El Dorado Festival". She is currently Digital Creative Director at DDB Mexico, the No. 1 agency in Mexico according to Cannes Lions.
Lucas Paulino comenzó su carrera profesional como copywriter en el año 2004 en Tiempo BBDO y Publicis Lado C Madrid. Desde el año 2008 hasta el 2012 trabajó en Sra Rushmore donde ascendió a Director Creativo Ejecutivo y realizó campañas para Coca-Cola, Aquarius y Mahou San Miguel.
Después de varios años liderando Del Campo Saatchi & Saatchi Madrid como Director Creativo Ejecutivo, en septiembre de 2014 fundó El Ruso de Rocky junto con su dupla creativa, Ángel Torres.
Durante todos estos años, Ángel Torres y Lucas Paulino han desarrollado un impresionante conjunto de campañas creativas para marcas de la talla de Coca-Cola, Aquarius, Renault, Toyota, Powerade, Plátano de Canarias, Bankia, El Corte Inglés, J&B, Pepsi o Mahou.
Son dos de los creativos más premiados en los festivales creativos del panorama nacional.
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Gabriela is a digital content specialist in Puerto Rico with a master’s degree in business and Digital Transformation at University of Barcelona. Currently, she is in charge of the social media content for Puerto Rico’s leading National beer, Medalla Light.
She is a passionate about connecting people through her work. Has collaborated with international artists and athletes such as: Pedro Capo, Kany Garcia, Amanda Serrano, Jasmine Camacho, among others.
Part of her work with DDB Latina for digital and social responsibility has been recognized both locally and internationally in festivals such as SME Awards, Cúspide, among others.
CEO of VMLY&R Colombia 6 years ago, he began his career as a trainee at McCann Bogotá where for 23 years he dedicated herself serving such important accounts as Microsoft, Sony, American Airlines, Coca-Cola Group, Hewlett Packard, Banco de Bogotá, L'Oreal, General Motors, among others.
In 2016 after arriving from her maternity leave, she begins a process with the global office of Young & Rubicam. After four months of interviews, she was chosen to be CEO of Young & Rubicam Brands which at the time included Wunderman. Since then, one year has not been the same as the other, it has had to reinvent itself year after year through the separation of Wunderman, the development of Y&R's digital capabilities and finally IN 2018 the merger with VML.
In 2017, she was the winner of the "'Women to Watch Colombia". Recognition that is granted to the most outstanding women in marketing, advertising and media, in 2018 she was named one of the most outstanding professionals in the industry in LATAM and in 2020 she was recognized according to Scopen as the digital agency professional most admired by advertisers in Colombia managing to lead VMLY&R to be today the second most important digital agency in the country.
He has been a juror for several years at festivals such as Effie, El Ojo de Iberoamérica, Young Lions Colombia, FOMLA and WINA.
She believes in creativity, in the value of ideas and understands that our business must be around the needs of consumers/users to help brands connect with them impacting the experience at different touchpoints. That's why she feels she's in the company that should be right now , a place where Connected Brands are created.
She is a proud mom and wife and believes in the transformative power of women in business.
Sussy Navia is a Sr. Creative Copywriter who has been into advertising for around 7 years. Besides her home country Ecuador, she's also worked for other markets: Argentina, El Salvador y Guatemala. So far, she's developed campaigns for Unilever, Claro, BMW, Banco Guayaquil, Real, BAC Credomatic, and Teleperformance. Her constant hunger to learn new stuff has helped her to be chosen in very acclaimed leadership programs, like Elevate: Mentorship for Modern Leaders by The One Club for Creativity and Rare Leadership Academy by Rare with Google. Moreover, she 's also been a judge in well-known festivals: El Ojo de Iberoamérica and PHNX by AdForum.
Her experience with leading has defined her as an “Adtivist.” Mainly, she wants women to get equal opportunities in this historical men's industry. Because of that, she also develops a role as Ambassador and Creative Lead at Publicitarias.org, a LATAM foundation based in Buenos Aires which brings to the table awareness about equality and gender perspective in campaign processes and agencies. All the initiatives that she has led and worked on with her volunteer team have been published in Latin Spots, Roast Brief, Ad Latina, and La Produ.
Pablo dirige la oficina del Grupo BBDO en Chile desde marzo de 2018. Viene de vivir 8 años en Bolivia donde fue socio de las 3 agencias más grandes del país. Pablo es Diseñador Gráfico, tiene un MBA en Comunicación Estratégica y su carrera la pasó en diferentes agencias en Chile, como creativo desde Publicis, Leo Burnett, Zegers DDB, Puerto, Tropa Grey, y TBWA/Frederick. Fue Presidente del Círculo de Creativos de Chile. Ha sido ganador de 3 leones en Cannes, jurado en varios festivales en Chile, Argentina y Brasil. Ha sido nombrado el mejor Director Creativo de Bolivia y Chile. Además de la Gerencia de BBDO, es Vicepresidente de la AMDD y profesor de Creatividad de la U de los Andes.
En estos casi 4 años BBDO ha sido nombrada agencia del Año en los Effies 2020 y 2021, Agencia del Año en Achap el 2020, Agencia de Chile en el Ojo de Iberoamérica 2021 y recibió el premio MKT Best 2021 al mejor CEO de agencias de publicidad.
I'm Laura Marco. After convincing my mother that it was possible to work without working hours and my father that you don't always work for money there was no way back but to embark on the world of advertising. Now I think, therefore I write. Sometimes simply for the love of writing, but for more than 20 years for commercial purposes, which has led me, after several multinational agencies and large clients from multiple sectors as Honda, Mazda, La Caixa, Nestlé, Mango, Danone, Coca Cola, RB, Puig Fragances, Vueling, Port Aventura, etc. to have a long career at McCann. Currently, I am Executive Creative Director at McCann Barcelona where covid put my new position to the test. So, despite having been with McCann for 16 years now, I feel that this is only the beginning.
David is CCO and founder of David+Martin, one of Germany’s most recent bespoken and awarded agencies. Before his return to Munich he founded his first advertising agency CAKE in Vienna. Before he was working as Creative Director and management director. In between his advertising career he decided to work as a journalist for NBC Giga and the Süddeutsche Zeitung. Back in Germany David is working with his business partner Martin and his teams for clients like Red Bull, Burger King, Fielmann, Süddeutsche Zeitung, bitpanda, Flaconi, Ritter Sport, Netflix, Guhl. The agency is also supporting many NGOS like social bee, Sea Watch and the World Food Program with their work
Las ideas me traen de regreso a Colombia como CCO de VMLY&R Colombia después de ser, por casi 8 años, Director General Creativo en el taier DDB Centro en Guatemala; un reto que asumí en febrero de 2015. Empecé a trabajar en publicidad en 2004 y llegué a Young & Rubicam Colombia en 2008. Allí fui redactor hasta llegar a ser Director Creativo en 2012.
Durante estos años he tenido la fortuna de hacer parte de equipos creativos increíbles y trabajar hombro a hombro con el mejor talento creativo de Latinoamérica.
Mi trabajo ha sido reconocido en festivales internacionales Effie Latam, Cannes Lions, Clio, New York Festivals, London international Awards, El Ojo de Iberoamérica, El Sol, Webby, Luum y FIAP entre otros. Como Director Creativo y Copywriter he trabajado con marcas como Pepsi, Cervecería Ambev Centroamérica, Cerveza Modelo, Cerveza Corona, Cerveza Brahva, Microsof, Xbox Colombia, Volkswagen, Movistar, Banco Industrial, Suzuki Autos, Krispy Kreme, Papa John's, Danone, Mabe, General Electric, Texaco, Honda, Colgate, Telefónica, Wyeth, entre otras.
I am a multidisciplinary Associate Creative Director from Brazil, currently working at AKQA Amsterdam. Experienced in Art Direction, Design, Illustration and Photography, I’ve won several international awards including Cannes Lions, Clio and El Ojo. I’ve worked with brands like Google, Netflix, Nike, Nestlé and more. As a female creative leader, my main goal in my career is to bring more equality to our industry, mentoring young creatives and educating our stakeholders.
A collaborative, optimist who embraces change, Tara has spent almost two decades working across the media industry. With her roots leading integrated production at Toronto’s premiere photo and video studios, Tara has cultivated a naturally collaborative approach to leadership working closely with her teams and clients to produce the impossible.
Having managed teams and clients across North America and Europe, Tara effortlessly composes best-in-class solutions with the clear focus to create award winning campaigns and to build seamless experiences. At dentsu, Tara leads intergraded business across media, creative and CX. Developing unified practices for the agency’s global accounts, the likes of General Motors, Loblaw, Shiseido and Manulife.
Joshua Belhumeur is the Managing Partner and Creative Director at BRINK, the creative agency for activist brands. His team of planners, producers, and provocateurs use their talents as storytellers to elevate human-centered causes and organizations.
Twenty-five years ago, Josh found himself freelancing as a web designer/developer (or "webmaster" for the more cultured among us), conducting business over Instant Messenger while rarely revealing that he was still in high school. This accidental career path led him to BRINK in 2007 while he was pursuing a degree in Marketing at the University of Arizona. His credits include working on the TIME "50 Best Website" honoree Trigger Street, leading the creation of the WEBBY nominated "destination social network" for the country of Holland, and developing the world's first social media donation app for PayPal, used by the Obama and Clinton campaigns, the Red Cross, and the United Way.
In 2010, he pitched a crazy idea: he would shift into business strategy and expand BRINK's footprint into Washington, DC. This journey earned him a partnership as he led the growth of BRINK from a handful of web developers in a garage to a full-service creative agency with studios on both coasts. Eight years after that, he took over as BRINK's leader and assumed the role of Creative Director to shape the work that defines them today. In back-to-back years, they were on the Inc 5000 Fastest Growing Companies list while honing a higher purpose as an agency built to help conscious organizations inspire action through creativity.
As a creative generalist, Josh prides himself on using his breadth of skills in writing, strategy, design, production, and technology to work side-by-side with his creative colleagues to create brands and persuasive communication campaigns. With propaganda constantly shaping our culture in ways that can often be detrimental, Josh advocates for storytellers to understand the power they wield and use it for the right reasons.
J"James Mendoza is an Associate Creative Director at TBWA\SMP. Born and raised in the Philippines, he studied Fine Arts at University of Sto. Tomas, where he first dreamt of representing the country at the Cannes Young Lion competition. Only a couple of years after graduating, he was able to realize this dream.
He is an exceptional storyteller across all media with notable works for McDonald’s, Bench, Spotify, and UNICEF, that gained him metals from local and international award shows like Clio, LIA, One Show, NYF, Webby, and Spikes.
Known as a kind and compassionate creative by his colleagues, he brings to life his personal advocacies through his ideas, and proactively creates not only award-winning, but inspiring work for good.
In 2021, he was named as one of Campaign Brief Asia’s Hottest Creatives. Recently, he brought home a medal from winning at the Young Spikes Asia competition. James aspires to create campaigns that shape cultures and fire a movement."
Natxo is an awarded Spanish creative passionate about the industry work, creative technology and business transformation.
He has been jury of international festivals such as Clios, Eurobest, Dubai Lynx, El Ojo, AD STARS, Connections, Lisbon International Advertising Festival or AdForum’s PHNX Awards, and president of the jury at Aspid Awards and Salud Festival. Ha has been also recognized with +175 awards in the main international shows.
Under his creative management, VMLY&R Health has become the most awarded health agency in Spain and has been named twice Health Agency of year in Spain -in 2021 and 2022-, and TOP 2 most creative agency overall in Spain in 2022 by El Publicista, while getting ‘Sugar Kids’ as the best advertising campaign in Spain in 2022 too.
Davide has been working as a director of strategic accounts for 20 years both in Italy and in Spain.
His professional career has gone through agencies such as ITS, Publips, Serviceplan and he is currently one of the founding partners of Agencia Sensei.
Among his most prominent campaigns there are brands such as Diesel Jeans, Jack & Jones, Carrefour, Hisense, Turkish Airlines, Ikea... both nationally and internationally. Several of them have won awards at prestigious festivals such as El Sol, Best Award, EFI, La Lluna or the Luum Award itself.
He has participated in conferences and masterclasses in Spain, Italy and France where he has spoken about the importance of building high performance teams and how to apply the agile methodology in the advertising and marketing sector.
He has been co-host and producer of the video-podcast radio program "Sin Limites Creativos" (No Creative Limits) where he delved into the value of creativity for the improvement of society.
Sergio Franco Tosso started at Fahrenheit DDB ten years ago as a Group Creative Director. Five years later, he was promoted to be the Executive Creative Director of the agency, managing a team of 50 creatives in different disciplines and working with local and global brands. Since his promotion, he has been recognized at major awards shows such as Cannes, LIA, One Show, El Sol, El Ojo de Iberoamérica, NY, Effie Latam and Ideas, the local show with more than 400 trophies counting 21 Cannes Lions. Highlighting 3 golds and 1 Innovation bronze. 1 Gold Pencil at the One Show, 2 Grand Prix at El Sol in Spain, and 2 Grand Prix at El Ojo de Iberoamérica, the most renowned show in Latin America.
To expand his knowledge in different disciplines, he studied Direction of Photography at EICTV, the iconic Film school in Cuba. That allowed him to be Director of Photography of 4 awarded projects at Cannes Lions and many personal projects beyond advertising.
In addition, he also studied Visual Anthropology, Cinema Script, Writing and Art History.
He is an active member of DDB´s Latam councils.
Camilo Afanador: CEO of VMLY&R COMMERCE | Geometry Colombia with extensive experience in the experiential communications sector, focused on the growth and acceleration of brand value through the materialization of creative ideas. Social Communicator with emphasis in Organizational from the Pontificia Universidad Javeriana de Bogotá, with studies in Data Intelligence at the University of Chicago, he has more than two decades of experience in the WPP network, having grown as Account Manager in the agency Procesos Creativos with clients such as Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa, Sofasa and Sofasa. Creativos with clients such as Sofasa, Bavaria, Banco Industrial Colombiano, among others. Later, with the company The Sales Machine, he joined the EURO RSCG network specialized in BTL. In 2003 he joined G2 Colombia as an associate and strategic planner, being part of the management team that turned G2 into what today is VMLY&R COMMERCE | Geometry Colombia, where he currently serves as CEO.
Henry Ramirez: VP Digital at WPP`s Commerce Agency (VMLY&R Commerce/Geometry). Responsible for organic growth / Sales / Nbz / Strategy and implementation of local and regional clients`projects focused on: Innovation, Automation, SalesForce/ Pardot / PowerBi / HubSpot / RDStation / Commerce strategies / Social Commerce / Market Places / Leads Capture / Data insights / Ads optimization / Conversion / Integrations / AWS
Regional head of the digital area (Development, Projects, Analytics, Data, Paid Media, Performance and Content) Serving more than 28 markets in Latam. Full management of the Digital team + 25 people. Core clients : Bupa Mx, Lifemiles, Novartis, Ecopetrol, Diageo, Tigo, Coca Cola, Vanti, GMF, Colgate LATAM, Diageo, British American Tobbaco , Cotton USA, Nutresa Group, Allergan. Responsible for the annual income of the area, Achieved goal in 2020 + USD 2.000.000
Tom Gilmore is an award winning creative leader who started as an Art Director working his way up to SVP Group Creative Director then ECD at VMLY&R, where he led the ad campaign for the 2020 Census, resulting in the most successful Census count in History. He’s currently ECD at Culture ONE World in DC.
He was born in Bogota Colombia, moved to England and grew up in Mexico City. He ended up at the University of Texas at Austin intending to study architecture, but quickly realized he’d rather build brands than buildings and graduated with a BS in Advertising instead.
He started at The Richard Group in Dallas, Texas, then Hal Riney and Partners in San Francisco, GSD&M in Austin, VMLY&R in New York City, and now Culture One World in DC, producing result driven work for clients from Southwest Airlines, U.S. Air Force, 2020 Census, John Deere, Charles Schwab, Men’s Journal, CBS Sports, Dial Soap, NHTSA, CAQ, Amtrak, and the PGA Tour, launching the ‘these guys are good’ campaign, the longest running tagline in professional sports. Unfortunately 20 years working on golf didn’t improve his golf game.
Tom’s work has been recognized by Cannes, the Clios, the Effies, the Webbys, The One Show, Communication Arts, Ex Awards, Art Directors Club of New York, and Addy Awards among others.
Currently he's living his dream working on brands and causes that make a difference at Culture ONE World in DC.
Sompat Trisadikun is a Chief Creative officer at GreyNJ United. He has more than 30 years of experience working in the advertising industry. He has created iconic work for brands such as McDonald’s, Samsung, LINE, P&G, Chevrolet, KFC, Uniqlo, Netflix, etc
Sompat is renowned in the creative community and has won more than 800 international and national awards including Cannes Lions, D&AD, One Show, Clio Awards, London International Awards and many more.
He was included in Adweek's 2020 Creative 100 list, Ranked #1 as Executive Creative Director from Best Ad on TV 2020. In 2022, he led Thailand to the Creative Agency of the year from his former agency at Campaign Asia.
Meet Mitch, a seasoned professional with a deep-rooted passion for harnessing the power of digital and social media to elevate brands and build customer loyalty. Mitch is a leader in the field with over a decade of experience in the UAE and a diverse background in industries such as telecommunications, banking, retail, FMCG, and magazine publishing.
As the Head of Social at Media.Monks MEA, Mitch leverages his expertise to drive creativity and results for his clients. His impressive track record, including senior roles at top advertising agencies such as M&C Saatchi, Wunderman, and Serviceplan Middle East, speaks to his ability to drive success.
Industry leaders, including MEPRA, PRCA, MENA Effie, The Clio Awards, and Dubai Lynx have recognized Mitch's exceptional work. He has also been able to share his insights as a panellist at the 9th and 10th Arab Social Media Forums. More recently, he hosted a keynote at the Dubai Lynx Awards Festival and was a member of the judging panel for the MENA Effie Awards
Shireen Nababteh is leading the Creative Department at Cheil Worldwide. Her first step in advertising was 22years ago at Team Young and Rubicam – Amman. She has been a part & led the most prominent advertising agencies in Amman including Young& Rubicam Amman and Memac Ogilvy, which contributed to her huge experience that spanned a plethora of local & international brands.
Started as a copywriter and climbed up the ladder of success to become An ECD at Cheil worldwide marking her 8th year with Cheil.
She is a proud graduate of the Berlin School of Creative Leadership Cannes 2018 & holds International shortlists, regional awards and many local awards.
Sonia Gastaud is Head of Global Impact Projects & Mobility Programmes at EDHEC Business School. She has worked in the business education sector for more than 15 years. She started volunteering and consulting 10 years ago for selective NGOs and International Organisations around the world such as UNICEF & La Fundación Pies Descalzos.
Sonia is passionate about education for it acts as a social path-bender. Both her experiences on the ground within NGOsand Business Schools allows her to encourage student mobility with purpose; one that entices meaningful & immersive experiences to carry learnings from the feelings.
Barbara Arizaga is the passionate Director of Communications for the Galápagos Conservancy in Puerto Ayora, Galápagos Islands, Ecuador. Armed with a communications degree and nonprofit management experience, Barbara's journey into conservation was fueled by her love for the environment. She gained valuable insights through internships, volunteer positions, and diverse roles in nonprofit, academic, and government sectors. As the Communications Director, Barbara masterfully crafts and implements strategies, manages media relations, creates compelling content, and organizes outreach activities. Through her impactful work, she fosters awareness, support, and collaboration for Galápagos Conservancy's science-based conservation initiatives, contributing significantly to the preservation of the unique Galápagos ecosystem and its endangered species.
Willem Van den Hoof started his career as a copywriter at Proximity BBDO in Brussels. He quickly became a reputed Hybrid creative and after a few years he moved to BBDO Brussels, where he was responsible for the agency’s first Gold and Silver Lion for the iconic Baby Made on Board campaign for Dodge.
In 2011 Willem started as a freelancer and worked for Belgium’s most renowned agencies such as Mortierbrigade, Famous, BBDO and Boondoggle to name but a few… Almost by accident, he founded Make Lemonade, Belgium’s first offbeat independent creative boutique agency. Choosing content and imagination over scale and prestige. In its first year of existence, as a two men agency, Make Lemonade was shortlisted in the Cannes Lions film category (media & publications) and won Gold at the Belgian CCB awards with campaigns for Canvas, the quality channel of the Belgian public broadcasting company. Make Lemonade grew quickly to a 15 people outfit.
In 2019, and numerous National and International awards later, Willem realised that he went from being an entrepreneurial creative to something he didn't really have in mind when he started: a business manager. He decided to stop Make Lemonade as an agency and fly solo again. Make Lemonade became a one-man show, working freelance for agencies as a Creative Director, - Storyteller, - Consultant, - content guy, or whatever. Right before Covid, he started as a Creative Content Director at TBWA, helping their biggest clients to get through this difficult period. Finally, he moved on to Ogilvy Social Lab, where he’s been the ECD since December 2021.
As an independent Creative Director, and associated to Rise impact agency, Patrick works for forward thinking brands that use their business as a force for good. He rises up to tell better stories for societal issues in the benefit of people & planet. With 17+ years of experience in the creative industry Patrick had the pleasure to receive some accolades and judged at multiple award shows, from international festivals like Cannes Lions Festival to local e.g. Dutch Creativity Awards. Patrick shies from work that feels ‘greenwashed’ and thus understands the importance for judges to be well seasoned, inclusive and poses sustainable knowledge that goes beyond advertising.
Eduardo: Born in Lima, Peru. Founder of VALOR. Industrial Engineer with an MBA from Georgia Tech. Past Jobs: Latam Marketing Manager for Kimberly Clark. Cannes Winner in 2022.
Rodrigo: Rodrigo Revoredo has more than 20 years of experience in Advertising and Marketing.He has a degree in Communication Sciences from Universidad San Martín de Porres and a Master's degree in Visual Anthropology from Universidad Católica. He has won the most important industry awards such as Grand Prix at Cannes, El Ojo, El Sol and other important awards such as CLIO, LIA, FIAP and NY FESTIVALS.
Ideas start conversations.
And great ones create engagement. I have been putting ideas in front of people for over 40 years. From big brand campaigns and cool product launches, to hard hitting retail promotions and information driven websites. From traditional media platforms to the latest in digital, experiential, shopper, and social. I am strategic, I write, I design, and have won many International awards. I have led teams of up to 80 people, both agency and client side, to do the same. I was born and educated in the UK, spent 20+ years in Australia, currently live and work in Nigeria, having worked in the UK, Taiwan, Kenya and Australia, as well as creating work for India, China, Germany, EMEA, North America and many other Asian countries.
Juan Cenóz is Creative Director of VCCP since 2019. He started as a copywriter at IMC Buenos Aires while finishing his Bachelor's Degree in Advertising at Universidad del Salvador.
At the age of 30 he became Executive Creative Director of IMC and, after working for Brazil, Mexico and Chile, he moved his creativity to Spain.
Once settled in Madrid, he worked for the first two years at 101, one of the most important digital agencies. In 2010 he joined Tapsa Y&R. In 2017 he moves to Paris to take the position of Global Creative Director for Danone. After a year he returns to Spain where he works for Netflix and Spotify at European level.
He has been a juror and has won awards at major Advertising Festivals. In his spare time he travels by bike, travels the world and reads everything he can get his hands on.
I’m a creative Brazilian currently working as a Creative Director at Leo Burnett Germany. I came to Germany 6 years ago to explore new cultures and create new life and work experiences. I collected a lot of knowledge though over 12 years of my career, but I believe that is always something new and fun to create and learn. More than the places that I worked, or big client names, I would love to see myself as someone who can inspire people to be themselves and also inspire women to take more leadership roles.
Having 20 years experience in the healthcare market, I have always worked with creativity. Being responsible for the creative team at McCann Health Brasil, I also worked in independent agencies in large communication groups, such as WPP, IPG – Ogilvy Health and 141 Preview. Working with more than 80 brands, I have always sought to raise the standards of communication in Brazilian Health markets. Throughout my career, I have built great teams, expanded businesses, and created award-winning work. I also had an international recognition in awards such as Epica Awards, The One Show, Communication Arts, Creative Club, NY Festival, LIA and Cannes. As well as being member of the One Show, New York Festival, Gerety Awards and LIA awards Jury in 2022.
Furthermore, in 2023, I have been invited to participate in four additional juries, including as the President in the Craft Pharma & Health Wellness category at the LIA awards.
He had the privilege of knowing the manual craft techniques of the late 80's, being of great importance for the development of a refined technique and knowledge of the purposes of art direction.
Since then, he has worked at numerous agencies, large, medium and small, managing to develop work within large multinational corporations and structural development of smaller agencies, contributing to the implementation of the advertising culture.
In his career, he won a series of awards such as D&AD, Clio, ADC, One Show, NYF, LIA, Eurobest, CCSP, Epica Awards, Lisbon Ad, Lisbon Health, Lusos, Communication Arts, Creative Floor, El Ojo de Iberoamerica, FIAP, AdForum PHNX, Gerety Awards, Luum Awards, Saniss Awards, FePI and ACT Responsibile. He also has several publications in the Lurzer's Archive magazine and was number 1 in the Bestadsontv ranking during 2011, among the best art directors in the world and number 1 among the best art directors in Brazil between 2020/21.
He has extensive experience as a Grand Jury Member in several categories at international advertising festivals: Clio, NYF, Lusos, El Ojo de Iberoamerica, BestAds, Global Awards, Golden Awards, WINA, FePI, Lisbon, AdForum, World Luxury Awards, Luum Awards, Saniss Awards and Care Awards ACT Responsible.
Sachiko Nishihashi started her career as a copywriter at Dentsu Inc. shortly after graduating from Tokyo University. Since then, she has dedicated her life to creativity and won various domestic and international awards, including Cannes Gold. Her client list is also domestic and global.
She experienced the jury of LIA(film), Taiwan4ACreativity Award, APAC Tambuli Awards and so on. She is the first female Executive Creative Director at Dentsu Inc.
I’m 42 years old, with 20 working in advertising agencies.
Everything started in BBDO Chile as a Creative Copywriter for clients like Sony, Bayer and CMPC. Then, I worked as a Creative Director in Proximity Chile, FCB Mayo Chile and Inbrax Chile, for brands as Citroën, Falabella, LG, P&G, Samsung, El Mercurio, Fiat, Nike, Jeep, Old Spice, Gillette, 3M, Merrell, KidZania, Sodimac, Tramontina, among others.
With 5 years living in Bolivia I’ve done big campaigns for Pepsi, WWF, Guaraná Antarctica, Huawei, Unilever, CCU-BBO, Faber-Castell, Lubricantes Mobil, Pelikan, Bata, among other brands.
My work has been aknowledged at a local and global scale in El Ojo de Iberoamérica, Cresta Awards, Epica Awards, Ad Stars, Wina Festival, Luum Awards, Top Fice, FIAP, Cristal Festival, Creativity Awards, Creativepool, A! (Asociación chilena de publicidad) and EFFIE Awards Chile.
I’ve published my Works in Lürzer's Archive. Currently Nº1 ranking 2023 Bolivia best Creative Director and Copywriter. Also on Best Ads On TV, website where I got the Nº1 place among 2017 creatives of the world. Adforum, Adeevee, among other.
I’ve been jury in Phnx, Ad Stars, El Ojo de Iberoamérica, Wina, The New York Festivals, Creativity Awards, FePi and Best Ads On TV among other festivals.
He worked in agencies such as Del Campo Saatchi&Saatchi, Ponce, Santo, BBDO, McCann and Ogilvy.
During his career he has been recognized at festivals such as Cannes Lions, D&AD, One Show, Clio and El Sol among others
Both a Creative Director and Copywriter, Michael has been creating ads that resonate, motivate, educate, and entertain for decades.
He’s sold everything from tampons to timber, credit cards to cars, football to FMCG. And most things in between.
As well as convincing just as many people not to use payday lenders, dig blind or waste water.
Now leading the output at ethical ad agency The Creative Works, he’s worked at Clemenger BBDO, DDB, AJF and Cummins.
Whether getting people to change brands or change behaviour, his unique way of looking at the world gets them talking, clicking, liking or buying. And while technology, trends and tastes constantly change, he firmly believes one thing hasn’t - that if an idea is strong enough, it’ll work across any channel - above, below or through the line.
Symonne discovered a flair for writing at 16, when she dabbled in poetry, thought herself prolific, and wore berets. She eventually rebelled, literary style, and founded an anarchist newspaper, trumpeting critiques of her high-school administration and toeing the libel line. Despite audience acclaim, the publication folded when financial backers failed to emerge, and printing costs confronted teen joblessness.
Symonne’s later writing career proved more fruitful. She covered Paris Fashion Week and the Festival de Cannes for Dash Magazine and Saks Fifth Avenue. She also appeared as a guest writer with Mamamia, The Indian Economist, Polari and PAN Magazine.
Australian by birth, Symonne relocated to Paris in 2013. Post-Masters, she managed an online community of 29 global business schools and over 60 corporate partners with CEMS, and co-designed the foundational building of the American University of Paris. She then went on to create 360° experiences for clients including AXA France, Shiseido, TFWA, Armée de Terre and Cointreau.
As Brand Content Designer for Publicis Luxe (2019-2021), Symonne worked with clients including Audemars Piguet, Valentino, YSL Beauty, Lacoste, FENTY, Dolce & Gabbana, L'Oréal Professionnel Paris, Armani & Biotherm.
Her latest chapter as Associate Creative Director for BETC Etoile Rouge sees her conceiving her way into surprising new ad adventures with Dom Pérignon, Lacoste, YSL Beauty, Prada Beauty, Chopard, and many more luxury brands that make her heart beat faster, faster, faster.
Carolina Rodriguez is a strategic and visual communications expert with 20 years of international experience. She has worked with the United Nations, the World Bank, NGOs and business in the design and development of hi-impact advocacy campaigns and innovative communication products to explain policy issues and support high-level decision-making to promote sustainability. She has worked with global leaders such as Kofi Annan to promote a fairer, more sustainable world. She is a global citizen from Chile, Argentina and Sweden based in Singapore. She has worked in Latin America, Africa, Europe, the Middle East and South East Asia. She currently is the Managing Director of Leidar APAC, a boutique strategic communications consulting firm and heads Dilucidar, an award-winning creative design agency where she continues to develop products to deliver social, economic and environmental impact.
Gabriel Lepesteur is a creative director with over 16 years of experience in the advertising industry. He is currently working for Audi Global at We Are Social Germany.
Prior to that, Gabriel was at Saatchi & Saatchi creating for Oreo Europe. Earlier, he worked at Serviceplan, Leo Burnett, Africa (DDB's flagship agency in Brazil) and Ogilvy.
Gabriel has won and been part of the jury for industry award shows, including Cannes Lions, D&AD, CLIO Awards, The One Show, ADC Annual, The Webby Awards, LIA – London International Awards, New York Festivals, ADC Europe, Epica, Eurobest, ADC Germany and Brazilian Creative Club.
During his career, he has had the chance to work on a global level with major brands such as Oreo, Xbox, Samsung, Audi, Olympic Games, Bang & Olufsen, Heinz, ESPN, Suzuki and Billboard Magazine.
Entering the advertising industry at a young age, she has managed and led brands in the food/beverage, finance, health, and extensive experience in the retail industry, achieving recognition at the Effie Awards and La Vara festivals, also having had the opportunity to participate in the creation of the country branding of the Dominican Republic.
In her most recent accomplishment, she crafted the award-winning proposal for the Cannes Young Lions Design Global 2023 competition, securing the first-ever gold medal for YL creativity in her country.
Cristiano Tonnarelli is an Italian Group Creative Director at Ogilvy and T&P Singapore since 2022, leading regional and global campaigns.
He is probably the only creative in the industry named after a type of pasta: Tonnarelli is the Italian name for squared spaghetti. Ironically, he has never worked for any pasta brand. But you can talk with him for hours about food, one of his biggest loves, beside his family.
During the last 14 years, while eating, he created iconic work for brands such as Heineken, Samsung, Audi, Jeep, IKEA, etc – winning many global and regional awards, including 4 Grand Prixes and 7 Gold Cannes Lions. He was included in the global top 5 most awarded copywriters by the most prominent global rankings, including Cannes, AdAge, The BigWon and Gunn Report.
He’s worked in Rome, Milan, Turin, Dubai, and now in Singapore, always eating a lot of pasta – something that technically makes him a cannibal.
Jason Foo is the founder, Chairman and CEO of BBD Perfect Storm. Its purpose is to build and grow brands from which the world benefits. Perfect Storm has been named one of the World's Leading Independent Agencies and achieved numerous accolades for its clients in the process. Its work in brand and cultural transformation has led to it being cited as the 'Best Industry Changemaker' in the UK. Perfect Storm’s clients span many different sectors and countries around the globe, including Etihad Airways, Moet Hennessy, Unilever, Severn Trent Water, Pepsico & Legal & General.
In 2019, BBD Perfect Storm launched New Macho, a specialist unit dedicated to working with brands to create a more diverse representation of modern masculinity. New Macho is now working with global clients such as Unilever, Kraft Heinz, Pepsico and the Global Boyhood Initiative to drive brand growth whilst shaping positive cultural narratives. As a result of this work, Perfect Storm has become a founding member of the United Nations UnStereotype Alliance. In 2023, BBD Perfect Storm won a Sustainable Development Goal Cannes Lion for its work with anti-slavery charity UnSeen, in respect to it’s Ukrainian refugee ‘Life text’ campaign.
In 2021, BBD Perfect Storm launched a new Health & Wellness division to capitalise on the obvious need and opportunity in this area following the pandemic. In addition to advising clients on how to drive brand and cultural transformation, Jason is a Fellow of The Marketing Society and also Treasurer to its Global Fiduciary Board. He also sits on the Advisory Board for the Alliance of Independent Agencies.
Before landing in di Paola Latina, Quino worked as a General Creative Director in Rapp Argentina, J. Walter Thompson Chile, FWK Argentina and as a copywriter in Agulla&Baccetti, Lowe, Ogilvy and FCB.
He won over 300 awards in almost every national and international festival, including several grand prix. He was elected for two years in a row as Creative of the Year in the FePi awards (2014 – 2015) and lead FWK to be distinguished in the Ojo de Iberoamérica festival as the best independent agency in Argentina in 2013 and 2015, as he did in the 2014 and 2015 FePi awards.
In the 2014 Clarin awards and the 2015 FICE awards, also being the most awarded agency. Meanwhile, Rapp was awarded as the most successful agency of the 2017 Echo Latam Awards, agency of the year in the Echo Latam 2018 and nominated as best digital agency of the year in the Jerry Goldenberg 2018. Di Paola, on the other side, was awarded as the best argentine agency of the Echo Latam 2020 and Echo International 2021.
He has been a jury in many festivals, such as the Ojo de Iberomérica, the Argentinian Circle of Creatives, FePi, Clarín, AdStars (Asia), La Oreja, Lápiz de Oro, Caribe festival, Young Cannes, Echo International, Behance Portfolio, Wina, FICE (Colombia), Copywriter, AChAP, Wave Festival, Art Director, Echo Latam, Effie, +Digital, Young Cyber Lions, among others.
João is an internationally awarded creative with a fascination for human behaviour. At the age of 7 he came across a 486 intel computer from his uncle at grandma’s place. That started a journey of discovery into indie games, technology and diving deep into the early days of the internet.
He majored in journalism and film studies and almost by accident stumbled upon the advertising scene. Since then, he’s been using the power of creativity to change the fate of global brands like Uber, Samsung, Philips and Adidas at several creative agencies in Lisbon, Hamburg, Prague and (now) Amsterdam.
Considered by the Dutch press as one of the top 10 ad creatives to watch out for in the Netherlands, João is passionate about creating ideas that go beyond selling a product and leave a lasting impression. His work has been recognised by different creativity festivals, from D&AD, the OneShow, Lovies, Webbys and more. He is now steering creativity at one of Europe’s fastest growing digital agencies: Dept.
In his spare time, he devours documentaries on a daily basis, spins records at a very amateur level and learns something new every day with his baby boy Viggo.
Mohamad Baalbaki is a visionary leader and co-founder of The Bold Group, a pioneering local agency in Saudi Arabia. With a background in graphic design, Mohamad's career journey led him to work with multinational companies, where he successfully launched sub-brands and gained extensive experience. In 2012, driven to break the status quo, he co-founded The Bold Group to build a legacy and empower brands through innovative and impactful work.
In addition to his role at The Bold Group, Mohamad co-founded Teeb Saudi, a multidisciplinary design and production company. Teeb embraces culture, art, and passion, drawing inspiration from the rich Arab and Islamic heritage. Collaborating with artists, artisans, and designers, Teeb creates handcrafted pieces that blend tradition with modern aesthetics, aiming to export Saudi culture to the world.
Mohammad's leadership fosters a positive and innovative work environment, empowering employees and fostering collaboration. He measures success through lasting impact, consistency, and tangible business results.
Mohammad envisions expanding The Bold Group's reach through collaborations, partnerships, and acquisitions while continuously embracing change and fostering innovation. With The Bold Group and Teeb Saudi, Mohamad Baalbaki passionately showcases the potential of Saudi culture and its rich heritage to the world.
Kien is an industry veteran with a career spanning over 30 years. As a creative, he has won over 300 awards, both local and International including 4 Cannes Gold.
In his three years at Arc Worldwide, he raised the newly established agency as the most awarded agency in Asia for two years in a row. In Leo Burnett, he has led the agency to be Agency of the Year for 5 consecutive years. His work for Woman’s Aid Organization promoting awareness for violence against women has garnered multiple recognition whilst the work produced by his agency for PETRONAS promoting social cohesion gathered similar accolades.
Kien was listed in Tatler Asia’s Most Influential people in 2021. In 2017, he was voted Top 100 Influencer by Creative Pool UK a study on top creative from around the world. Kien claimed the Campaign Asia-Pacific’s regional gold award for Southeast Asia Agency Head of the year 2012. He sits on the advisory board for CADS the center of applied data science. He provides industry advisory to various institution of higher learnings. He is a keen observer of how people think and feel, nature, sustainability, the arts, culture and design.
Kien is passionate about people and their behaviour, helping people to be the best they can be, sustainability and doing work for good.
He has worked in the advertising industry for over 17 years with various categories of products, including automobiles, finance, insurance, and FMCG. He started his career at TBWA Thailand and JWT Thailand, and after working in traditional advertising, he sought new challenges in the digital realm. This led him to join McCann/MRM Thailand and Adapter Digital, marking the beginning of his journey in digital advertising.
He is now a ECD at Rabbit’s Tale, where he has used his knowledge and experiences to transform the creative team and create award-winning campaigns in renowned award shows
such as the New York Festival, the One Show, Spikes Asia, AdStar, Youtube Works awards and ADFEST, as well as various local awards.
Frank has created and led strategic, effective, world-class work across multiple brands in some of the industry’s most competitive categories.
In the ultra-competitive cause-related space, Frank helped United Way change perceptions about poverty and homelessness with a campaign that won a Cannes Lion in mobile technology and three One Show pencils in mobile and experiential categories. This year, Frank helped lead work on a Cannes Lion winning piece called Change The Bill – a call to action pursuing reconciliation with Indigenous people in Canada through art by using Indigenous artwork to rally support for the Canadian government to put an Indigenous person on a Canadian bank note.
Over his career, Frank’s work has been recognized at the Effies, The One Show, Cannes, D&AD, Clio Awards, and many other effectiveness and creative awards shows.
In his spare time, Frank has run marathons, learned to juggle, solve Rubik’s cubes, and believes that this bio makes him sound more interesting than he is.
Mr. Solanki is a Senior Director at Dentsu Media. He has been into the field of Media & Advertising for more than a decade now. During this course, he has launched 7 successful brands & 4 relaunches in the world of Media & Advertising. He brings both creativity and strategic thinking for a brand/ product to excel in the market, his wide-ranging knowledge and experience in different categories like FMCG, BFSI, Automobile, Technology has garnered him top spot. Some of the brands he has worked on are Colgate, Ponds, Lakme, St.Ives, HDFC Bank (Largest Private sector bank of India), Skoda Auto etc.
In the ultra-competitive cause-related space, Frank helped United Way change perceptions about poverty and homelessness with a campaign that won a Cannes Lion in mobile technology and three One Show pencils in mobile and experiential categories. This year, Frank helped lead work on a Cannes Lion winning piece called Change The Bill – a call to action pursuing reconciliation with Indigenous people in Canada through art by using Indigenous artwork to rally support for the Canadian government to put an Indigenous person on a Canadian bank note.
His previous organizations have awarded him with multiple recognition for his contribution to the industry & the clients. He has also been awarded as a ‘Leader of Empathy’. His love for environmental awareness with the use of technology can be seen reflecting in his various projects. His Recent article on Artificial Intelligence reached readers across the world.
Having worked in the industry for 25 years across South Africa, New York, Australia and Singapore, Ash is a multi-awarding winning Executive Creative Director. Under his leadership BWM Dentsu was ranked the 9th most creative agency globally in the 2019 WARC rankings. He is now Executive Creative Director at TBWA\Singapore where he has led the agency to several Agency of the Year titles.
It’s his love of ideas that gets him up in the morning. That, and his 2 gorgeous daughters. Ranked the 10th most awarded Executive Creative Director in the World in 2019, he’s been fortunate to win Grand Prix’s at Cannes, One Show, Clios, NY Festivals, LIA, Spikes Asia and ADFEST, as well as several D&AD Pencils, including the coveted Black Pencil. As much as the awards are appreciated, it’s connecting people with brands that really excites him. Ash believes in the power of collaboration and creativity to solve real business problems and in so doing, make a tangible difference to people’s lives.
Ivan Calle has worked in the advertising industry for over 20 years. He comes from Colombia, where he graduated as an Industrial Designer. He moved to the States and landed in Atlanta, where he started a Marketing MBA at Georgia Tech University. Soon after, he discovered that his true passion laid in Advertising and so he pursued a 2-year program at Portfolio Center. After graduating, he landed a job at Young & Rubicam and the rest is history. Today Ivan is working at Zubi a WPP agency, where he found the perfect marriage between his two loves, his Latin heritage and Advertising.
He has worked on Texaco, AT&T, Dell Computers, DHL, Citibank, Sony, Mercedes-Benz, BellSouth, Purina Cat Chow, Times Magazine, Wendy’s, ESPN, Ford, Lincoln, Florida Lottery, M&M Mars, S.C. Johnson, Miller, ExxonMobil, YMCA, American Airlines, JIF, Smuckers, Chase, Smirnoff, Aflac, Unilever, Walgreens The Cleo Institute, Chase Bank, Mars, among many others.
Roberto Lopez is a Spaniard Associate Creative Director currently working at Zubi Miami. He has +14 years of professional experience in the European, Latino, and U.S. Hispanic market. Some of the agencies where he has worked at are Contrapunto BBDO Madrid, DDB Madrid, JWT Madrid, McCann Lima, The Vidal Partnership NY, and AKQA NY.
During his career path, he has won more than 100 awards in the most important advertising festivals around the world such as Cannes Lions, D&AD, One Show, CLIO, New York Festival, London International Awards, Webby Awards, El Sol, El Ojo de Iberoamerica, FIAP, as well as in local creative circles. Their work has also been published by Lürzer’s Archive, One Show, Spanish Creative Club, and McGraw-Hill editorial. Moreover, he has represented U.S. as a jury member at WINA Festival 2021 and 2022, World Independent Advertising Awards, and PHNX by AdForum.
I’m CCO and Co-founder of Tonic, I’ve worked with international brands across a very wide variety of sectors, developing global, national, and local brands and employer brands that works right through the employee and customer experience. We’ve won over 104 awards for our work, always making sure that our communications do some good too. I truly believe that the best creativity does more than just gain attention, it drives intention and builds a loyalty that’s hard to break.
A restless creative leader who’s passionate about the ideas today, as he was twenty years ago.
As a bartender, Gavin found ad people much like his customers who drank until 3am. They smelt bad, were incoherent most of the time and frequently broke. But he liked their stories and the jokes they told. So, began his fascination with advertising.
He then took on the role of Executive Creative Director for Ogilvy Manila in 2005. As well as driving the quality of the creative output, Gavin was tasked with the role of mentoring local creative teams. Under Gavin’s leadership, Ogilvy & Mather Philippines was awarded 2006 Creative Agency of the Year in the 4A’s Agency of the Year Awards. To top his incredible 12 months turnaround, Gavin also won a Gold Cannes Lion for 'Land Rover, Direction' for an ad he thought of while freelancing for Lowe Malaysia, in between jobs. Coincidentally, the ad was also voted 4th Best Ad in the world by the Gunn Report 2006.
After a long innings with Ogilvy and a brief stint as a Film Director, Gavin is now back in the Philippines as Executive Creative Director at BBDO Guerrero. In addition to client responsibilities, Gavin is also tasked with training the agency’s talent. Gavin works hand-in-hand with the agency’s Chairman & CEO to map out the company’s vision and expansion. He also sits on the BBDO Asia Creative Council.
Gavin has made his mark by business pitches and awards wherever he went – From Kuala Lumpur to Jakarta to Manila to Hong Kong. With business wins and international awards wins under his belt, he was one of Asia’s most consistent leaders.
He’s worked in Paris, Dubai, Beirut, Amsterdam, London and can talk about it in French, English, Farsi, and un poquito en Español. Here are some of the things he has done in 20+ years in advertising: He worked for Airbus and launched the A380, made London double decker buses run on coffee fuel, made a female empowerment campaign in Lebanon before it was cool to make female empowerment campaigns and won the very first Gold Lion for the country and introduced the first 3D printed adidas Futurecraft4d trainers.
Sean Kozey is the co-founder and President of Reason One, the B Corp Certified digital agency of choice for healthcare and enterprise nonprofit organizations, and an industry advocate for leveraging business as a force for social good. He leads Reason One's business development practice and partner channel relationships. In his two decades of experience in digital in a range of executive roles (including account direction, strategy and technology), he has helped some of the most recognizable nonprofit and healthcare brands advance their mandates through digital transformation.
Based in London’s Kings Cross, Havas Village London is made up of 24 agencies and 1700 people spanning comms, tech, data, management consultancy and more.
Mark was the founder of Cake, the branded entertainment company, that was acquired by Havas in 2008
Eri Pavlaki , is Co-founder/Director for non-profit organization “Women Do Business, who supported 1,378 women last year, & same role for startup “Star Sleep”. She has been awarded as one of “Top 100 Women in Social Enterprise for 2022” in Europe and she has been distinguished from Vodafone Foundation for 2021. She is keynote speaker for Empowerment & Entrepreneurship for women. Founder of the voluntary association "I'm Still a Child" for abused children. She holds a MSc degree in International Law, Diplomacy & Human Rights. Through her actions in Civil Society, she has directly or indirectly benefited almost 11,000 people.
Amy Creyer is an award-winning Creative Director at Mosaic Canada. She blends creativity with commerce to design inclusive, sustainable, and effective omnichannel programs with a primary focus on multinational CPG brand portfolios. Clients, past and present, include Procter & Gamble, Mondelez, Coca-Cola, Hershey, and Samsung.
Her work has earned popular & industry press coverage and numerous awards, including a Gold Ex Award, a Gold Reggie, and a Gold Pro Award. Amy started out as a professional influencer based in Chicago where her relentless focus on effective creativity was born. Brand & content partnerships through pop culture-driven agencies including Team Epiphany and MRY brought her into the agency world. Prior to joining Mosaic to bolster its integrated commerce leadership team, Amy worked at Arc Worldwide, Leo Burnett, FCB Chicago, and Momentum Worldwide in both Chicago and Toronto.
In her spare time, Amy continues to create content and develop digital experiences to make the world a better place. During the pandemic, she launched BeMyFriend.Ca, a social experiment that inspired over 1,000 people to join a virtual friendship community during Canada’s restrictive Covid-19 lockdowns. Her PR stunt earned millions of impressions through national press coverage on CBC, Breakfast TV, and more, sparking a dialogue about human connection at a time when it was needed most.
Meet Laia Grassi, the visionary marketing expert who wears many hats in the industry. As the Chief Creative Officer and Co-Founder of XELMY, an independent advertising agency known for its groundbreaking approaches, she has been making waves in the marketing world. With an impressive 16 years of experience, Laia has left her mark on some of the world's most prominent brands, including Coca-Cola, Audi, Skoda, Google, Oreo, Volkswagen, and others. Notably, she recently triumphed in a global competition, securing a high-profile project with Coca-Cola focused on artificial intelligence.
Since 2020, Laia has held the title of Director of Creativity in Artificial Intelligence, displaying a unique blend of creative prowess and technical expertise. Her work transcends the boundaries of traditional advertising, pushing the envelope of storytelling in various formats to create content that has a profound positive impact on society.
Laia's exceptional abilities have not gone unnoticed. Her contributions have been consistently recognized at prestigious award shows, such as Cannes Lions, El Ojo de Iberoamérica, Clio, El Sol, ECHO Awards, among others. Beyond her creative achievements, she also participates as a respected jury member in various industry events and engages audiences as a sought-after speaker, sharing her invaluable insights.
Passionate about the democratization of advertising, Laia is particularly captivated by the transformative potential of artificial intelligence in shaping the marketing landscape. Her fervor for AI-driven projects is evident, and she thrives in harnessing the power of intelligent technologies to revolutionize marketing strategies.
Nikki is Edelman’s Senior Director Global Marketing, responsible for the company’s creative marketing output across its global network. Her 20+ year career across the creative industries has included theatre and TV production, post production and a number of years at Cannes Lions, before moving in to agencies in 2016. Forever fascinated by human beings, behaviour and ideas, Nikki has an MSc in Positive Psychology and a BA in English & Drama and is a trained actor and director. Outside of her role at Edelman, Nikki writes her own content (mostly comedy), which she performs for fringe audiences or shares as short form online content.
Jaclyn Kaminski is the VP, Global Director of Sustainability at McCann Worldgroup. She is responsible for directing McCann Worldgroup’s sustainability strategy, decarbonizing the business in line with their 2030 net zero ambition, embedding sustainability throughout McCann Worldgroup’s global business strategy, operations, culture and creating lasting organizational change.
Jaclyn is a member of the U.K. Ad Net Zero Steering Group, the EACA and 4As Sustainability Task Forces. She holds a postgraduate certificate in Sustainability Leadership from the University of Cambridge. She earned multiple certificates from the University of Cambridge Institute of Sustainability: Business Sustainabiltiy Management, Sustainability Essentials; and Business + Climate Change: Net Zero.
As Interbrand London's Executive Creative Director Sue is responsible for driving the creative passion, energy and excellence being delivered through the business.
With over 25 years’ experience working with global clients, across all sectors and channels, Sue believes, as creative thinkers, we have a responsibility to play many roles to create successful thriving brands. Creative provocateur, business entrepreneur, consumer advocate and brand guardian, each role playing an important part in delivering ongoing, relevant insight, value and opportunities for the consumer to connect with the brand in ways never thought of before.
Having worked with a diverse landscape of amazing brands including; Cartier, Haleon, Topsoe, Bodyform, Bayer and many more. It is the clients that are brave and push to make iconic moves that great work is done.
Leila is an award-winning Executive Creative Director at VMLY&R Dubai with 17 years of experience in the region working in leading advertising agencies.
Specialized in creative commerce, integrated advertising and activations Leila is an expert at experiential marketing and understanding the importance of consumer engagement through an end to end journey, from digital to on-ground.
Being a mother of 2 and having worked with a variety of multinational clients and local ones from FMCG, to banking, automotive, retail, and governmental services, Leila understands the market needs and local insights that will help convert shoppers with creative and innovative solutions.
Graduate in Journalism and Political Science from the Universitat Abat Oliba CEU in Barcelona. She has a master's degree in Communication Management from the UPF. She currently leads the health area in Spain and has been part of the company for more than 10 years. She has participated in specialized crisis, corporate and financial teams. Before joining the company, she worked in the news agency Europa Press and in the communication department of the Fira Alimentaria, leading the entire national and international communication strategy.
Giles’ career has seen him become internationally recognised with the highest accolades across the industry from both creative excellence and strategic effectiveness–leading him to be named top 8 art director in the world at the prestigious D&AD festival and ranked 43 within the Drum global report.
His work is dedicated to crafting ideas that not only get people talking, but inherently sparks genuine behaviour change. Some of his notable accomplishments include leading campaigns for TAC Victoria to stop drink, and drowsy driving, propelling Great Northern beer to become the best-selling beer in Australian history, and proving Land Rover’s effectiveness by partnering with National Geographic to map the last remaining uncharted desert on the planet. In short, he likes to make stuff people love.
Candela Gonzalez is an inspirational leader and passionate advocate for gender equality and youth empowerment. Her exemplary track record as a member of the World Association of Girl Guides and Girl Scouts (WAGGGS) for more than 25 years and her work as the organization's youngest World Board Chair has made her a leading figure in promoting a more just and inclusive world.
With a strong background in International Relations and a master's degree in International Cooperation, Candela has dedicated her career to creating safe environments that foster youth development and consolidating leadership and governance structures that enable broad and informed participation in all governance structures at the national and global levels. Her leadership at WAGGGS has resulted in the spread of the organization's values and vision globally, empowering girls and young women from diverse cultures and backgrounds.
Candela has not only chaired the WAGGGS World Board, but has also represented the organization at international events in the United States, India, the United Kingdom, Switzerland, Tanzania, Chile, Mexico and other countries. This exposure to different realities has given her a deep understanding of the challenges and aspirations of young women around the world.
Her passion for gender equality and empowering young women is palpable. Candela has fought tirelessly to break down barriers and empower young women to reach their full potential. Her leadership and vision continue to inspire new generations to make a difference in an ever-changing world.
Mickey is a multidisciplinary creative originally from Taiwan. She has over 8 years experience in international advertising agencies including Publicis Taipei and Ogilvy Dublin, before joining ACNE London as a senior creative and art director. As a junior creative in 2015, she was crowned winner of the Irish Cannes Young Lions. And last year, she came full circle when she found herself on the judging panel of the UK Young Cannes Lions. Mickey has also been a judge for the Creative Circle Awards (UK), AdStar (Korea), and the AADC Awards (Australia). She has worked with brands including Netflix, Spotify, TikTok, Instagram, Dr. Martens, The International Olympic Committee and Diageo. Her recent work for Stella McCartney x Sex Education for breast cancer awareness has won multiple awards in the non-profit category. Outside of work, she's involved in many design and art projects for small businesses, passionate about animal welfare and environment, and always looking for the next fresh idea
Flor Leibaschoff has a thing for ideas. She is a passionate storyteller and was the first Hispanic female Chief Creative Officer in the USH. She has been named Shining Star by the American Advertising Federation and Woman to Watch by DMN (Data. Strategy. Technology), NY. After working in the industry for over 25 years, Flor co-founded and leads BeautifulBeast as CCO. BeautifulBeast is a business growth company dedicated to cross-cultural solutions through creativity and big data. A pioneer in the industry, the first YC with a Silver Lion, and former Círculo Creativo USA president acting on the Board of Directors, among other organizations.
Associate Creative Director at Mullenlowe Delta from 2019. She's a copywriter by heart with 10+ years of experience in the industry in agencies such as AWA, Nación Digital, and Commonwealth//McCann for brands like Coca-Cola, CNT, República del Cacao, Tesalia CBC, Chevrolet, Diners Club, TITANIUM, Discover, Indurama, ClubMiles, and others.
She’s the first-ever Ecuadorian selected for Cannes Lion’s See It Be It for the main edition in 2018 and the LATAM edition in 2017, as well as being selected of the Rare by Google Program in 2021. Her work has been recognized by Effie LATAM, Cannes Lions, LUX, and El Condor. She’s also been a juror for Young Lions, PHNX, New York Festivals, Locoto, Luum, and FePi.
Lis M. Torron started her advertising career as a creative copywriter in Saatchi&Saatchi, Contrapunto BBDO and McCann Erickson.
She has freelanced as a creative copywriter and content creator in UK and Sweden and has worked for brands like Oatly, Apple and Coca Cola. Her work has won awards at Cannes, D&AD, New York Festival, Clio, One Show, El Sol and many more.
She is now Exective Creative Director and partner in Reclam, a leading advertising company in northern Spain, helping incredible brands through creative thinking.
With over 15 years of experience in the entertainment industry, I am a passionate and innovative leader in social media marketing and creative content. My mission is to create engaging and impactful digital and social campaigns that connect with audiences and drive business results. Currently, I am the Director of Social Media and Influencer Marketing at Mattel, where I oversee the global social strategy and execution for many iconic and beloved brands. Throughout my career, I have had the privilege of working with some of the world's biggest brands, celebrities, and entertainment properties, such as Kobe Bryant, Coachella, DreamWorks, and Amazon Prime. I have also received multiple awards for my creative work, including the Muse Creative Awards Platinum for Dear Basketball, DreamWorks Live Life Animated, and Hostiles. My expertise lies in conceptualizing, developing, shooting, editing, and managing unique and compelling digital and social content that resonates with diverse and global audiences.
Highly experienced in promotion and marketing management. Strong analytical skills with a broad knowledge of marketing strategies, consumer products and shopper markets. Passionate about building brands, and creating unique and highly engaging campaigns that generate results. I understand the power of storytelling to create emotional connections and deliver messages that resonate. Committed to excellence, innovation and motivating teams to create work environments that generate a positive growth culture. Experience in PR and Dominican Republic.
WPP High Potential and Woman to Watch Colombia, Angelica has garnered a reputation as one of the most esteemed professionals by advertisers in Scopen’s Agency Scope Colombia. Additionally, she has received recognition from the UCEP for her role as a catalyst of change within the industry.
With a background as a Publicist and a master’s degree in digital business, she holds a specialization in Strategic Marketing. With 18 years of experience, her expertise encompasses business transformation and communication strategies across Digital Media, Traditional Media, and Martech.
Joining Wunderman Thompson Colombia in 2018 as Chief Business Officer, she has since ascended to overseeing growth initiatives throughout Latin America. Her responsibilities include inspiring innovation across the 10 Markets in which Wunderman Thompson maintains a presence. Prior to her tenure at Wunderman Thompson, she contributed her talents for over a decade within multinational corporations including DDB, Y&R, JWT, and Mutato. Her accomplishments within the latter included leadership as the General Manager of the Colombian operation.
Leandro is CEO of dentsu Argentina and Chile. He joined dentsu 7 years ago and since then he has been a key player in the company's transformation and growth process in the markets. He started his career in the group as CFO for Argentina, and since then he has held different leadership positions within the Group. Since 2021, he has held the position of CEO of dentsu Argentina & Chile.
Under his leadership, dentsu has undergone a process of remarkable expansion through the launch of new business units, increase of customer portfolio and acquisition policy that has led to a growth of the operation by more than 400% in the case of Argentina and 200% with respect to Chile in recent years.
Leandro's vision, as a leader, is focused on building a diverse, inclusive and collaborative culture with the center in the development of talent to provide a value proposition to clients based on innovative solutions that combine data, technology, creativity and impact to accelerate the growth of their businesses, following the company's purpose of being an agent of positive change for society as a whole.
He is a Certified Public Accountant (UBA) and holds an EMBA from IAE Business School, with more than 20 years of experience in management and leadership positions in multinational industrial and service companies. He lives in Buenos Aires with his wife and two daughters and enjoys sharing experiences with his family and playing sports.
Rebekka is a Public Partnership Specialist at UNICEF at the UNICEF Partnership Office to the European Union Institutions. With more than 15 years’ experience in EU affairs and at the intersection of communication, advocacy and PR, Rebekka has led and accompanied award-winning campaigns, such as the #EmergencyLessons, #TheRealChallenge TikTok Campaign and #Voicesof Children - with and for children and young people and public impact. Before joining UNICEF, Rebekka worked in the private sector with the creative and cultural industries, as well as with the European Commission. In her current role, she is responsible for communication and advocacy with the European Parliament. Rebekka is passionate about climate change and its impacts on children and families; and early childhood education and care, with a special focus on supporting working mothers.
Paulina currently serves as Group Project Manager at the independent Mexican agency, Bombay. With over 16 years of experience in the advertising industry, she has established herself as a professional with a proven track record. Her extensive career has encompassed roles at both national and international agencies, including renowned names such as Grey, DDB, and Publicis.
Throughout her career, Paulina has consistently demonstrated project management skills, a keen understanding of the advertising landscape, and a commitment to delivering outstanding results for her clients. Her expertise extends across various facets of the advertising industry, allowing her to lead and oversee projects with a strategic and creative approach.
Paulina's passion for innovation and her ability to adapt to the ever-evolving advertising landscape continues to leverage her wealth of experience to drive impactful and successful advertising campaigns, contributing to the continued growth and success of Bombay.
Sonal has lived and worked in Mumbai, Singapore, Hong Kong, Dubai and Johannesburg, handling some of the world’s most exciting brands. She is passionate about working on disruptive projects and campaigns which deliver genuine change for clients, consumers and society at large. Her work for P&G Whisper was awarded Grand Prix at Cannes Lions. Sonal has contributed to gender equality through several campaigns and is convinced that by doing what she does better, she can make the world a tiny bit better for her daughter.
Mahesh Mahalingam has worked on AIDS and public health issues for more than 30 years. He currently serves as a Senior Adviser in the office of the Executive Director of UNAIDS and is a member of its Senior Leadership Team.
He has been with UNAIDS since 2000 and has held several senior leadership positions. Most recently, he was the Director for Communications and Global Advocacy. Previously he served as Director in the Office of the UNAIDS Deputy Executive Director, Programme. He has also served as the UNAIDS Country Director for Lesotho, as the Head of Communications and as an senior adviser on HIV prevention.
He started his career in advertising and broadcasting and revisited his roots as a youth activist and helped to shape India’s first AIDS education programme for young people, in 1991. Since then, he has been involved in formulating policies and programmes on HIV prevention and treatment in many Asian and African countries and in shaping policies and public opinion about AIDS globally. He has extensive experience in designing programmes for sex workers, people who inject drugs, men who have sex with men and young people in Asia and Africa.
Before joining UNAIDS, he worked for India’s National AIDS Control Organization, the United Kingdom’s Department for International Development, the World Health Organization and the United Nations Development Programme on AIDS-related issues. He was awarded the National Youth Award by India for his work on AIDS and has featured on TedX talks. He has contributed to many of UNAIDS’ award winning publications and films.
Throughout her career that started in 2006 at BBDO, Marie-Claire has worked with an extensive portfolio of both international and MENA brands. Some notable names include; Mars, J&J, PepsiCo, Essity, Van Cleef & Arpels, Reckitt, Annahar Newspaper, among others and she worked on multiple initiatives and Pro bono projects driven by her purpose to add value and better the life of others, one idea at a time.
Marie Claire work has earned numerous awards in most international and regional shows including Grands Prix at Cannes and the only Yellow Pencil by D&AD for the Mena region in 2022. She got ranked as the third Most Awarded Executive Creative Director globally and the top-ranked professional in the region by The Drum World Creative Rankings in 2023 and stands among the top 3 most outstanding women in Advertising and Media in MENA for 2022.
In 2019, she was also earned the esteemed title of ‘Next Creative Leader’ by the 3% Conference and The One Club for Creativity in Chicago.
Caritina Knight is a leading expert in social media strategies with more than 10 years of experience helping brands define and boost their presence in the digital environment. With a passion for creating impactful, disruptive and authentic campaigns, she has earned the trust of numerous clients and established solid relationships in the industry leading regional accounts such as Bimbo, HBO, Loewe, Samsung, L'oréal or Unilever, identifying and connecting them with their key audiences and generating tangible and measurable results, through data.
She also launched the operation in Mexico with leadership, commitment to success, team spirit and understanding of the key aspects of the audience and customers in the region, and has been the Country Manager of the market for 5 years.
Currently she serves as Vice President of Operations Americas at Samy Alliance, leading and overseeing the strategic vision of the agency ecosystem in more than 10 markets.
Shilpa is a modern marketing enthusiast with 23 years of experience, across both client and agency-side businesses. She finds her aha moments while unearthing insights for award winning marketing campaigns. She is passionate about advertising, product communication, mobile marketing, cause marketing, social media campaigns, media relations and community management.
At Samsung India, Shilpa leads consumer marketing for premium foldable and flagship smartphones and mobile ecosystem - smartwatches, buds and accessories. She is committed to mentoring members of the Digital Capability Centre and DEI council at Samsung India.
In her past role at Microsoft, Shilpa led Digital Marketing and drove new initiatives like B2B social selling and helped key partner businesses’ in setting up digital capabilities across India & Africa under the Skills4Afrika Initiative. Shilpa has also held senior marketing roles at Publicis Worldwide, RCS Media Group, Times of India and Hindustan Times and excelled across American, Italian, Indian and now Korean cultural setups.
Shilpa featured prominently in LinkedIn’s Leaders Collective in 2023 and Power Profiles for the Internet Industry for 2012 and also 2019. World Digital Marketing Congress and CMO Asia have recognized her among ‘100 Smartest Digital Marketing Leaders’. Shilpa has also been among India’s Greatest Chief Digital Officer for 2016-17 by AsiaOne Magazine and among the Top 50 Most Dynamic Marketers by Coins Marketing Summit.
Rica has spent 20 years helping brands find their voice and shaping their narratives. Her keen sense of insight and love of storytelling have helped her create memorable campaigns for brands like IKEA, Best Buy, Virgin Plus, and Wonderbrands.
She has also developed work for causes close to her heart, including Interval House Women’s Shelter and the Canadian Premature Babies Foundation.
Her work has been recognized by Cannes, the One Show, Communication Arts, the Effies, and more. Rica is one of the founders of Fierce Mama, greeting cards that celebrate working moms.
Graduated Journalist, post-graduated in Business Marketing at the Federal de Pernambuco. Maria Priscila is a reference in the corporate communication market, mainly in the leisure, entertainment and tourism segment. She is the CEO and founder of MAPA360, created in 2002 as MAPA Comunicação, specifically for the press office. Over these 18 years, the agency has become full service, conquering national and international clients from more than eight economic segments, in addition to operating in Brazil and Latin America. The executive, a specialist Influencer marketing, with more than 15 years of experience executing projects with celebrities and digital influencers, has just founded and launched the startup “Mundo Mapping”, a platform for managing and hiring digital influencers. In just a few months on the business market, the Platform quickly gained traction, reaching approximately 500 clients and more than 6,000 influencers from all over Brazil.
Samia has brought a breath of fresh air to the Havas agency since January 2023 and impresses with her expertise, good humor and lots of drive. She acquired her know-how at Sawi and then refined it on the following career rungs: Media Planner at Universal McCann and Optimedia, Senior Account Manager at Carat, Account Director at Vizeum and Managing Director at Dentsu International. In between, Samia lived in Jamaica for a while - whether she played in a reggae band or mixed umbrella drinks at a beach bar is something we can only speculate about. But we are sure that whatever she did, she did it with passion.
Born in London and raised in Great Britain, Germany and Switzerland, Miriam Preissinger moved to Frankfurt after finishing her graphic design studies in 2009 to work at international advertising agencies such as Leo Burnett and David & Goliath. In 2012, she joined Cheil Germany as Art Director and became the agency’s first female Creative Director in 2017. In 2022 she became Executive Creative Director where she is responsible for the creative output of the agency across all creative disciplines.
Additionally, Miriam has been a University tutor, where she taught interface and interaction design as well as a jury member in international award shows. She has won almost every national and international advertising award at least once, and has been named as one of the top 35 German creatives under 35.
María Ximena is Marketing Development Officer for the Unicef Office in Colombia, with a degree in advertising, studies in marketing and MSC in international business. She has extensive experience in designing strategies and initiatives for communication and business development, for world-class brands in different sectors such as sports fashion, food and beverage, logistics, graphic and editorial design and consulting, being now innovation for social purposes her great passion and main objective.
María Ximena believes in the power of imagination, the transformation of ideas and a world for all; she believes in people and is committed to change.
Victor is a Venezuelan creative, based in Dallas, Texas, with over 18 years of experience in the US market. As a Digital Creative Director, he has a proven track record of collaborating with top-tier clients such as adidas, AT&T, Cricket Wireless, Toyota, Sony, Miller Lite, and Visa. His work has been recognized at festivals such as Cannes Lions, Effie, and Ojo de Iberoamérica. His experience at renowned agencies like TBWA, Dieste, S,C,P,F, and McCann Erickson has shaped his career. Currently, he holds the position of Digital Creative Director at TStudios, T-Mobile's in-house agency. His work has been featured in publications such as PSFK, Mashable, and Yahoo Tech for developing Lola the Mutt, the first A.I. that trains people before adopting a dog. He also played a crucial role in securing Dieste's first Radio Mercury Award in the PSA category.
When he’s not working in advertising, he’s always reading about advertising.
Tamara Alesi is CEO of Mediaplus North America, the largest independent and partner-managed media agency in Europe, with 35 offices across 18 countries. Tam has over 20+ years of experience in media and marketing, leading award-winning campaigns for clients such as Apple, L'Oréal, and De'Longhi. A recognized Media Maven and valued for her contributions to the industry by Adweek, eMarketer, and the Interactive Advertising Bureau.
Tamara is passionate about creating effective and innovative marketing solutions that drive growth for brand partners. She is a trusted advocate for her clients and colleagues, and a leader who empowers her team to deliver exceptional results. She is a member of Chief, a board member of the TD Foundation, a volunteer organization that helps children of wounded warriors and fallen heroes. Most recently recognized by the NY Pops as their 40th Anniversary Corporate Honoree, alongside musical honoree, Barry Manilow.
Tamara's mission is to create the media agency everyone loves to work with – talent, brand partners, publishers – everyone, while giving back to the community and advancing diversity and inclusion.
Art Director, Photographer, Musician, hot chocolate lover. Noella is a strong believer that beautiful design must work hand in hand with user experience — that one cannot be sacrificed for the other. Always on the lookout for new trends and tech, she has built her career around crafting meaningful consumer connections and digital experiences through the creative use of data and emerging technologies.
She has won numerous awards for clients such as Volkswagen, Kraft, and notably the ‘me too.’ Act Too campaign—for which she received AToMic Gold in Best Digital Engagement, Bronze Clio in Digital/Mobile, and Silver Lion in Creative Data.
Denise Rossetto has been recognized as one of Canada’s top Creative Directors and previously ranked in the top five in Strategy Magazine’s Creative Report Card. In 2023, The Message named Denise a Mighty Woman.Her work has been recognized in every national and international award show for clients as varied as FedEx, PepsiCo, Wrigley, , Johnson and Johnson, Labatt Breweries, Mars, Subaru, Rogers,, RBC and most recently Paralympics and Right to Play. She has also won the Grand Prix award for the most effective campaign in the country twice and topped the Cassie’s Effectiveness Index. Before becoming Chief Creative Officer, Denise was consistently ranked top writer in Canada. Most recently, she was awarded multiple Cannes Lions for her work on ‘Parkscapes’ for Regent Park School of Music and Kruger Kruger’s ‘Unapologetically Human’ campaign. Over the last few years she has won Best of Show at the Marketing awards for Paralympics, Regent Park and ROM.Prior to founding Broken Heart Love Affair, Denise spent five years at BBDO where she got the agency onto the podium at this year’s Strategy Agency of the Year awards. She was also part of the team that brought home the Agency of the Year award for four years at DDB.
An internationally recognized industry leader, Denise was named one of Toronto Brand Stars. She has been twice asked to judge the Cannes Lion Festival of Creativity, along with the One Show, LIA, the Clios and was President of the D&AD radio jury. As well as sitting on several advertising panels, she was recently a moderator for Women of Influence and was honoured to be on the See It Be It Panel. She is also formerly Chair of the Board of the National Advertising Benevolence Society.
Sandra assures the delivery of the PHD Media Agency's full service, guarantees constant innovation in the media approach, and ensures the growth of all PHD’s worked brands, as meaningful brands to consumers.
Her vast professional experience of 28 years, spreads out through 2Y in Sales, 6Y in Advertising Agencies, 7Y in Marketing & Communication as well as 13Y in Media Agencies. She has worked an extensive range of brands in several sectors: FMCG, food, banking, luxury, auto, retail, online gaming, OTT, pharmacy, and the list goes on.
Since 2019 Sandra has been nominated by Marketing Directors, in Portugal, as the "Most Admired Media Agency Professional", awarded by Scopen. She is a published author and is currently working on her third book. Sandra has four children and is an invited Professor at two Economics Universities in Lisbon, where she teaches Digital Media. She graduated in Economics, has a Master’s degree in Marketing, and is a Ph.D. candidate.
Ela Gokkan Savcı has started her advertising career in 1997 in Y&R, working with multinationals. After 8 years in Y&R, she moved to Rome to polish her Italian and live la vita italiana. After her return she started in DDB becoming the Deputy GM of the newly founded creative hotshop, DDB&Co, where she’d work for 7 years. At the time with her passion to creativity and her firm belief in great ideas, she helped the agency to be awarded the third best agency in the world in Cannes Lions Festival in 2009.
In 2011, Ela founded her own shop «Panna», an independent creative agency and started working with local and global brands to respond to her calling for entrepreneurship.
Within a year Panna merged with Mullenlowe Istanbul and she took on her role as the CEO leading the desired transformation of the agency into a hot, dynamic creative agency which everyone loved to work with and in. After her appointment, Mullenlowe Istanbul quickly transformed its reputation by winning substantial new business. The agency won its first Cannes Lions award in decades and many Grand Prixs in both local and international awards under her leadership. Mullenlowe’s Turkish Airlines commercial was ranked as one of the top 20 commercials of the World in 2015 by the Gunn Report. The agency today is not only creative but also one of the top Effie winners. Ela and her carefully selected team has put the agency back on the map.
Ela was chosen as a “Women to watch” as a “Creative Leader” amongst the top 10 female leaders of Turkey by Advertising Age in 2016.
She is in the board of Directors of the Turkish Association of Advertising Agencies since 2016.
Strategy is the art of transforming problems, solutions and ideas into good stories. It's about creating connections between brands and people that turn into results.
In 2011, Ela founded her own shop «Panna», an independent creative agency and started working with local and global brands to respond to her calling for entrepreneurship.
And that's what I've been doing since 2007, working at branding, digital, social, live marketing, trade and advertising agencies.
During this time I had the opportunity to work with brands that I greatly admire, such as: Itaú, Samsung, Coca-Cola, Audi, Ray Ban, Pepsico, Heineken, Ambev, Seara, Burger King, J&J, Pfizer, Centauro, 99, among others.
Today I am General Director of Strategy&Data at CP+B Brasil, always seeking to prioritize diversity in the team, human, empathetic leadership and focused on developing different profiles of strategists.
With over two decades of experience, Santi Hernández has established himself as a distinguished leader in the creative industry. His career includes significant roles at Dimensión, The Farm Madrid & Miami, and ACC, where he excelled as a Partner and Chief Creative Officer. Santi’s portfolio features collaborations with top brands such as Euskaltel, Eroski, Keler, Mahou-San Miguel, Heineken Group, Red Bull, and many more, earning him over 150 national and international awards. Additionally, Santi has served as a jury member for prestigious festivals such as El Ojo de Iberoamérica, Laus, and Cdec.
Four years ago, he founded Shernan Creative Collective, which has since become the first and only creative agency in Euskadi to be ranked among Spain's Top 100 "Best of the Year 2023." Known for his strategic insight and ability to identify the intangible essence of each brand, Santi continues to create impactful stories and assemble cross-media talent teams to meet every brand’s needs with excellence.
An ad nerd at heart. Danny has worked across boutique, PR, large traditionaland digitalagencies including 60 layers of cake, The Jupiter Drawing Room (WPP)and Digitas Liquorice (Publicis) where he served on the management team. He has blended creativity, curiosity and strategy to conceptualiseand create work that works for brands and companies such as Unilever, SAB, Heineken, Brandhouse, The Coca-Cola Company, Pioneer Foods, Under Armour, ASICS and Hill’s Pet Nutrition. Asan active participant in an industry he respectsand has immense passion for, he has guest lectured, served on the IAB SA Innovation Council and was selected for the WINA 2020 / 2024 and Effie Awards South Africa 2021–2024 juries. He is also an avid (read: terrible) home-brewer of beer, cat dad and volunteer firefighter (Volunteer Wildre Services).
Omar is a creative director awarded at festivals such as Cannes Lions, Clio, D&AD, NYF, El Ojo, El Sol, FIAP, Effie Latam, among others. He has worked in agencies in Peru and Argentina. He is currently the CCO of McCann Panama, the most effective agency in Effie Panama from 2018 to 2022. The Agency was also No. 1 in Panama in the AdLatina Crema Ranking and the Top FICE Ranking in 2022 and 2023. In El Ojo de Iberoamérica 2021, Omar was part of the Top 5 Creative Directors in Central America and the Caribbean. In 2023, its Vaping Poison campaign won two Silver Luums.
With a career spanning over 27 years, during which he has worked at agencies like JWT, Leo Burnett, and most recently McCann, Mauricio is one of the most renowned creatives in the Peruvian industry. He has received an extensive number of awards and recognitions, totaling over 1,000, including Cannes Lions, Effies, Fiap, One Show, D&AD, Clio, LIA, New York Festivals, El Ojo de Iberoamérica, LUUM, El Sol, Cresta, Epica, Webby, Wave, and many others. Additionally, he was one of the winners of the first Grand Prix at Cannes for the country.
As Executive Creative Director, Eugene guides CreativeFCB’s strategic and creative vision with a deliberate focus on creative effectiveness. He leads a diverse group of creatives, including designers, copywriters, user experience designers, and creative technologists. Eugene orchestrates collaboration across these fields on various projects spanning the spectrum of marketing communications.
His career includes influential roles at leading agencies such as Ogilvy, BBDO, TBWA, and WPP Scanad, where he consistently delivered innovative solutions for brands in the financial, entertainment, healthcare, hospitality, telecommunications and technology, FMCG, and building and construction sectors. Eugene's work is characterized by a unique blend of strategic insight, creative excellence, and a deep understanding of consumer behavior.
Eugene's passion for creativity extends beyond commercial success; he is dedicated to creating campaigns that drive social impact and meaningful change. When not working on briefs, he enjoys exploring undiscovered trails and training for ultramarathons.
Sam is a global Creative Director and award-winning copywriter at Grey London, with almost 20-years-experience working on some of the most recognisable brands in the world. He has shepherded the global creative work of brands such as Volvo, Pringles, Helly Hansen, Arla and Sensodyne. Sam has many shiny things to his name, including a Gold Luum Award for Volvo’s “Ultimate Safety Test.” His award shelf also includes Cannes Lions, One Show, Clios, British Arrows, Big Awards, Creative Circle, and more.
Michael's dedication to empowering the next generation of leaders is exemplified by his recent role as a board member on the National Preparatory Committee for the World Youth Festival, Sochi 2024 in the Russia Federation. He led a 45-member Ghanaian delegation to this historic event, providing a platform for young people to unite and shape the future.
Throughout his career, Michael has demonstrated exceptional creativity, strategic thinking, and a passion for innovative storytelling. As a respected industry expert and champion of youth empowerment, Michael Acquah continues to inspire and influence those around him.
Meet Joao, the new Executive Creative Director of Saatchi Wellness MENA & Turkey! With more than a decade of honed creative prowess, Joao's influence has traversed continents, leaving an indelible imprint on the advertising landscapes from Mozambique to Dubai, with enriching stops in Spain, the UK, and Dublin along the way.
Firmly rooted in the belief that creativity is the ultimate panacea, Joao's deepest passion lies within the realm of healthcare and pharma. This journey has transcended mere professional interest, becoming deeply personal as he immerses himself in the noble cause of patient empowerment through the dissemination of vital information.
Creative Director of Lounge Group Hungary. More than 20 years in advertising, more than 100 awards, like Cannes Lions, Golden Drum, Gerety Awards, Wina, Mad Stars, Effie, ITB Golden City Gate, etc. Experiences as copywriter at Leo Burnett, Grey, Team Red, Lowe GGK, and Creative Director at J. Walter Thompson, Mediator Group, Friendly Communication, and currently at Lounge Group.
Daniel, known as The Lemon Brain, has been dedicated to marketing and digitalization for 18 years. After several national and international projects, he decided to create his own agency in 2018, a venture that has since transformed into what is now a circus of creativity. Lemontik is a creativity, marketing, and video production agency. An unconventional agency that now has 25 employees, double the number in 2020, showing a clear indication of its ambition and limitless growth potential. Daniel loves to transform, innovate, and find truly disruptive ideas to help companies, brands, and the teams behind them become the best versions of themselves. One thing you should know about him is that he always goes "no holds barred" with his ideas. He loves his work, but more importantly, he loves creating work. He believes in a fluid and flexible work environment where all voices are equally valued, without the existence of hierarchies.
Thiti Boonkerd is a trailblazing advertising creative based in Bangkok, Thailand, and the current Deputy Executive Creative Director at The Leo Burnett Group Thailand. With 13 years of experience, Thiti stands out as one of Thailand’s youngest and most promising creative leaders, making waves in the industry with his innovative ideas and strategic insights.
Thiti's journey has seen him shape brand images and craft product campaigns that not only drive sales but also win hearts. His impressive portfolio includes leading teams to create standout work for global giants like Mercedes-Benz, McDonald’s, Lay’s, AirAsia, and Samsung. Thiti's creativity and leadership have earned him international recognition, with accolades from Cannes Lions, Clio, ONE SHOW, and D&AD, along with regional honors from Spikes Asia and Adfest. Known for blending creativity with effectiveness, Thiti continues to set high standards and inspire the advertising community both in Thailand and around the world.
Based in Madrid but working globally, Eduardo Domínguez is an international creative director with passion for creativity, social disruption, and innovation. Throughout his ten-plus year career, Eduardo has been fortunate to work with some of the industry's best talents, delivering ideas and campaigns that have changed the lives of thousands of patients.
Beyond being an advertiser, Eduardo is also a lecturer and researcher who focuses on the power of humility in creating the most competitive environments for creativity.
Publicist, in love with my profession, I started my career as a copywriter more than 16 years ago at Tapsa/TFM (now VML), and from there I have worked for agencies such as Doctor Dickens, Contrapunto BBDO, El Cuartel, Avantine or Beon Worldwide. I have worked in cities like Seville, Malaga and Madrid for national and international brands such as Mercedes-Benz, Pepsi, Red Bull, DMAX, Red Cross, Canal Hollywood, Bridgestone, Makro, Estrella Galicia, Pilot or Real Betis. Some of my work has been recognised at festivals such as the New York Festival, Best Awards, Club de Creativos, Wina, Luum, Agripina or Anuaria, among others. I am currently Creative Director at the independent agency 9 Días in Seville, in the south of Spain. From here, we strive to capture in each of our projects that special freshness that gives us our privileged location, a land known worldwide for its art and genius, and the non-conformist freedom that gives us our indie nature.
Peter Kazibwe, the creative genius steering MAADMcCANN, is not just your average artist and designer. Armed with a first-class degree in Industrial and Fine Arts from the prestigious Margaret Trowel School of Industrial & Fine Arts at Makerere University, he has honed his skills to perfection over the past 16 years in the advertising industry.
But Peter is no ordinary creative. He possesses a magical touch that sets him apart from the rest. With each project he undertakes, he approaches it with a fresh perspective, infusing it with his signature PISTIS touch. His portfolio showcases a dazzling display of versatility and adaptability, having transformed visions into stunning realities for organizations such as the GUINNESS, Tusker Lite, Tusker Malt, Coca-Cola, Bellazuri, World Writers, Rotary Club of Uganda, USAID/CHC, UNCHCR, DStv, Africell Uganda, Unilever, MTN Rwanda among others.
Juan Manuel Gaitán is a Colombian with over 20 years of experience in advertising. He currently serves as Chief Creative Officer at Ogilvy Dominican Republic. He has worked as a Creative Director at Publicis Group, Leo Burnett Colombia, Mullen Lowe, and I-NetworkLatam. He also founded Giraffe Ad Makers in Melbourne, Australia.
His accolades include Cannes, One Show, Clio, New York Festival, LIA, FAB London Festival, El Sol, El Dorado, Wave Festival, Effie Awards, Fiap, Fip, El Ojo de Iberoamérica, and Star Reachers Awards – Leo Burnett Worldwide.
He has worked with brands such as Adidas, DirecTV, Diageo, Unilever, Nike, Heineken, Sab Miller, BMW, Visa, Carrefour, Chrysler, City of Melbourne, Sisterworks, Special Olympics, Mondelez, Jumbo, Presidente, Chevrolet, among others.
Bassam is an accomplished Associate Creative Director with over 18 years of expertise in the advertising industry within the MENA region. Throughout his career, Bassam has showcased a remarkable track record of delivering outstanding results in both the private and public sectors.
Bassam’s blend of creativity, strategic thinking and effective communication has enabled him to conceptualize and execute creative campaigns that captivate audiences and drive tangible results for his clients.
His creative journey has been adorned with numerous accolades in prestigious regional and international award shows such as Cannes, D&AD, Clio, Loeries, One Show, LIA, Epica, Dubai Lynx & Andy Awards.
He and his interdisciplinary team help clients find innovative communications solutions to build meaningful connections between brands and audiences. He has 20+ years of experience in creative agencies – helping brands to find their purpose and bring it to life in unique ways.
Together with his previous teams, he has developed online games, new products, digital solutions, new visual branding as corporate identities, and global integrated campaigns. His work has won 200+ awards at all major award shows, including 2x Grand Prix at Eurobest, Grand Prix at NYF, Cannes Lions, D&AD, Clio, LIA, ADC, The One Show, and the Webby Awards.
One of his works is even part of the Jewish Museum’s collection in Berlin.
J’ai toujours été attiré par tout ce qui est dessin, peinture, sculpture et bricolage. Quand il fallait trouver une vocation, il s’est avéré naturel que j’opte pour une carrière dans le domaine de l’art.Depuis 2003 je suis dans le domaine de la communication publicitaire, du design packaging, de l’illustration de livres ou supports didactiques et accidentellement j’expose lors de rencontres d’arts
OANA BULEXA is an integrated communication expert with 20+ years of experience, mixing journalism, marketing, public relations, creative, digital and social media. She leads Romania’s most awarded PR agency, MSL The Practice.
After a solid career in journalism, she’s been engaged with work at strategic and creative level in countless communication campaigns, for more than 200 clients from various domains such as FMCG, consumer electronics, retail, real estate, tech, automotive or financial.
She’s been the project leader of numerous successful campaigns, with an impressive track record of more than 250 international and local awards, in competitions such as Cannes Lions, EMEA SABRE Awards, Global SABRE Awards, European Excellence Awards, IPRA Golden World Awards, Romanian PR Award, Internetics or ADC*RO Awards.
My name is Antoni Kamiński, I'm working as an Associate Creative Director at 180 Heartbeat - a leading Polish creative agency. I have 18 years of experience in the industry, having worked at agencies such as VML, Saatchi & Saatchi, Grey, and Leo Burnett. My achievements have been recognized with awards and honors at international festivals, including Cannes Lions, Effie, Golden Drum, London International Awards, Gerety, Kyiv International Advertising Festivat, and many more. Throughout my career, I have always strongly believed that major brands have a responsibility to give back to society by acting for good.
Gabriele Donada is a Creative Director on a global mission to make ideas happen. In over a decade, he has had the privilege of leading diverse teams to shape brands, craft product campaigns, and create compelling brand experiences for international clients. His journey through Italy, the UK, Thailand, Brazil, and Portugal has fueled a unique blend of strategic mindset and aesthetic sensibility.
James Fox is CEO of Havas London – a role he’s held since March 2023, having been promoted to lead the creative agency just a year after first joining as chief client officer. He’s spent that time building a modern, progressive creative agency – with his transformative agenda keeping the agency at the top of its creative game, building a strong and eclectic pipeline of work, and forging a thriving internal culture rooted in employee wellbeing.
His belief in creating ‘culture-busting work without busting our own culture’ has seen the agency deliver some of its highest-profile work to date – including, notably, blockbuster Christmas campaigns starring Will Ferrell’s Buddy the Elf and Michael Bublé for Asda, a bold rebrand of the ‘big four’ supermarket, and Vanish’s ‘Me, My Autism and I’, which became the most awarded campaign in Havas London history.
Outside of the industry, Fox works closely with Positive About Down Syndrome, serving as an advisor and helping the charity set up for future growth. He is also a proud dad to two beautiful boys.
Carissa is an Associate Creative Director at Publicis. With over a decade of experience in the advertising industry, she has gone from building independents to global agencies, gathering awards for her craft along the way. Carissa has worked as a lead creative on diverse social issues across major brands, non-for-profit and governments throughout her career. Inside and outside of Publicis, Carissa is dedicated to educating the next generation of creative thinkers at AWARD and Assisterhood. As a woman, mother and person of colour, she advocates for diversity, equality and inclusion, and has raised awareness in industry through initiatives with Marie Claire and Fck the Cupcakes.
Carolina is a creative director at AKQA, where she has been working for over three years. Prior to that, she worked in Spain at Lola Mullen Lowe and in Australia at BBDO and DDB. She began her career in advertising at AlmapBBDO, and before that, she was a copywriter at Editora Abril.
David HK Tan is a creative leader with over 14 years in the industry. Passionate about ideas embodying a Humankind philosophy, he has worked with clients from a variety of sectors such as telco, FMCG, banking, insurance, alcohol, tech and retail.
His work has been recognised in award shows both international and local, including Cannes Lion, Spikes, AdFest, MadStars, Campaign Brief The Work, ISTD London, Kancils, Markies, Appies, and Dragon of Asia. In 2023, he was ranked as Malaysia's 8th Most Awarded Creative by Campaign Brief.
Luigi Fattore is currently the Deputy Executive Creative Director at Havas Milan.
He started as a copywriter in 2003, and over the next 20 years, he took part in some of the main campaigns of Havas Milan, such as those for Alfa Romeo Tonale, Coop, Q8 Petroleum, TIM.
At the ADCI Awards he won gold in integrated campaign (TIM), bronze in the direct category (Feltrinelli), bronze in TV (Coop) as well as being shortlisted in copywriting and print. The Coop commercial in 2020 was also shortlisted at the New York Film Festival and at the Gerety Awards.
Mai has been broadening the possibility of young and female creative. She won the Japan/Korea Young Achiever of the Year 2019, had been selected as one of 19 Clio Health Innovators 2022 and was selected as one of the 10 members to attend the first See It Be It Program in Asia at SPIKES 2019.
Mai is good at creating a method-neutral solution with expertise in interactive communication and knowledge of technologies. For approx. 7 years at McCann Health Japan, she has done experience design and copywriting to change the public’s awareness of health and to support treatments that are more compassionate towards patients. In 2024, she was promoted to Creative Director. Before McCann, she worked for 6 years at Leo Burnett Tokyo as an account, a planner, and a creative, where she worked with clients such as P&G, Nikon, Japan Railways, and Philip Morris among others.
In her carrier, she won about 80 awards internationally and domestically including Clio, NYF, One Show, Epica and many.
Hi, I'm Kimbo, Chief Creative Officer at Madison DDB and Ad Nerd. I had worked for such prominent global brands as Davivienda Bank, Pepsi, Gatorade, Taco Bell, KFC, Honda, Pfizer, Cargill, PF Chang's, Bimbo, Gollo, IGT, Pozuelo and more. I have more than 10 years of industry experience and have earned accolades in top-tier competitions including Cannes Lions, The One Show, Clio, The Immortal Awards, Andy, New York Festival, El Ojo de Iberoamérica, Festival el Sol, Fiap, Effie Latam, Effie Costa Rica, Festival Caribe, Festival Volcán and Young Lions, adding more than 45 international awards. I have also been a judge on several occasions at festivals such as the New York Festival, One Show Young Guns, Effie Latam, AME Awards, FIAP, Saniss Awards, IAC Awards and PHNX.
Benedetta Ruggeri is an eclectic entrepreneur with proven experience in Branding, Communication, Public Relations, Digital Marketing. Benedetta has over 20 years of experience in PR, Media Relations & Communication in B2B sector. A long career that started in an international PR firm and kept on in relevant Italian and international companies working in Manufacturing, Finance and IT, where she was in charge of Pr, Communication, and Marketing. In 2013 she founded bbrand, an agency specialized in PR, Communication and Marketing consulting services for medium-sized B2B companies (Technology, Finance, Pharma). Since then, she has been passionately dedicated to accompanying companies through the most complex communication challenges, helping them intercept future trends. Today bbrand acts as a Single Point of Communication’ for foreign companies, mainly B2B, that need a single point of reference in the positioning process in Italy. bbrand boasts some of the most important players of the IT landscape, such Equinix, IDA (Italian Data Center Association) that gathers companies like Microsoft, Telecom, Irideos, Data4, Digital Realty. Known as the ‘door opener’ for the ability to develop connections even in the most unexpected situations, Benedetta is a member of Ferpi, the Italian Association of Public Relations. Passionate about events, she is an attentive observer of all that the city where she lives, Milan, can offer in terms of artistic-musical events, privileging in particular the beauty of the world of dance. As a supporter of women's causes, in 2015 Ruggeri created Esclamativo Donna, the nonprofit association that aims to enhance the talent of women in the artistic-cultural field through the development of collaborative networks.
With a degree in Computing and Applied Mathematics Vasco Rocha is founder and Managing Director of DDB Mozambique. With over 20 years of Marketing, Sales and Management experience gained by working close to local and international brands covering Cars, Technology, Telecommunications, Banking, Tourism among others.
One of the main projects launched in 2005 was MFW – Mozambique Fashion Week, a platform for identifying new values and developing fashion in Mozambique.
Mozambique Fashion Week is a multicultural platform proposed to influence the market and use its main focus to raise awareness of social causes, namely in the areas of Inclusion, Diversity and Gender, Breast Cancer, Premature Marriage and Domestic Violence, showing that culture is an extremely powerful tool to raise awareness and change mindsets.
Several campaigns made during the MFW existence, were awarded locally and internationally.
With an extensive experience in Communication, Corporate Image, Marketing and External Trade, his experience stems from the fact of having occupied several positions that won him master the art of communicating and manage.
With a broad digital-first vision and a distinguished career in creative leadership, Omar joined the WPP Studio X team as Chief Creative Officer leading the creative development of the LATAM for the entire portfolio of The Coca-Cola Company brands.
Omar served as CCO at the Wunderman Thompson office in Mexico (now VML), where he demonstrated his ability to drive innovation and creative success. Omar has a diverse creative vision thanks to his curiosity and multidisciplinary experience. He has co-created with global brands such as Nestlé, Danone, The North Face, HSBC, Ab inBev, Under Armour, Samsung, Kellogg, as well as new economy and entertainment brands like Netflix, Riot Games, Twitter, Uber, and (obviously) The Coca-Cola Company, with whom he has been working for over 13 years, primarily from independent agencies, most notably Only IF where he was a partner and VP.
In his new role as CCO of WPP Studio X, Omar Fabián Jiménez leads a team comprised of talent from various WPP agencies in the region, specifically created for The Coca-Cola Company. His experience and creative vision will be fundamental to driving the continued success of Coca-Cola's iconic brands.
Omar has been part of the jury at various regional festivals such as El Ojo, Effies LATAM, and IAB Mixx, and his work has been recognized at different festivals including the Tik Tok Awards, Smarties, Luum Awards, Cannes Lions, El Ojo, Effies LATAM, Echo LATAM, Circulo de Oro, FIAP, Festival of media LATAM and Global, among others.
For the last 8 years Marco has been the Global Creative Head for major brands at Unilever, like LUX, Pond’s, Radiant, Vaseline and working regionally for Dove and Rexona and bring these clients to the international scenario awards as Cannes Clio D&AD, New York Festival, One Show and this year, won the first Grand Prix in Cannes for Singapore. Before moving to Singapore in 2016, Marco had previously worked as CCO for 5 years at the iconic DM9DDB Brazil, having good work developed with amazing clients and many talented people. He achieved several awards during the years he led the team, 17 Cannes lions, including the 100th Lion for the agency, a GP in El Ojo and Pencils at D&AD. Turning the agency, in 2013, the most awarded DDB in the network. In 2015 Marco was elected The Creative Of The Year in Brazil.
Stephie Rumierk is a copywriter and Creative Director from Bogotá, Colombia. Alongside her day job she is the co-founder of Colectiva Colombia. A community that uplifts creative women championing their voices and driving lasting positive change.
IN HER WORDS: I proudly serve as a Creative Director at TBWA Colombia. This unique position places me at the forefront, guiding and nurturing a team of creatives, which I consider not only a significant responsibility but also the most beautiful aspect of my career to date.
As a Copywriter overseeing the creative projects for a couple of brands, I find myself immersed in the captivating world of storytelling. Crafting narratives that resonate and connect with our audience is not just a task for me; it's an opportunity to create meaningful experiences that leave a lasting impression.
Celeste was born and raised in Argentina, where she developed most of her career, first as a copywriter and soon after, as a self - taught art director.In 2014 she was one of the 12 women chosen to be part of the first See It Be It program (a Cannes Lions initiative that aims to further women in the creative industry.) While working at Saatchi Bs As, she was offered a Regional Creative Director role in the London office, and said yes.
During her time in London she worked at Saatchi, Santo and Grey, where she was promoted to ECD within 3 months. After having a baby in the middle of the pandemic, she decided to move back to Argentina where she and her husband Julian, are working as ECDs at Isla, a hotshop with offices in Buenos Aires, Sao Paulo and Mexico city.
She has worked for some of the biggest brands in the world, including Pepsico, Coca Cola, P&G, Unilever, GSK, Avon, Vodafone and Epson; participated as jury at Diente & Effies (Argentina), D&AD, Creative circle, Immortal awards & 40 over 40 (UK), ADG Laus (Spain), Ciclope Latam (Germany), Mad Stars (South Korea) and Cannes Lions (France) and won awards at Cannes Lions, Wave, Clio, One Show, D&AD, Fiap and Diente
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Raimundo Undurraga is the Chief Creative Officer of VML Chile. At 39 years old he has led and been part of incredible teams creating iconic campaigns for the most important brands in Chile; where he is one of the most awarded creatives with more than 170 recognitions, including Cannes Lions and important festivals around the world.
This excellent creative teamwork has attracted major brands to VML, positioning the agency as one of the largest and highly regarded in the market; and has led Raimundo to be selected by Forbes as one of the 50 Most Creative Chileans across all areas, to represent his team in global creative boards, ABInBev's creative councils, and as a jury member in Cannes Lions, The One Show, Ojo de Iberoamérica, FIAP, Ciclope, Wina and EFFIE. And among many other things, he is also a husband and a father, a big fan of football (old-fashioned defender), asados and useless culture, if you want, he can explain more about the latter.
Gilda Valle is one of the most respected and admired strategy directors in Ecuador, with 20 years of experience. She is now recognized as a significant figure in the field of strategic planning.
Currently, she leads the strategy department at BBDO Ecuador, developing valuable strategies for the country's and the region's main advertisers. She has served as a coach in Coach in Lia Awards (Liaseasons) and judge in the most important advertising festivals such as Warc Awards, Effie Latam, Effie Ecuador, El Ojo de Iberoamérica, New York Festivals, Young Lions Ecuador, Fiap, etc.
She is one of the most awarded women in her country.
Bartosz has been working in the industry for over 15 years. He has won over 70 awards in international and national competitions such as Cannes Lions, Golden Drum, Effie, MIXX Europe, KTR (including Charity of the Year), Innovation, and MIXX (Best in Show). His clients have included Mastercard, BNP Paribas Bank, Renault, Opel, Orange, Pru, Nationale Nederlanden, and Mondelez. In his work, he often looks for a social context and solutions to current problems. Privately, he describes himself as a foodie, a big fan of traveling to Asia, and a fan of suspenseful series.
Tsanka Krusheva is one of the most awarded creative directors in Bulgaria with 17 years of experience. Starting her advertising journey as a copywriter in a small local agency, she managed to bring it to the top 3 creative agencies in the market and to win two times Effie Agency in Bulgaria. Working for brands like Coca-Cola, Mastercard, Volkswagen, KFC, HBO and Chivas Regal, her work was recognised at international festivals like Golden Drum, Epica Awards, Clio Awards, but the most precious award was the Bronze Lion her team at McCann Sofia won in 2021. As it was the first Lion in Bulgarian advertising history, it served as an inspiration for the entire local advertising community. Apart from advertising, Tsanka Krusheva has been a journalist and a radio host of her own broadcasting show, screenwriter and executive producer for some TV programs and is now a happy mother of two young creatives.
Porras has over 10 years of experience in the advertising industry. Starting as an Art Director and rising to the position of Executive Creative Director, he has been awarded for his campaigns at Cannes Lions, Effie Colombia, Effie Latam, and El Dorado in Colombia. At DDB Colombia, he fosters a culture of creativity where taking risks and learning from the freedom to fail are essential. With a background in Advertising, Branding, and Audiovisual Production, he has worked with major national and international brands across strategic, commercial, entertainment, and sustainability-focused projects.
Group Creative Director at VML New York. A writer passionate about design and tech. Food and travel enthusiast (I know it sounds cliché, and it is!)
Ana Becker is a journalist who creates for brands. As a reporter who also doubles as a Concept Director, she tackles each briefing like it's a juicy cover story — an opportunity to delve deep and emerge with ideas that are culturally and socially meaningful. Her work with brands like HBO, TikTok, Whirlpool, and Kimberly Clark has earned her D&AD pencils, Effies, Clios, Lions and a spontaneous comment from Cyndi Lauper on a lyric she wrote for a campaign (Thumbs Just Wanna Have Fun was a true hit). Before all that, she lived in Asia for two years, which explains why she speaks some Mandarin. She also authored cover stories for the biggest science magazine in Brazil and worked as a cook at a Michelin-starred restaurant. There, she gleaned wild teamwork strategies and, pardon the pun, learned to handle any pickle. She also plays the xequerê at São Paulo's street carnival and sometimes feels like the wasabi baby - is not sure if she wants to try it, but does it anyway and ends up asking for help.
Jess heads up the global operations, marketing and innovation for social and influencer agency, THE FIFTH. One of the agency’s founding team members, she has 17 years’ experience in the creator marketing and social media space. She is a part of the IMTB, a trade body for the influencer industry and was featured in Business Insider as one of 10 female social media experts you should know. She spends the majority of her time in the UK office, but can also be found in the agency’s LA home from time to time. Besides work, Jess is proudly dyslexic and passionate about the environment. In 2021, she completed the AimHi Climate and Nature Course designed to help effectively communicate the urgency of the climate crisis to inspire action over apathy.
Roberta Harada, also known as Beta, has over 20 years of experience in the industry. She has worked at various agencies, including F/Nazca Saatchi & Saatchi, DM9DDB, Grey Brazil, and FLAGCX. Additionally, she spent three years as a Director at Corazon Films. Her career is marked by a belief that collective work, active listening, continuous learning, diversity and inclusion and collaboration are transformative for our market. Currently, she works as the Executive Creative Director at VML Brasil, working with several major brands for nearly four years. She has also served on various juries, including the TikTok Awards, Effie Brazil, Effie Latam, El Ojo, Clube de Criação São Paulo, among others.
César Chinchilla is a contemporary visual artist, art director, coffee lover, lover of ideas, and Chief Creative Director at Ogilvy Honduras.
He studied plastic arts at the at national school of fine arts in Honduras, after which he crafted a career as an international artist. His curiosity and passion for creativity led him to a career in advertising with Ogilvy Honduras, where his artistic vision drove him to lead the creative efforts of some of the region's most recognized brands.
Throughout his career, César's work has been recognized by the world's top advertising festivals: 14 Cannes Lions, the most awarded campaign in the world in 2023 "Morning After Island", One Show, LIA Awards, Effie Latam and more than 70 recognitions by other regional festivals. He has also been a award jury at Cannes Lions, One Show, Effie Latam, Ojo de iberoamérica.
24 years of experience in advertising, specializing in account management and strategic planning. She has worked at agencies such as LOWESSP3, JWT, Sancho BBDO, Leo Burnett, McCann, and FCB Colombia, and was a member of FCB’s Global Strategy Council. In 2021, she returned to Leo Burnett as the strategy lead for the Open Hub, a 360-degree service project for Grupo Bolívar.
Ahmed Aftab Naqvi, Global CEO & Co-founder, Gozoop Group, General Partner & Co-founder, Trillium Venture Capital and Founder, Sparknext can truly be called a trailblazer of the digital realm. He has been the driving force behind digital-led creativity & pioneering innovations in advertising, making him one of the most distinguished & awarded leaders in the industry.
As a first-generation entrepreneur, he co-founded & bootstrapped GOZOOP from a small garage in Mumbai with just a single laptop in 2008 into one of India's leading & arguably largest independent network of advertising companies that have helped build some of the best brands in the world like Taj Hotels, Dell, Tim Hortons, Saint Gobain, British Council, Olympic Council of Asia, Bisleri, Air India, Ola, Bata, Mashreq Bank among others. Today, 15 years, 400+ employees, 700+ clients, 1000+ awards and 6 acquisitions later, he can confidently say that it is "ideas with purpose" and not network or resources that are the most critical ingredients to build a sustainable organization in this connected world.
Besides being a sought-after investor for startups and advisor for CXO, he is also a jury member for prestigious awards like the Cannes Lions Awards, Digital Abby’s at GoaFest, IDMA and DMA Asia to name a few. Being regularly quoted in reputed publications he is also a sought-after speaker at numerous industry-leading events and top campuses like Babson, IIM, IIT, SPJIMR, NMIMS among others. He has been invited & honoured by the Honourable Prime Minister of India as a ‘Champions of Change’ and has advised NITI Aayog, the think-tank of the Government of India, on critical aspects of policymaking on topics ranging from digital to corporate workplace practices to agriculture and beyond. Keeping people & culture at the heart of everything he does, Ahmed spearheaded the Menstrual Leave Policy and made Gozoop one of the first companies in the world to implement it. This along with other practices and policies, including a well-defined SOP for mental wellness, has helped Gozoop rank consistently as one of the best places to work in the country.
Anand, in his role as the Executive Creative Director at Artiligence, brings to the table a plethora of experiences, profound knowledge and in-depth understanding, spanning almost 2 and a half decades, of the domain.
Having been associated in the past with many a renowned advertising agency, including a successful stint outside India, Anand, with copywriting as his core competence, has been handling extensive responsibilities – right from strategy, ideation, creative direction to liaising with clients – for many prestigious brands.
Currently, having been invited as a Health Jury Member for Lisbon International Advertising Festivals 2024, Anand, in the recent past, has had the privilege of serving on the Jury Panel for The Abby One Show Awards 2024, WINA Festival 2024, Titan Health Awards 2024, Saniss Health & Wellness Awards 2024, besides being a Global Awards Jury Member in the past. A winner of numerous honours and accolades at various award fests, both international – The Rx Club, Global Awards, Lisbon Health Festival, Saniss, Health & Wellness Awards, Luum Awards, Titan Health Awards – as well as the Big Bang Awards, closer home in India, his infectious commitment and passion have often been the inspiration for many young guns throughout his career.
With nearly two decades of dedicated expertise in digital marketing, omnichannel brand strategy, and transformation, Stacy has spent much of her career navigating dynamic digital landscapes to deliver impactful solutions to clients worldwide.
Currently serving as Deputy Managing Director at Merkle MENA, Stacy previously held various leadership positions across major holding groups both in the Americas and MENA, including Head of Digital Transformation and Innovation at Publicis Groupe. She was responsible for opening Hearts & Science MENA, and worked at Merkle New York prior to dentsu’s acquisition of the company.
Her distinguished service as a judge at the Cannes Lions Festival of Creativity, Athar Awards, WARC Awards for Effectiveness, and the MENA Effie Awards reflects her commitment to excellence and industry leadership. With a multicultural background cultivated through living in nine cities across three countries, Stacy possesses a remarkable ability to connect with individuals from diverse backgrounds, approaching business challenges with agnosticism and empathy.
Johanna is a Senior Creative at The Amazing Society, dedicated to crafting impactful campaigns and concepts that resonate and drive meaningful change. Her work has been awarded in Shorty Impact, Gerety, Youtube Works and latest in Luum Awards. In 2021, Johanna also won Young Lions Sweden. In addition to her work in advertising, Johanna is the co-founder and creative director of HUG Swimwear, a sustainable swimwear brand committed to inclusivity and environmental responsibility.
As the Executive Creative Director at the technology company Reaktor, Katariina’s role is to find ways for the company’s creative studio to merge with the IT powerhouse, bringing together ambitious and talented creative minds with cutting-edge technological expertise. For Katariina, the most exciting projects are those that become phenomena through a combination of a thrilling insight, an unexpected creative solution, and intelligent PR work. This autumn, Katariina is publishing a book about fertility issues and embryo freezing, aiming to raise awareness on the topic through her personal story.
Robert joined Publicis Groupe Lausanne as ECD mid 2018. Originally from the Netherlands, where he started his career in Amsterdam at Noordervliet & Winninghoff/LB
Curiosity, creativity & global clients moved him from Brussels to Paris, and Frankfurt working on brands as varied as Procter & Gamble, Heinz, Fiat, PwC, Disney, Nespresso, Haleon, UBS, L’Oreal & AB InBev among others.
His creative expertise has enabled him to win numerous nominations & awards at both national and international advertising festivals, including the Dutch Art Directors Club, Eurobest, the Cannes Festival and the Cresta Awards.
Dara is a veteran of the brand world who has spent over 15 years creating, building and developing brands. Dara’s expertise stems from years of agency experience working with a diverse spectrum of brands in the region and across the globe as well as bringing many startups to life throughout her career.
After receiving her BA in Economics and Mass Communication from the American University in Cairo she explored the world of employment in the economic field briefly before discovering her branding passion. After joining Cairo’s fledgling advertising scene in the early 2000s she was selected among three Egyptian women to pursue a Management & Entrepreneurship Program at Emory University in Atlanta followed by DDB’s Seattle office.
Being an entrepreneur at heart, Dara Co-founded The Lifestyle Journal, The Little Shop, and her biggest accomplishment to date, DNA, a Cairo-based design and advertising boutique in 2007, which in 2017 was expanded to create what is now The Brand Company, one of the leading brand agencies in the region. She has also recently been sharing her expertise, by participating as a Shortlisting Design Jury at the prestigious Cannes Lions Awards 2024.
Manuel Frank leads Edelman’s creative business across some of the agency’s most significant healthcare and pharma clients worldwide. He works on multimarket campaigns with teams of 50+ creatives. Some of his experience includes work across Pfizer’s vaccine and rare disease portfolio for adults and children in Germany, he was the driving creative force behind the award winning ”Patient Pathways” for AstraZeneca and the renowned health campaign “Please Touch” to create awareness and empathy for psoriasis patients, as well as creating the Global Fund’s latest replenishment campaign “Fight for What Counts”, helping the organization to achieve the biggest funding in global public health to date.
AManuel believes that creatives should have FOMO (fear of missing out) if they don’t work in healthcare today, as the sector and the creative industry will see the biggest innovations to come for us all.
For his work, Manuel has received many national and international awards including Cannes Lions, PR Week Global, ADC Awards, CRESTA, SABRE Awards, The Drum, PR Reports ”Campaign of the Year” and a much sought after EFFIE Award.
Manuel is passionate about developing the next generation of creatives and worked as a lecturer for the Young Masters programme of Art Director’s Club, as well as for the renowned Copywriting school “Hamburg School of Ideas”.
Over the last 21 years I have been building and rebuilding myself as a human being, as a writer, and as a leader. From traditional radio to Artificial Intelligence, I move through all these tools with the same search from the beginning: to use the resources we have to solve problems for our customers and society. During that time, I worked at the biggest agencies in Brazil, Mozambique and Portugal, such as Heads, Lew”Lara/TBWA, Isobar, WMcCann, DDB Mozambique, Lintas and TorkeCC Portugal. Serving clients such as Banco do Brasil, Standard Bank, Toyota Moçambique, Audi Portugal, CAIA Econômica Federal, Gatorade, Mozambique Fashion Week, among others.
Honey Bajaj is a leader in innovation strategy and design. She was awarded inventor of the year 2016 in San Francisco, a decade of Honey's work has demonstrated the leadership and technical talent to develop and deliver outstanding products. In 2019 she co-invented Embrace, a low-cost baby warmer which has saved over 200,000 babies across 22 countries. She has been the Jury for Design and Digital Craft at the Cannes Lions Festival of Creativity 2024.
She holds degrees in English Literature, Product & UX Design and Master’s Degree in Engineering and Management from Massachusetts Institute of Technology and currently a PhD Fellow in Design & Technology. Her education at MIT was funded by Mr.Ratan Tata. She has worked with organisations like Disney, BCG, Tata Group and more.
She is also an Executive Member of Women Entrepreneurship Network at Niti Aayog. She is currently the Head of Design & Experience at Accenture Song, Global Network.
Honey Bajaj is a leader in innovation strategy and design. She was awarded inventor of the year 2016 in San Francisco, a decade of Honey's work has demonstrated the leadership and technical talent to develop and deliver outstanding products. In 2019 she co-invented Embrace, a low-cost baby warmer which has saved over 200,000 babies across 22 countries. She has been the Jury for Design and Digital Craft at the Cannes Lions Festival of Creativity 2024.
She holds degrees in English Literature, Product & UX Design and Master’s Degree in Engineering and Management from Massachusetts Institute of Technology and currently a PhD Fellow in Design & Technology. Her education at MIT was funded by Mr.Ratan Tata. She has worked with organisations like Disney, BCG, Tata Group and more.
She is also an Executive Member of Women Entrepreneurship Network at Niti Aayog. She is currently the Head of Design & Experience at Accenture Song, Global Network.
Sarah has worked for more than 20 years at agencies in both Melbourne and London including Dentsu Creative, Leo Burnett, Cummins&Partners, Karmarama, Y&R and Grey London.
Over her career she’s worked with some of the world’s best-loved brands including Honda, Bonds, Nintendo, 7-Eleven, Virgin, Emirates, UK TV, Cadbury, Kmart, L’Oreal, The Iconic, Tourism Western Australia, Transplant Australia and Marriage Equality.
Sarah is co-founder of The Aunties, a mentoring and events program for women in the creative industry and is a previous winner of both Campaign and Creative of the Year at the B&T Women in Media Awards. Her work has also been recognised both locally and internationally at Cannes, D&AD, The Clios, Adfest, Spikes, The Webbys, The Effies, The One Show, New York Festivals, London International and Award, to name a few.
Juanita is a marketing and communications expert with over 21 years of experience. She is passionate about supporting companies and brands in their efforts to thoughtfully engage stakeholders and audiences to drive business outcomes, positive change, and trust.
She thrives in creating a collaborative, inclusive, and high-performance environment that embraces a fail-fast mentality, with agility and humility at the core. She is adept at steering projects toward their objectives, including administrative, people, and budgetary management.
Problem-solving and creative thinking are her superpowers. With strong leadership skills, she is capable of inspiring and partnering with multidisciplinary teams across different countries.
At Edelman, Juanita has successfully merged her experience and knowledge of marketing and advertising with public relations, bringing a new strategic and creative vision to the table, which has significantly enriched earned media practices.
An Effie and Sabre Awards winner, Juanita was selected as a Woman to Watch in Colombia in 2022 and as a Latin America Delegate at the International Women's Forum in 2023. She is an advertising professional proficient in English and Spanish, who loves cooking and traveling. She is married with two wonderful children
Advertising professional, communications specialist and educator with over twenty years of experience in creativity and academic research in communication. Holder of a licentiate degree from Pontificia Universidad Catolica del Peru and a master’s degree from Pontificia Universidad Javeriana in Colombia. Former Regional Creative Director for consumer brands for the Andean Region, the Caribbean, and Central America.
Member of advertising and content agencies in Lima, Bogota, Caracas, Quito, San Juan, and Miami. He has also served as a judge at international advertising festivals in Peru, Colombia, and Argentina, and has been a conference speaker at universities in Colombia and Peru.
Annukka Puttonen currently works as Creative Director at Helsinki based independent agency Vapa. She has almost 20 years of experience of working in strategic marketing, digital marketing and advertising agencies in Finland and abroad. Her work has been recognised and awarded in national and international competitions including Cannes Lions, where she was a part of the Film category Jury this year.
Natalia holds a degree in Business Administration from the Universidad del Pacífico (Lima, Peru) and a Master’s in Marketing and Sales from ESADE (Spain) and SDA Bocconi (Italy). Over the past 15 years, she has developed marketing strategies for purpose-driven companies focused on improving people’s quality of life, earning three Effie Awards along the way. She has worked at Belcorp, Pacífico Seguros, Innova Schools, and the Certus Institute. She is currently serving as Corporate Partnerships Officer at UNICEF Peru, fostering synergies with the private sector to fund various projects and ensure the rights of children and adolescents.
With a strong belief in the power of design to convey authentic stories that help transform businesses as well as influence consumer behavior, Mayuri has led award-winning projects and contributed to the success of both startups as well as well established brands.
An alum of IIT Bombay and with a career spanning over two decades, she currently leads the creative vision for Conran Design Mumbai which she helped establish in the middle of the global pandemic. Within three years of its inception, Mayuri has helped win notable businesses and awards including Campaign Agency of the Year, Transform Asia and IDA Awards.
Mayuri has been voted as one of India’s 40 under Forty go-getters in the creative field by Impact magazine. She has also represented India at the Asia-wide collaborative project ‘Colours of Asia’- that culminated in a unique exhibition at the Hong Kong Design Institute which went on to win the Design for Asia Award.
Neo Segola is an award-winning creative leader with over 20 years’ experience across a multitude of brands and agency networks, with a footprint across the African continent. She’s deeply passionate about finding that culture-defining sweet-spot at the confluence of meaningful brand narratives and authentic story-telling. She’s happiest when she’s creating. She’s even happier when what she creates, creates meaning for brands and for the people they serve.
“Every so often, I contribute my thoughts on various publications and platforms. I don’t know everything there is to know about creativity; every day and every experience is a learning opportunity for me. I do it to hopefully inspire more people towards a passion for Africa-first and Africa-positive storytelling, and to contribute towards maintaining a high standard of creativity in our industry.”
As the Lead of the Industry awarded Brand & Marketing transformation offering at Deloitte Digital, Perrine is helping businesses unlock greater brand and marketing value for organisations, customers, and society. Passionate about Responsible Marketing, she believes Marketing can be a force for good and change the way organisations think, operate and grow.
Born and raised in France and having lived in multiple countries, Perrine thrives in building multi-cultural and multi-disciplinary environments. Over the last 18 years, she worked from various sides of the fence: Brand, Technology, Agency & Consultancy for clients in Retail, CPG and Life Science. She has developed a unique perspective on what makes a great, impactful creative transformation that delivers value now and in the long term. She has successfully taken iconic brands through that transformation journey by connecting the “head and heart” of marketing.
Passionate about diversity, she sponsors the Lead like a Woman Initiative that celebrates diversity in leadership, changes the narrative about female leadership and champions Inclusion as an enabler of business growth.
Regina Campanini holds a degree in Advertising and a postgraduate degree in Communication, Gender, and Diversity (FSOC/UBA). She began her career in 2007 and has worked for major brands, leading strategies for clients such as The Coca-Cola Company (Coca-Cola, Fanta, Sprite Zero, Cepita Del Valle), Mondelez (Beldent, Milka, Cadbury, Shot, Clight), P&G Latam and Asia (Pampers, Head & Shoulders), MTV, Catena Zapata, Brahma Paraguay, Kit Kat, Cerveza Andes, BGH, Avon Latam, and Issue.
Since 2017, she has led the branding and digital strategy department at Don Buenos Aires/CDMX.
Karolina is a Creative Director at amp and leads the Creative Team.
With degrees in Musicology, Music Informatics and Philosophy and Cultural Studies from the University of Music in Karlsruhe and the renowned KIT (Karlsruhe Institute of Technology), Karolina was an integral part of the amp’s team of the first hour. Together with CEO, Michele Arnese, she significantly shaped the methodology and creative processes at amp to help the growth of the agency - from its early beginnings, to its elevated standing as a top player with major clients around the world. Her creative leadership and the creative environment that she cultivates have made amp one of the most awarded Sonic Branding agency in the world. Aside from her academic background, Karolina grew up in a musical environment and started developing her music chops (piano) at the age of 5. Blessed with a deep and near-infinite music repertoire, Karolina is also amp’s human Shazam. She conceptualises, packages and brings to life all of amp’s creative output. From the translation of a brand into musical parameters and concepts, to creative consultancy, guidance and quality assurance, there is no other creative position like hers in the industry.
With over 25 years’ experience in building brands across many sectors, Andy’s goal is to help businesses create alignment around ambition on the inside, and then realising that ambition through creating greater desire and utility through experiences on the outside.
Clients range from: Microsoft, McDonalds, Disney, Diageo, BMW, KPMG, Siemens, Juventus, Intercontinental, Barclays, Nissan, IBM, GSK, Selfridges and more.
Andy is a frequent writer and commentator, having been featured in a wealth of publications such as The Guardian, BBC, AdAge and Adweek, Brand Channel and Computer Arts.
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Ana García-Hierro holds an MBA from Leicester Business School, UK, and a degree in Sociology and Politics from the Pontificia University of Salamanca. With over 20 years of professional experience, she has excelled in roles across the Communication and Digital domains, in both client and agency. Ana's journey includes distinguished experience at Gyro (A Dentsu Brand), where she established and managed B2B creative agency operations for over 14 years. Currently, she has the role of Advisory Lead for the Energy and Utilities sector at Accenture Song, and has a strong focus on B2B creative communication marketing.
Throughout her international career, Ana has had the opportunity to work with prestigious clients across diverse sectors including energy, telecommunications, non-profit organizations, banking, and retail. She actively collaborates as a hands-on partner, executing strategies that yield tangible results while simultaneously driving transformation in their marketing organizations, operations, and creative approaches. Her extensive expertise shines particularly in B2B brands, where she has made significant contributions across branding, ideation, business impact, and communication strategies. She has maintained a visionary mindset, recognizing the importance of combining emotional human craftsmanship with data-driven marketing strategies. Her deep passion for using her work to contribute to a sustainable and diverse world serves as a driving force as she continues to act as a catalyst in influencing companies' bottom lines.
With over 18 years of experience, I have managed sustainability and corporate reputation in sectors such as fishing, mining, banking, insurance, and currently hydrocarbons, successfully enhancing their reputation and developing strategies that maximize their positive impact on society.
Passionate about delivering meaningful results, I specialize in the design, implementation, and monitoring of initiatives, leading and developing **ESG** (Environmental, Social, and Governance) strategies that reinforce companies' resilience and sustainability. My expertise spans corporate strategy development for leading companies, from managing social and environmental initiatives to implementing equality and inclusion policies that strengthen organizational culture.
I recognize that communication is a crucial vehicle for strategy, playing a key role in building a solid reputation and effectively integrating **ESG** strategies. Through strategic communication, I ensure that initiatives are understood and supported, which strengthens companies' reputations and maximizes their positive impact.
Elav Horwitz is a forward-thinking AI & Innovation leader with over 20 years of experience driving growth and transformation for global brands like L’Oréal, GM,and Nestlé. As a seasoned expert in leveraging Generative AI, Elav specializes in creating strategic advantages and unlocking new growth opportunities through innovative marketing solutions.
In her current role as EVP, Global Head of Applied Innovation & GenAI at McCann Worldgroup, Elav has pioneered the integration of cutting-edge AI technologies, resulting in award-winning campaigns and significant productivity gains. She excels at guiding organizations to adopt emerging technologies—from XR to AI— and foster innovative mindsets, including design thinking and open innovation.
Elav's extensive experience spans global innovation hubs, corporate boardrooms, and startup ecosystems, equipping her with a unique perspective to craft effective solutions for today’s most pressing challenges. She is a recognized thought leader in responsible and human-centered technology, having built global C-Suite Innovation Councils and led McCann Worldgroup’s Web3 and AI global practices
I am an experienced entrepreneur and investment strategist with a diverse portfolio in construction, real estate, healthcare, education, technology, and energy sectors. As a founder of Nakheel Group and YourTarget, I specialize in helping high-net-worth individuals diversify their assets globally and secure their financial futures. My strategic focus is on emerging markets, particularly in the Middle East, Europe, and Southeast Asia, where I facilitate international business development, investment opportunities, and innovative partnerships. I have expertise in navigating complex markets like Turkey and the UAE, offering tailored solutions in areas like advanced technology investments.
Hope Nardini is a Global Executive Creative Director at Grey and Creative Lead for Coca-Cola at WPP OpenX. She joined Grey from Droga5 NY, where she led award-winning creative on Instacart and Huggies. Her work includes the True Name Card for Mastercard, “Lizzo’s Cart” for Instacart, and the Verizon Super Bowl spot “Answering the Call.” She was recently honored as Campaign US's Creative Team of the Year, named to the Adweek 100, and has won 13 Cannes Lions, including a Grand Prix, in addition to a D&AD Black Pencil, Grand Clio, and Ad of the Year by AdAge and ADCOLOR. She has served as a Creative liaison for the London International Awards, as a juror for Creativepool and the New York Festivals Advertising Awards.
Boyd has over 21 years of experience in the advertising industry, having gained knowledge and expertise from both local and global agencies. He previously served as an Art Director at SC Matchbox and later as a Creative Group Head at TBWA.
In 2013, Boyd co-founded the digital agency Ninedotz in partnership with NudeJeh, which later merged with Grey Group, one of the largest global advertising networks.
Boyd rejoined TBWA to lead the creative unit at the digital agency DAN, marking the last time he worked under someone else’s leadership. In 2022, Boyd decided to take on the role of Film Director. However, he continues to serve as a Creative Director on selected projects.
Recently, Boyd's work has been recognized with prestigious awards, including the WINA Festival 2023 and Thailand Moral Awards 2023.
16 years ago, Dennis began his career at Ogilvy Panama as an Art Director. After this experience, he worked in several agencies in Argentina such as Coupe Buenos Aires, Woonky, and FCB. He returned to Ogilvy Panama in 2013 as a Senior Copywriter, where he was recognized in different festivals worldwide. In Ë 2015, at the age of 27, he co-founded Independiente Panama with Jonathan Lasso, and within its first three years, they positioned it as the most creative and awarded independent agency in the country, a title it holds to this day.
Laurence HOENIG is responsible for the creative content unit within MSF's communications department in Geneva, a position she has held for 13 years. Her extensive experience in field operations in different contexts and in the operations centre has given her unique skills in designing and executing innovative projects. She has built up a solid network in the media, production, post-production and broadcasting sectors in Switzerland, which enables her to bring ambitious, high-potential projects to fruition.
With 19 years' experience in production, including 13 at the head of a creative team, she has co-produced several documentaries, organised international exhibitions and developed co-productions with TV channels such as Euronews, TV5 and RTS. She has also worked with photographic agencies such as Magnum and collaborated with internationally renowned artists on high-profile projects.
For the documentary EGOISTE, which she co-directed, she won five international awards for best documentary and was also awarded the prize for best direction by the New Delhi Film Festival.
Experienced creative and collaborative professional with a passion for inclusive stakeholder engagement to ensure equitable and sustainable outcomes in the field of international development and climate action. Currently working as a Program Manager for the World Economic Forum's Centre for Nature and Climate.
Gonzalo is Executive Creative Director at Alva Creative House, an independent creative agency recognized for its work in innovation, sustainability, and gender issues. After holding several positions at local and international agencies, he was named ECD and CCO for MullenLowe Uruguay and Paraguay. He also served on global projects for the Lowe network in Europe and Asia.
His work has been awarded at D&AD, Cannes Lions, FIAP, The Cup, Wave, Effie, New York Festivals Medals :), El Ojo de Iberoamérica, and more. He was awarded Best Creative Director twice and served as a jury member at most regional award shows. Besides working in advertising, he is actively involved in UX projects and creative collaboration on Behavioral Design, among other projects.
He holds a Master's Degree in Innovation from Universidad de Barcelona and also reads a lot about everything, although none of this has cured his obsession with the future.
Commercial Engineer from the University of Chile, with experience in public and private companies as well as NGOs. For the past 8 years, she has worked as a specialist in diversity, equity, and inclusion, supporting cultural change in Latin American companies.
Luis Barboza currently serves as the leader of the creative copywriting department and innovation projects at Don Alfaro, Casa de Ideas, a creative boutique in Ecuador where he has worked with brands such as Nissan, WWF, OLX Group, Rappi, BMI Insurance, Miniso, Manpower, Go Green, and built local brands through strategic thinking and disruptive creativity. He has received recognition from international festivals such as WINA and Luum Awards. Previously, he worked in Venezuela as a Literature professor at UCV, the country's first university. At the same time, he keeps his passion for cycling, Lana del Rey, cooking and books alive.
For the past fifteen years, Otávio has been working as a creative copywriter in worldwide communication companies. He has been creating ideas and copy for integrated campaigns - traditional and digital advertising -, and social media, besides creative strategies for global and local brands.
The skills he crafted over the years allow him to lead a team, drive creative insights, plan a campaign, develop its strategy, and conceptualize and create ideas for all kinds of media.
Those skills also made him an awarded professional, being recognized with honors and merits from the most prestigious advertising festivals of the world, such as Cannes Lions, The One Show, Clio Awards, FIAP, El Ojo, and New York Festivals, among others.
Currently, Otávio is working as a Creative Director at We, one of the biggest independent agencies in Brazil.
Pauliina Rasi is a writer, communication strategist, and trainer. With 20 years of experience as a journalist and communications consultant, she helps businesses, projects and professionals communicate their messages with clarity and confidence.
Pauliina’s work focuses on breaking writing strategy into actionable pieces so that professionals and entrepreneurs can turn into effective content effortlessly and cut through the digital noise to share their message with people who matter.
When not typing on her laptop 75 words a minute, she can be found on the slopes of the Swiss Alps or spending time in nature with her family and friends.
Pablo Courard, Chilean, 46 years old, by profession a journalist and over time become a marketing expert and successful entrepreneur in the Latin American creative & communications industry. Founder partner of one of the most important independent agencies in Chile, ALTA Comunicación, he has been leading the agency during 15 years for the markets of Chile, Perú and Colombia, where he has advised more than 200 brands in multiple industries. He has been a columnist for different media, a jury for Effie & Effie Latam, Eikons and Achap, in addition to teaching classes of Brand Communications, Influencer Marketing and Digital Marketing. From the entrepreneur side, he is former partner for different advertising & digital companies and also an early investor in several startups like the first latin american Social Unicorn Betterfly, among others.
Sebastián began his career in New York at The Vidal Partnership. In Colombia his first jobs were at DDB as a copywriter. He then joined Y&R where he managed the largest group of the agency. After 6 years at Y&R he took on a new challenge at Findasense, a Spanish company, as Regional Creative Director for The Coca-Cola Company. Six years ago he arrived in Europe as Creative Director at VMLY&R Madrid. After a pause in which he decided to venture into the world of gastronomy with his restaurant Fantastic V, he returned to the industry as Creative Director of Special Projects at Manifiesto, leading projects of innovation, social media, New Business for the offices in Madrid and Barcelona. Achieving awards in the main advertising festivals around the world and welcoming big brands such as PlayStation among others.
A year after his incorporation, he assumes the position of Chief Creative Officer of the agency.
He has worked for The Coca-Cola Company, Clorox, Unilever, SABMiller, TOYOTA, Porsche, Land Rover, Fiat, Alfa Romeo, Suzuki, Hyundai, Adidas, Energizer, Honda, Fuerzas Militares de Colombia, Goodyear, Telefónica, Movistar, Danone, Sprint, Krispy Kreme, Diageo, Texaco, Coca-Cola, Opel, Directv, Warner Media, Latam, X-Box, PlayStation, among other brands.
Throughout her career, she has seamlessly blended artistic vision with scientific precision, crafting campaigns where creativity not only communicates but also transforms patients' lives. With over 10 years of specialized experience in health communication and creativity, she has led innovative creative projects that have made a significant impact. Her work has been recognized with numerous awards in health advertising
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